Full-Time

Product Marketing Manager

Posted on 9/2/2025

Robin

Robin

201-500 employees

Desk and room booking platform

Compensation Overview

$100k - $130k/yr

Boston, MA, USA

Hybrid

In-office several days per week in Boston; hybrid role.

Category
Growth & Marketing (6)
, , , , ,
Requirements
  • 3-5 years of product marketing experience in B2B SaaS, ideally at a high-growth company or start-up targeting mid-enterprise buyers.
  • A knack for simplifying complex ideas in compelling narrative.
  • High bias for action. You’re energized by ambiguity and fast-moving cross-functional work.
  • Eagerness to learn, adapt and add value quickly.
  • Passion for great, easy-to-use products, and deep empathy for both buyers and sales teams. You should be able to navigate both technical and business-oriented conversations with ease.
  • Outstanding verbal and written communication.
Responsibilities
  • Develop clear, differentiated messaging that resonates with mid-enterprise workplace teams.
  • Drive the strategy for launches, collaborating with product, sales, and customer success to ensure readiness across the funnel.
  • Equip sales with personas, objection handling, and competitive battlecards that help close deals faster.
  • Partner with the product team to communicate value across the customer journey through newsletters, product updates, webinars, etc.
  • Obtain insights into customers’ usage of Robin, untapped opportunities, and buyer personas, through interviews, surveys, and sales and product data.
  • Translate product innovation into content that drives demand and accelerates adoption, such as case studies, videos, marketing collateral, website copy, and blog posts.
  • Act as the connective tissue between product, sales, and marketing, bringing clarity, feedback, and alignment to every discussion.
Desired Qualifications
  • Learning Velocity
  • AI Proficiency
  • Collaboration

Robin provides a workplace management platform for hybrid work that lets employees book desks and conference rooms, view office maps, and check room availability. It is offered as a SaaS to thousands of global organizations, scaling with corporate real estate needs. Features include smart meeting room suggestions and automatic desk check-ins via office Wi-Fi to optimize space use and employee experience. The goal is to help organizations manage spaces efficiently and improve collaboration in hybrid work environments.

Company Size

201-500

Company Stage

Series C

Total Funding

$58.4M

Headquarters

Boston, Massachusetts

Founded

2011

Simplify Jobs

Simplify's Take

What believers are saying

  • Atlassian Ventures investment accelerates Robin's workplace platform innovations.
  • $30 million Series C by Tola Capital expands hybrid work leadership.
  • AI forecasting and analytics enable proactive office planning.

What critics are saying

  • Envoy and Teem capture enterprises with superior Teams integrations eroding share.
  • 53% solo meetings drive client downsizing and subscription cancellations.
  • EU AI Act imposes $5M compliance costs delaying CollabScore updates.

What makes Robin unique

  • Robin launched CollabScore using 700 million data points to quantify workplace collaboration.
  • Robin Building Network empowers landlords with tenant utilization data amid office downsizing.
  • Robin acquired Flow and Form to accelerate international expansion.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Paid Parental Leave

401(k) Company Match

Unlimited Paid Time Off

Paid Holidays

Incentive Stock Options

Phone/Internet Stipend

Professional Development Budget

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
PR Newswire
Jul 26th, 2024
Wi-Charge Releases Wirelessly Powered Display To Improve Conference Room Booking Solutions

