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Marketing Operations Specialist
Posted on 3/18/2022
INACTIVE
Locations
United States
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Asana
Management
Marketing
Segment
Requirements
  • 1 - 2 years of marketing operations experience
  • 1 - 2 professional years of experience with marketing automation tools (Marketo)
  • Experience deploying emails, webinars, nurturing campaigns, etc
  • Attention to detail and excellent communicator
Responsibilities
  • Support Demand Generation efforts with the logistics of building out and deploying tactics such as, but not limited to: emails, webinars, and lead nurturing and scoring programs
  • Support technical aspects of key marketing systems (licensing, assigning teams, etc)
  • Own Asana for MOps team for project management and keeping on track with deadlines
  • Work with the marketing team to help maintain all department technologies and data sources, ensuring upgrades/updates are recommended, planned for, and deployed in a timely and organized fashion
  • Drive QA in Marketo for data intake and sync resolvement
  • Create and maintain internal MOps documentation
  • Enable new marketers on key MOps processes
  • Support follow up process adherement on MQLs with partnership from demand gen segment marketers
Desired Qualifications
  • Asana knowledge
  • Firm understanding of the fundamentals of marketing reporting
Business software and services reviews