Full-Time
Forward Deployed Engineer
Updated on 9/4/2026
Nectar Social
11-50 employees
Social-first eCommerce platform with marketing automation
Compensation Overview
$160k - $270k/yr
Palo Alto, CA, USA
Hybrid
Four days in the office per week; travel to customer sites up to 25%.
 Solution Engineering (1) |
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- Three or more years of software engineering experience, ideally in customer-facing or platform roles.
- Strong TypeScript skills and experience working with APIs, data pipelines, and system integrations.
- Experience working with large language models, AI agents, or machine learning systems in production environments.
- Excellent communication skills and comfort working with both engineers and executive stakeholders.
- A startup mentality with high ownership, bias toward action, and comfort operating in ambiguity.
- Willingness to travel up to 25% to customer sites.
- Own enterprise deployments end-to-end, leading technical implementations for strategic accounts from pilot through production.
- Build custom integrations with customer systems including customer relationship management systems, customer data platforms, e-commerce platforms, Shopify, and social platform APIs.
- Configure and optimize AI agents for customer-specific workflows, brand voice, and use cases.
- Translate customer feedback and field learnings into product improvements and platform features.
- Partner with go-to-market teams to support sales cycles and scope technical implementations.
- Embed with customers to understand their workflows, technical environments, and opportunities for automation.
- Prior experience as a Forward Deployed Engineer, Solutions Engineer, or Technical Consultant.
- Experience working with Shopify, commerce workflows, or e-commerce integrations.
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Company Size
11-50
Company Stage
Series A
Total Funding
$42.6M
Headquarters
Bellevue, Washington
Founded
2023
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Simplify's Take
What believers are saying
- May 2026 Series A raised $30 million from Menlo Ventures, True Ventures, and GV.
- April 2026 Reddit partnership deepens product insights across 100,000-plus communities.
- Portland Leather Goods cut response time from nine hours to one hour using Nectar.
What critics are saying
- Platform dependency is brutal: Meta, TikTok, Reddit, and X can change APIs overnight.
- Customer trust hinges on AI replies matching brand voice; one public blunder kills renewals.
- If social platforms restrict data access by 2027, Nectar loses its core product advantage.
What makes Nectar Social unique
- Former Meta leaders Misbah and Farah Uraizee built Nectar around social-native workflows and APIs.
- Official data partnerships with Meta, TikTok, LinkedIn, Reddit, and X create rare data coverage.
- Nectar Agent unifies community management, creator workflows, and revenue attribution in one system.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Hybrid Work Options
Flexible Work Hours
Remote Work Options
Paid Vacation
Paid Holidays
PTO/vacation
Unlimited Paid Time Off
Sabbatical Leave
Parental Leave
Family Planning Benefits
Fertility Treatment Support
Adoption Assistance
Childcare Support
Elder Care Support
Wellness Program
Mental Health Support
Gym Membership
Stock Options
Company Equity
Conference Attendance Budget
Training Programs
Tuition Reimbursement
Professional Certification Support
Mentorship Program
Professional Development Budget
Phone/Internet Stipend
Home Office Stipend
Relocation Assistance
Employee Referral Bonus
Meal Benefits
Commuter Benefits
Employee Discounts
Pet Insurance
Legal Services
Tuition Reimbursement
Company News
Portland Leather Goods, with nearly one million social media followers, has deployed Nectar Social's AI platform to manage 70,000 monthly messages, comments and mentions across multiple platforms. The Oregon-based leather goods manufacturer previously required up to nine hours daily to resolve social engagement, sometimes facing 48-hour backlogs. Since partnering with the Silicon Valley startup in July 2025, Portland Leather Goods consolidated its social media operations into a centralised dashboard where AI drafts responses for human approval. Response times have dropped to just over one hour during business operations. The deployment proved crucial during a March 2026 viral moment when over 4,000 TikTok videos mentioned the brand within 36 hours. Nectar Social, which raised $10.6 million in June 2025, integrates with major platforms including Instagram, TikTok, Facebook and Reddit.
Nectar Social raises $30M in Series A funding led by Menlo Ventures to expand ai-powered marketing platform. Saturday, May 16, 2026 3:29 pm ET 1min read Nectar Social, a marketing operating system, has raised $30M in Series A funding led by Menlo Ventures and Anthology Fund. The AI-powered platform uses autonomous agents to manage social activity, moderation, and commerce conversations across various platforms. Founded by ex-Meta employees, the company plans to expand and hire more with the funding, citing clients like Liquid Death and Figma. - Article with URL markers: Nectar Social, a provider of AI-powered marketing infrastructure, has secured $30 million in Series A funding led by Menlo Ventures and its Anthology Fund, with additional participation from True Ventures, GV (Google Ventures), and Kinship Ventures. The company, founded in 2023 by sisters Misbah and Farah Uraizee - both former Meta executives - emerged from stealth in 2025 and has since launched its autonomous AI agent, Nectar Agent, designed to streamline modern marketing operations. Nectar Social's platform integrates social intelligence, community management, creator workflows, and conversational commerce into a unified system. The company has established official data partnerships with major platforms including Meta, TikTok, LinkedIn, Reddit, and X. Nectar Agent operates in real time, enabling brands to maintain consistent voice and strategy while automating responses across direct messages, comments, and group chats. The company reports that it currently manages over 10 million conversations per week across pre- and post-purchase interactions and creator workflows, with a 5x growth in activity over the past three months. Each AI agent is estimated to perform the equivalent of 20 hours of manual effort per task per week. Nectar has attributed more than $100 million in revenue to social interactions and powers over 80% of brand social interactions for its clients, which include e.l.f. Beauty, Babylist, Figma, Liquid Death, and others. The Series A funding will be used to expand engineering and applied AI hiring in the Bay Area and New York, deepen platform integrations, and extend Nectar Agent's capabilities into new marketing categories. Amy Wu Martin of Menlo Ventures, who will join Nectar's board, noted that the company's product has demonstrated immediate ROI by reducing costs and accelerating revenue through social commerce. - Ask Aime: Did Nectar Social's AI raise stock prices? Aime insights. Which of Cathie Wood's stocks is she holding at a loss, that are worth me buying at the bottom? How do trading volume compare among top tech giants over the last month? How do employee numbers compare among Magnificent 7 over the past decade?
