Full-Time

VP – Engagement Strategy

Pharma Agency

Posted on 2/21/2025

Avalere Health

Avalere Health

201-500 employees

Biotechnology
Healthcare

Compensation Overview

$175k - $195kAnnually

Expert

Company Does Not Provide H1B Sponsorship

Remote in USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Data Analysis

You match the following Avalere Health's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Must have Patient/DTC experience
  • Experience as a lead Engagement Strategist
  • 10+ years digital/engagement strategic strategy planning or marketing experience in a healthcare/pharma advertising agency environment
  • Relevant category and launch experience
  • Experience utilizing strategic tools for analysis
  • Superb and persuasive communications skills, both written and verbal
  • Adept at storytelling
  • Bachelor's degree
Responsibilities
  • Lead the creation of customer engagement strategies that align with the client’s business objectives and growth targets
  • Lead and mentor a cross-functional team of engagement professionals to execute on engagement initiatives
  • Oversee the development of omni-channel engagement plans, personas, journey maps, ecosystems
  • Clearly communicate and present ideas, POVs, and strategies to internal teams, clients, and prospective clients
  • Collaborate with various internal departments such as brand planning, media, account and creative to ensure alignment across all touchpoints, driving both short-term and long-term engagement initiatives
  • Leverage customer data and insights to design engagement strategies that enhance customer experience
  • Present data and engagement results to executive leadership to demonstrate the impact of strategies
  • Advise Strategists, Account leads, Scientific Directors and Creative Directors to create tight, inspiring creative briefs
  • Use data insights to optimize and refine engagement efforts and recommend new tactics to improve results
  • Experience building and facilitating client workshops
  • Stay current with industry trends, best practices, and emerging technologies related to customer engagement
  • Foster a culture of collaboration and innovation within the team, encouraging continuous improvement in engagement strategies

Company Size

201-500

Company Stage

Acquired

Total Funding

N/A

Headquarters

null

Founded

2000

Simplify Jobs

Simplify's Take

What believers are saying

  • Avalere can capitalize on the trend of physician practice consolidation and corporate ownership.
  • The appointment of Amar Urhekar as CEO strengthens Avalere's global interdisciplinary capabilities.
  • Inovalon's acquisition enhances Avalere's analytics and data-driven service offerings.

What critics are saying

  • Increasing physician employment by corporate entities may reduce Avalere's influence in independent practices.
  • Corporate ownership shifts in healthcare may not align with Avalere's current strategies.
  • Integration challenges from Inovalon's acquisition could affect Avalere's operational efficiency.

What makes Avalere Health unique

  • Avalere Health focuses on data-driven healthcare solutions, especially in limb loss and difference.
  • The company leverages policy expertise to navigate complex healthcare regulations effectively.
  • Avalere's strategic leadership appointments enhance its interdisciplinary healthcare offerings.

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Benefits

Health Insurance

401(k) Retirement Plan

Wellness Program

Paid Vacation

Flexible Work Hours

Hybrid Work Options

Company News

PR Newswire
Jan 14th, 2025
Policy Strategists To Debate 2025 Impact Of The New Administration And Market Changes To Healthcare

Avalere, part of Avalere Health, convenes eleven strategistsWASHINGTON, Jan. 15, 2025 /PRNewswire/ -- Eleven leading policy strategists are scheduled to debate how market changes and the Trump administration will shape 2025, impacting drug pricing, health plan design and patient access to needed therapies. The annual live webinar, "2025 Healthcare Industry Outlook: Opportunity Through Uncertainty" is scheduled for Thursday, January 23 at 11:00 a.m. ET

Pharmalive
Dec 12th, 2024
Amar Urhekar named CEO of Avalere Health

Urhekar joined Avalere Health in 2023 as Chief Operations Officer (COO) to unify the organization and build a global interdisciplinary offering across the product lifecycle.

MM&M
Dec 12th, 2024
Avalere Health elevates Amar Urhekar to CEO post

Avalere Health promoted COO Amar Urhekar to the CEO post on Thursday morning.

Hit Consultant
Dec 11th, 2024
Bridging Healthcare Disparities In Limb Loss Through Data-Driven Strategies

Shawn Murphy, VP, Thought Leadership Innovation Foundation (TLI)Limb loss and limb difference impact millions of people globally, with over 2.3 million individuals in the United States alone who are affected, a number expected to rise to 3.6 million by 2050. This rise in prevalence presents significant healthcare and economic challenges, necessitating innovative, data-driven solutions to improve patient care, quality of life (QOL) and healthcare equity. The National Institutes of Health (NIH) has taken a leading role in addressing these challenges by supporting the creation of a national registry to capture comprehensive data on limb loss and limb difference. This registry collects crucial patient information that helps inform both clinical care and research. Building on this, the not-for-profit community is now advancing these efforts forward, ensuring that data collection becomes a cornerstone of future advancements in this field of healthcare.Historically, limb loss and limb difference care have been constrained by fragmented and siloed data and outdated research. However, advances in data analytics are contemporizing the field by offering insights into patient outcomes and informing more effective healthcare policies. A registry allows for the consolidation of this data into valuable information, providing a holistic view of patient demographics, clinical outcomes and the effectiveness of treatments over time. Limb loss and limb difference place a substantial financial burden on individuals and healthcare systems, with lifetime healthcare costs averaging $509,275 for someone with limb loss, compared to $361,200 for those without

Medianews4u
Oct 23rd, 2024
Mario Muredda Takes the Helm as Global CEO of Ogilvy Health

With over two decades of healthcare marketing experience, Muredda joins Ogilvy from Avalere Health, where he served as President of Marketing.