Full-Time

Marketing Manager

Affiliate & Partnerships

Confirmed live in the last 24 hours

Noom

Noom

1,001-5,000 employees

Behavior change platform for weight loss

AI & Machine Learning
Healthcare

Compensation Overview

$120k - $162kAnnually

+ Bonus + Equity Package

Senior

New York, NY, USA

In-office options available in New York, NY and Princeton, NJ.

Category
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Data Analysis
Requirements
  • Minimum 5+ years of experience in affiliate marketing with a focus on high-growth, direct-to-consumer environments, preferably in the subscription and/or healthcare industries. Direct brand experience is a plus.
  • Strong attention to detail and accuracy, with the ability to thrive in fast-paced, dynamic environments and handle multiple tasks while solving problems independently.
  • Technically savvy, with demonstrated knowledge of affiliate marketing platforms – direct experience with Impact Radius is a strong plus.
  • Experience negotiating partnership deals with various payment models (CPA, CPM, CPL, CPC, etc).
  • A data-driven mindset with an analytical approach to decision-making, performance analysis, and generating actionable insights.
  • Exceptional relationship-building skills with a knack for fostering collaboration with partners and cross-functional teams.
  • Confident under pressure and grows and learns from challenging experiences.
  • Strong communication skills (both written and verbal), capable of presenting complex information and strategy to relevant stakeholders.
Responsibilities
  • Execute affiliate marketing strategies that support Noom’s overall marketing and brand goals, focusing on customer acquisition and retention.
  • Identify and onboard high-quality affiliates who align with Noom's target audience and brand values, ensuring they understand Noom’s mission and can effectively promote our products.
  • Develop and maintain strong, collaborative relationships with affiliate partners. Communicate program goals, provide performance insights, and offer ongoing support to affiliates to ensure success and mutual growth.
  • Leverage affiliate performance data to monitor KPIs such as Conversion Rate, Customer Acquisition Cost (CAC), and Lifetime Value (LTV). Continuously optimize campaigns and strategies to improve affiliate performance and drive revenue.
  • Track, analyze, and report on affiliate program performance. Provide actionable insights and updates to leadership to ensure programs are on track and meeting goals.
  • Negotiate competitive commission structures and terms with affiliates. Ensure all affiliate agreements comply with company policies, industry standards, and legal regulations.
  • Work closely with the Marketing, Product, and Data teams to ensure affiliate strategies align with Noom’s overall marketing efforts. Collaborate on creative materials, landing pages, and campaign ideas to maximize affiliate success.
  • Stay current with industry trends and best practices in affiliate marketing. Propose and implement new solutions to keep Noom’s affiliate program competitive and evolving.
Desired Qualifications
  • Direct brand experience is a plus.

Noom focuses on helping individuals change their behaviors related to weight loss and health management. The platform combines artificial intelligence, mobile technology, and psychological principles to provide personalized coaching and support. Users engage with behavior change courses and a virtual diabetes prevention program that has received recognition from the CDC. Unlike many competitors, Noom emphasizes a holistic approach that integrates mental health and emotional support into its programs. The goal of Noom is to empower users to achieve sustainable health improvements and better treatment outcomes.

Company Stage

Series F

Total Funding

$650M

Headquarters

New York City, New York

Founded

2008

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-3%

2 year growth

-8%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for AI-driven health platforms boosts Noom's market potential.
  • Telehealth expansion allows Noom to enhance virtual coaching services.
  • Rising chronic diseases increase demand for Noom's preventive health programs.

What critics are saying

  • Increased competition from similar digital health platforms threatens Noom's market share.
  • Regulatory scrutiny may delay Noom's oral medication product rollouts.
  • Data privacy concerns arise from Noom's reliance on AI and body scan technology.

What makes Noom unique

  • Noom integrates AI, psychology, and coaching for personalized health solutions.
  • The platform offers a CDC-recognized virtual diabetes prevention program.
  • Noom's body scan tech provides detailed body composition stats via smartphone.

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Benefits

Health Insurance

401(k) Retirement Plan

Paid Holidays

Paid Vacation

Disability Insurance

Wellness Program

Professional Development Budget

Hybrid Work Options

Remote Work Options