Breakthrough Wi-Spot 3.0 Devices Powered by Wireless Electricity Can Be Installed Anywhere for Ultimate ConvenienceTEL AVIV, Israel, July 26, 2024 /PRNewswire/ -- Wi-Charge, the global leader in wireless electricity, announced today the availability of new wirelessly powered digital displays designed to improve conference room booking solutions in office buildings. The Wi-Spot 3.0 devices, which have already experienced rapid adoption in the retail industry, incorporate Wi-Charge's breakthrough wireless charging technology to enable companies to install these conference room displays anywhere in the office without drilling holes or running wires, making installations on glass, wood, sliding doors, and other surfaces easier than ever.With an accelerating return of workers to the office, organizations are taking a fresh look at how technology can improve in-office conference room management, communications, and collaboration. In response to this market need, Wi-Charge has rearchitected its Wi-Spot video displays for installation in the hundreds of thousands of offices struggling to manage conference room bookings and co-working spaces. The Wi-Spot displays provide important company information on meeting room occupancy, important corporate or office announcements, and engaging video content promoting company events and culture. The Wi-Spot, which at seven inches is similar in appearance to an iPad or Android tablet, easily integrates with Google Calendar, Microsoft Outlook Calendar, and workplace management applications, including Robin and Envoy.One of the challenges of installing digital displays in offices is avoiding the hassle and expense of running additional wires and outlets throughout the office to keep them powered, particularly when they are attached to a glass or expensive wood conference room door. Wi-Charge has overcome these issues through its breakthrough and patented wireless electricity system, which consists of a transmitter, easily installed in the ceiling, that sends an infrared light to a receiver embedded in the Wi-Spot display that converts the light to electricity to power the device

Business Wire
May 1st, 2024
Robin Quantifies In-Person Collaboration With The Workplace Collaboration Score

BOSTON--(BUSINESS WIRE)--Today, Robin, the workplace management leader, launched the Workplace Collaboration Score (CollabScore), the industry’s first data-driven tool to inform how well a workplace enables collaboration among employees and benchmark them against other organizations. By leveraging 700 million data points from tens of thousands of workplaces around the globe, Robin can quantify whether offices are creating the in-person collaboration leaders desire. When companies can measure their office collaboration, they can better facilitate more in-person interactions, which leads to more innovation, more teamwork, and better business outcomes.“Businesses continue to iterate on return-to-office (RTO) policies, but to what end? Executive teams still don't have insight into how their workplace investments affect the bottom line. The CollabScore turns the subjective collaboration question into a quantitative score so workplace leaders can compare against best-in-class and take the appropriate actions, if needed, to adjust their office policies, footprint, and layout,” Micah Remley, CEO of Robin, said.Robin’s research reveals some truth behind employee’s concerns about returning to offices. In addition to the fact that offices continue to have occupancy far below pre-pandemic levels, Robin found that 53% of office meetings are solo with a single occupant on a video conference call. Robin also found that 25% of employees go to the office and sit alone, far from other employees

Business Wire
Jan 30th, 2024
The Future Of Real Estate Is Data-Driven: New Robin Solution Empowers Landlords

BOSTON--(BUSINESS WIRE)--Although 80 percent of companies have reduced office space since the pandemic, a full three-quarters of organizations plan to do more office downsizing this year, according to a recent Robin study. To equip landlords to thrive in this new environment, Robin, the leading workplace management platform, introduced an industry-defining product today that proactively enables commercial real estate (CRE) to digitize their buildings, make data-driven decisions, and increase tenant satisfaction."Faced with growing vacancies and tenants downsizing their existing office space, the CRE industry needs technology and data to build an advantage in this tumultuous market," Micah Remley, CEO, Robin, said. “Robin Building Network (RBN) was created to arm landlords and property owners with data to better understand how their buildings are being used by tenants. With this information, the industry will be better positioned to make the right office space management decisions and be prepared to navigate the new normal."With RBN, landlords and property owners can:Tailor utilization data. Gain insight into how tenants are using their spaces, such as occupancy rates for specific buildings, spaces, and days of the week.Gain insight into how tenants are using their spaces, such as occupancy rates for specific buildings, spaces, and days of the week. Improve tenant workplace experiences

VC News Daily
Sep 20th, 2022
Robin Nabs Investment From Atlassian Ventures

BOSTON, MA, Robin today announced that Atlassian Ventures has made a strategic investment to further accelerate Robin's category-leading modern workplace platform.

Business Wire
Sep 9th, 2022
Robin Accelerates International Expansion with Acquisition of Flow and Form

Robin, the hybrid workplace company, today announced the acquisition of Flow and Form to further accelerate the development of Robin’s category-leadin

INACTIVE