We’re looking for an experienced SEO Content Manager to join the Global SEO team and be responsible for driving growth across our different markets and verticals.

This role is an amazing opportunity for someone with strong communication skills and a strategic mindset, willing to contribute to our longtail content strategy and make an impact as we develop and evolve our overall SEO strategy to attract and engage with millions of travellers each month.

Responsibilities:  

• Inform the longtail content strategy based on SEO research, performance, trends and insights, being able to determine the strategic direction of content campaigns for the business.
• Work cross-functionally to ensure the Skyscanner site is setup to meet the optimal criteria of search engine algorithms while improving accessibility, visibility, rank, relevancy, and user experience. 
• Plan and implement link building campaigns in collaboration with internal teams such as PR and Content Marketing teams, as well as third-party agencies.
• Monitor and analyse website performance and SEO metrics to measure the effectiveness of content efforts and link building campaigns.
• Work with other SEO managers to perform keyword research in order to accelerate organic search growth at global and local level.
• Be a subject matter expert for the company on the latest SEO developments and trends.

About You:  

• Extensive SEO knowledge, with a strong on-page and off-page background. Having a good understanding of technical SEO is also beneficial.
• Proven SEO experience, preferably for a consumer brand with thousands of landing pages across multiple country specific websites.  
• Well versed in the creation of SEO content roadmaps to capture short and long tail demand as well as experience in creating link-worthy content.
• Experience with website audits, competitors analysis and developing and implementing a content strategy that aligns with the company’s overall goals and objectives.
• Exposure to advanced SEO tools and A/B testing tools.
• Strong collaboration skills and eager to work cross-functionally and evangelise channel best practices.
• Multilingual skills will be a nice to have.

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