Senior Onsite Search & Display Programmatic Media Buyer
Posted on 3/20/2023
Northbrook, IL, USA • Remote • Chicago, IL, USA • Portland, OR...
Experience Level
  • Media expert with ability to ensure we are utilizing tools to our fullest capacity and making recommendations when new tools/platforms are needed
  • Responsible for developing media best practices, channel learnings, benchmarks, and case studies for the KPM portfolio
  • Client facing to report on KPM's campaign strategy, performance, and key recommendations for future campaigns
  • Oversight of campaign buyers keeping a pulse on performance and delivery. Ensuring KPIs are met and recommendations are made to enhance performance as needed
  • In charge of holistic programmatic and owned and operated search campaign performance inclusive of oversight in reporting from weekly pacing to final media metrics wrap report. Specifically, client facing with sellers to tell an impactful media and measurement story through campaign performance
  • Liaison between multiple teams advocating campaign performance, ways of working, and troubleshooting between Sales Team, Media Operations, Product, Platoform, and Data Analysts
  • Internal and external voice for campaign performance and strategy
  • Active voice in upskilling/training the KPM organization on different types of media
  • Subject matter expert for our core solutions both internally and externally - continually evaluating the industry landscape, staying current on competitive research and providing industry updates to the organization
  • Works hand-in-hand with the Platform & Product Strategy leads to ensure channel strategy is met, aid in new product launches, and ensure flawless execution of campaigns
  • Create strong relationships with vendor partners and stay current on relevant, upcoming offerings
  • The right person will thrive in a fast-paced environment and must possess the following:
  • Bachelor's degree in advertising, marketing, related field or the equivalent combination of education and experience
  • 3-5 years of search and/or programmatic media experience working in an brand, agency or publisher setting
  • Knowledge of key DSPs inclusive of Google, TheTradeDesk, Adobe, MediaMath, DataXu and more
  • Knowledge of Google Search ads and Bing Search Ads
  • Familiarity with campaign management and pacing platforms such as Skai (formerly Kenshoo), PromoteIQ, PacView, and Criteo
  • Knowledge of key programmatic exchange platforms & operational elements
  • Experience in buying all channels programmatically from display, search, social, audio, and video
  • Familiarity with media buying platforms, ideally Media Ocean and Prisma
  • Strong interpersonal and communication skills
  • Strong analytical and problem-solving skills
  • Excellent verbal, written, presentation, people, and diplomacy skills are required
  • Initiative, detail orientation, strong analytical and decision-making skills
  • Ability to work in a collaborative environment
  • Ability to manage multiple projects, work under pressure, and adapt to sudden changes in the work environment
  • Able to build relationships across the team, department, vendors and clients
  • Proactive approach, demonstrated by:
  • Providing regular project timeline and budget updates to team/supervisor
  • Anticipating potential problems and obstacles to project success, communicating concerns and potential solutions with team
  • Able to review results and performance of paid media campaigns based on predetermined success indicators, determine effectiveness and report back to client
84.51 Degrees
Retail data science, insights, and media platform