Nectar Social has raised $30 million in a Series A round led by Menlo Ventures and its Anthology Fund, with participation from True Ventures, GV, and Gwyneth Paltrow's Kinship Ventures. The company is officially launching Nectar Agent, an autonomous AI agent for marketing. Founded in 2023 by former Meta leaders Misbah and Farah Uraizee, Nectar provides AI infrastructure that unifies social intelligence, community management, creator workflows and conversational commerce. The platform has official data partnerships with Meta, TikTok, LinkedIn, Reddit and X. Less than a year out of stealth, Nectar powers over 10 million conversations weekly and has attributed $100 million in revenue back to social channels. Customers include e.l.f. Beauty, which reports 60% higher response rates. The funding will support engineering hiring and platform expansion.
Nectar Social and Reddit announce strategic data partnership. 8 Aprile 2026 This partnership brings Reddit's authentic community conversations into Nectar's AI-native social commerce platform, enabling brands to build social proof and engage audiences across social and AI-powered discovery PALO ALTO, Calif.-(BUSINESS WIRE)-Nectar Social, an AI-native social commerce and community management platform, and Reddit today announced a strategic data partnership. Through this partnership, Nectar gains access to Reddit's Data API, enabling enterprise brands to gain deep insight about products, trends, and sentiment from real human conversations happening across Reddit's 100,000+ interest-based communities. Reddit is one of the most influential sources of consumer insight on the internet. Its communities shape how people discover, evaluate, and recommend products and brands. These conversations represent one of the strongest forms of modern social proof, offering unfiltered, experience-driven recommendations that consumers deeply trust. As consumers shift to AI-powered discovery through new tools, community dialogue is becoming a primary input into what brands surface and how they are framed. "This partnership gives our customers the ability to understand in real-time what is being said about their brand, identify the right moments to engage, and build the kind of authentic social proof that drives both discovery and conversion," said Misbah Uraizee, CEO and Co-Founder of Nectar Social. Reddit data integrates directly into Nectar's unified platform Through Reddit's Data API, Nectar customers gain access to insights from real-time conversations across Reddit's communities. Reddit data integrates directly into Nectar's unified platform alongside Instagram, TikTok, Facebook, YouTube, X, and more, providing brands with a comprehensive view of how they are perceived across the social landscape. Nectar automatically surfaces relevant discussions, emerging trends, and sentiment shifts, transforming community conversations into actionable intelligence that informs product, marketing, and customer experience decisions down to the SKU-level. "What sets Reddit apart is the depth and authenticity of its conversations," said Farah Uraizee, CTO and Co-Founder of Nectar Social. "Brands need to understand what people are saying and when it matters, not just that they are talking. Nectar helps brands maintain a continuous pulse on these discussions and show up in the moments that shape perception." The Strategic Importance of Authentic Conversation As consumers increasingly turn to communities for unfiltered product recommendations and brand experiences, the conversations happening on Reddit have become a powerful form of social proof. For brands, competing in categories from beauty to beverage to consumer electronics, maintaining visibility and credibility within these communities is now a strategic imperative. About Nectar Social Nectar Social is the agentic social commerce platform transforming social into a measurable revenue engine. Founded by Misbah Uraizee (CEO) and Farah Uraizee (CTO), former Meta product and engineering leaders, Nectar unifies community engagement, social intelligence, and revenue attribution into a single platform. Clients include E.l.f., Caraway, Little Spoon, Jones Road Beauty, Hatch, Portland Leather Goods, and more. The company has raised $10.6 million in funding co-led by True Ventures and GV (Google Ventures). Learn more at nectarsocial.com. About Reddit Reddit is a community of communities. Built on shared interests and passion, it's home to the most open and authentic conversations online. Every day, millions of people post, vote, comment, and search for answers across nearly every topic imaginable, and brands build trusted relationships with their audiences. With 24+ billion posts and comments and more than 121 million daily active uniques, Reddit is one of the internet's largest sources of information. Learn more at www.redditinc.com. The Reddit app is available on the App Store and Google Play.
Nectar Social, a Seattle, WA-based provider of an agentic social commerce platform for brands, raised $10.6M in Pre-Seed and Seed funding