Full-Time

Vice President of Media

Posted on 2/18/2025

Uline

Uline

1,001-5,000 employees

Distributor of shipping and packaging materials

Industrial & Manufacturing
Consumer Goods

Expert

Waukegan, IL, USA + 4 more

More locations: Milwaukee, WI, USA | Pleasant Prairie, WI, USA | Morton Grove, IL, USA | Kenosha, WI, USA

This position is on-site, indicating that candidates must be able to work at the Corporate Headquarters in Pleasant Prairie, WI.

Category
General Marketing
Growth & Marketing

You match the following Uline's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Bachelor's degree in marketing, business or a related field.
  • 15+ years of experience in strategic media and digital marketing, with a strong focus on paid media strategy and execution.
  • Experience with both agency and in-house media.
  • Demonstrated curiosity and drive to build new capabilities.
Responsibilities
  • Build out Uline’s media division and strategy and identify optimal budgets and channel mix for a fortune 500-sized company.
  • Select and manage an external agency to implement a media plan.
  • Develop and implement metrics to track campaign performance, evaluate results and identify areas for improvement.
  • Partner with senior leaders, especially the Creative and Direct Marketing teams, providing concise updates on campaign performance, insights and recommendations.
  • Build strong relationships with key media partners and vendors to leverage new opportunities and stay ahead of industry trends.

Uline distributes shipping, industrial, and packaging materials to businesses across North America. With a stock of over 37,500 products, including shipping boxes, packing materials, warehouse supplies, and janitorial products, Uline caters to a wide range of clients such as retailers, manufacturers, and logistics companies. The company operates on a straightforward business model by sourcing various products and selling them directly to businesses, offering same-day shipping for many items to ensure quick delivery. This rapid service is crucial for businesses that depend on timely supplies. Uline generates revenue through product sales, special offers, and overstock sales, and provides an easy-to-navigate online and printed catalog for ordering. With a strong presence in major U.S. cities, Uline effectively serves clients nationwide, aiming to be a vital supplier for businesses in need of shipping and packaging materials.

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Pleasant Prairie, Wisconsin

Founded

1980

Simplify Jobs

Simplify's Take

What believers are saying

  • Uline is expanding its distribution centers, enhancing its logistical capabilities.
  • The rise of e-commerce boosts demand for Uline's shipping and packaging supplies.
  • Reshoring manufacturing to North America increases demand for Uline's products.

What critics are saying

  • Increased competition from e-commerce giants could undercut Uline's pricing and delivery times.
  • Rising raw material costs may impact Uline's profit margins.
  • Potential labor shortages in key areas could affect Uline's delivery capabilities.

What makes Uline unique

  • Uline offers same-day shipping, a key advantage for time-sensitive businesses.
  • The company provides a comprehensive online and printed catalog for easy product browsing.
  • Uline's extensive distribution network covers major U.S. cities, ensuring wide-reaching service.

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Benefits

Health Insurance

401(k) Company Match

Paid Holidays

Paid Vacation

Tuition Reimbursement

Company News

BizTimes
Jan 21st, 2025
Uline expands in Kenosha County leasing more space in a warehouse that it has used before

Uline expands in Kenosha County leasing more space in a warehouse that it has used before.

FreightWaves
Jan 14th, 2025
Autonomous Trucking’S Triangle-Shaped Problem Goes To Court

Autonomous truck maker Aurora Innovation Inc. is suing the Federal Motor Carrier Safety Administration after the agency denied its request for a five-year exemption from the placement of roadside warning devices in favor of cab-mounted warning beacons (CMWBs).The filing, submitted Friday in the U.S. Court of Appeals for the District of Columbia Circuit, argues that the ruling is unlawful, “because it is arbitrary, capricious, [and] an abuse of discretion and otherwise not in accordance with law.”This legal battle is the latest salvo in the ongoing debate between autonomous vehicle makers and the regulatory agencies that oversee them. The exemption was denied in late December. Aurora claims in the court filing that for nearly two years after receiving the company’s application, the FMCSA did not ask any additional questions even after both Aurora and Waymo submitted research confirming the benefits of CMWBs.The crux of the legal issue is whether the CMWBs “achieve a level of safety that is equivalent to, or greater than, the level of safety that would be achieved absent the exemption.”The current regulations say that if a driver of a commercial motor vehicle (CMV) is stopped on the shoulder of a road for any reason other than a necessary traffic stop the driver must activate hazard warning signal flashers and place required warning devices as soon as possible but within no more than 10 minutes at specified locations behind and in front of the CMV.There are also regulations about placement of warning devices based on factors such as light levels and whether the vehicle is obstructed from view – for example, within 500 feet of a curve or the crest of a hill. For autonomous truck makers, this poses a challenge, since no driver is available to comply with the regulations

BizTimes
Dec 10th, 2024
Uline opens its largest distribution center yet in Kenosha County

Uline opens its largest distribution center yet in Kenosha County.

The Newark Advocate
Jun 14th, 2024
Wisconsin-based Uline open warehouse in Licking County's Etna Township in spring 2025

Uline, a Wisconsin-based company that distributes shipping, industrial and packaging materials, is preparing to open its first Ohio warehouse in Etna Township by spring 2025.

CommercialSearch
Mar 8th, 2024
Uline Eyes Office Expansion Near Milwaukee

Uline Inc. is expanding again in Pleasant Prairie, Wis.