Full-Time

Senior UX/UI Designer

Conversational

Confirmed live in the last 24 hours

Geico

Geico

10,001+ employees

Direct-to-consumer auto and home insurance provider

Financial Services

Compensation Overview

$107k - $168kAnnually

Senior

No H1B Sponsorship

Seattle, WA, USA + 4 more

More locations: San Jose, CA, USA | Fredericksburg, VA, USA | Chicago, IL, USA | Bethesda, MD, USA

Hybrid position requiring on-site presence for 3 days a week at one of the specified locations.

Category
Product & UX/UI Design
UI/UX & Design
Required Skills
Figma
Natural Language Processing (NLP)
Requirements
  • 5+ years of experience in conversational design
  • Application of Natural Language Processing and Conversation Design principles used in successful creation of customer facing voice/chat experiences
  • Expertise and background in analysis of conversational flows and surveys
  • Experience designing for cross channel experiences
  • Understanding of machine learning and AI interfaces
  • Effective communication and storytelling skills
  • Proficiency with design tools and conversation platforms, such as Figma, DialogFlow, Amazon Lex
  • Experience in prompt engineering and working with LLM and RAG systems
  • Familiarity with working in an established design system
  • Understanding of content strategy and design principles
  • UX research and testing background, interviewing end users
Responsibilities
  • Collaborate with engineering, product, and business teams to inform intuitive and engaging customer experiences
  • Design conversational flows, wireframes, and mockups for new and existing interactions across a variety of channels (chatbots, IVR, voice)
  • Advocate for the customer through human-centered research methodologies
  • Create new guidelines, best practices and build a stronger foundation of conversational design principles
  • Complete analysis of existing conversation paths to discover improvement opportunities in both conversation and expansion of AI or Machine Learning
  • Champion prioritization of design centered product enhancements grounded in research and analysis
  • Collaborate closely with Tech partners to leverage new machine learning, AI platforms, and NLP to build engaging cross channel conversational experiences.
  • Scope requests, develop and communicate a level of effort, plan work in a team environment, adjust quickly to changes or new information, and escalate when necessary.

GEICO provides a range of insurance products, with a primary focus on auto insurance. The company sells policies directly to consumers, which allows them to offer lower rates by eliminating intermediaries like brokers. Customers can obtain quotes, manage their policies, and file claims through GEICO's user-friendly website. In addition to auto insurance, GEICO also covers motorcycles, ATVs, RVs, as well as home and renters insurance. What sets GEICO apart from its competitors is its strong online presence and memorable advertising campaigns that enhance brand recognition and customer loyalty. The company's goal is to simplify the insurance process for its customers while providing competitive rates and comprehensive coverage options.

Company Stage

Acquired

Total Funding

N/A

Headquarters

Tulsa, Oklahoma

Founded

N/A

Simplify Jobs

Simplify's Take

What believers are saying

  • GEICO's strong financial performance, as evidenced by its recent $1.78 billion profit in Q2, indicates robust business health and growth potential.
  • The company's new fan engagement platform with MLB could enhance brand visibility and customer engagement.
  • Recognition of military service members through awards highlights GEICO's commitment to community and social responsibility, potentially attracting a loyal customer base.

What critics are saying

  • Allegations of discriminatory practices and ongoing legal challenges could damage GEICO's reputation and lead to financial penalties.
  • The competitive landscape in the insurance industry, with strong players like State Farm and Progressive, requires continuous innovation to maintain market share.

What makes Geico unique

  • GEICO's direct-to-consumer model allows it to offer competitive rates by eliminating intermediaries, unlike many traditional insurance companies.
  • The company's extensive online presence and user-friendly website provide a seamless customer experience for managing policies and filing claims, setting it apart from competitors.
  • GEICO's memorable advertising campaigns have significantly boosted brand recognition and customer loyalty, a competitive edge in the crowded insurance market.

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