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Full-Time

Product Marketing Manager

Buyer Experience

Posted on 7/18/2024

StockX

StockX

1,001-5,000 employees

Marketplace for high-demand consumer products

Consumer Goods
Fintech

Compensation Overview

$80.5k - $110kAnnually

+ Equity + Discretionary Bonuses

Mid

Remote in USA

Category
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Data Analysis
Requirements
  • A Bachelor’s or Master’s in marketing or related discipline
  • A minimum of 3 years of relevant experience across Marketing, Product Marketing, Product Management, Operational Roles, or Strategy Consulting
  • A track record of executing successful product or campaign launches, working cross-functionally, and tailoring communications to different audiences
  • You are an analytical thinker and understand data-driven marketing strategies
  • You have a passion for e-commerce, brand, and customer experience
  • You are an excellent communicator, presentation builder, and collaborator
Responsibilities
  • Drive the marketing strategy for new product initiatives aimed at improving the customer experience for buyers on our platform.
  • Help execute the messaging strategy for new releases and create content that clarifies the experience for our customers, answers meaningful questions, and preserves business continuity.
  • Conduct product marketing data analysis, with the support of the Analytics team, by gathering and interpreting data, and presenting it in a clear and actionable manner.
  • Identify success metrics and measure the results of your strategies to continuously iterate and maximize results.
  • Communicate new product features and updates to our internal teams
  • Drive empathy into every part of the customer journey by identifying pain points and opportunities. Always advocate for the customer with our various stakeholder groups.

StockX operates as an online marketplace for buying and selling high-demand consumer products, with a primary focus on sneakers, streetwear, electronics, collectibles, and luxury items. The platform allows users to engage in transactions where products are treated like stocks, featuring real-time market pricing that reflects supply and demand. This pricing transparency helps buyers understand the current market value of items, enabling informed purchasing decisions. StockX stands out from competitors by ensuring the authenticity of products through a thorough verification process, which fosters trust among users. The company generates revenue by charging transaction fees on sales, which are a percentage of the item's price. With a user-friendly interface and a mobile app, StockX caters to a diverse clientele, including sneaker enthusiasts and collectors, while capitalizing on the growing trend of online shopping and the demand for exclusive items.

Company Stage

Series E

Total Funding

$630M

Headquarters

Detroit, Michigan

Founded

2016

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

-5%
Simplify Jobs

Simplify's Take

What believers are saying

  • StockX's strong focus on authenticity and transparency has cultivated a loyal customer base, enhancing long-term growth prospects.
  • The platform's expansion into immersive shopping experiences positions it at the forefront of e-commerce innovation.
  • StockX's diverse product range, from sneakers to luxury items, allows it to tap into multiple high-demand markets.

What critics are saying

  • The high rate of counterfeit items in the market necessitates continuous investment in verification technology, which could strain resources.
  • Recent layoffs and the departure of key executives like the CMO may indicate internal instability and affect company morale.

What makes StockX unique

  • StockX's 'stock market of things' model with real-time market pricing sets it apart from traditional resale platforms.
  • The company's rigorous verification process, which blocked over 400,000 counterfeit items last year, builds significant trust among users.
  • StockX's early adoption of immersive shopping experiences, such as the Apple Vision Pro app, showcases its commitment to technological innovation.
INACTIVE