Full-Time

Social Media Marketer

Posted on 10/14/2024

HeyGen

HeyGen

51-200 employees

AI video editor for professional content creation

Consumer Software
AI & Machine Learning

Compensation Overview

$90k - $120kAnnually

Mid

San Francisco, CA, USA + 1 more

More locations: Los Angeles, CA, USA

Category
Social Media Marketing
Social Media
Required Skills
Social Media
Data Analysis
Requirements
  • 4-5+ years of experience managing social media channels for brands
  • Excellent creative taste and storytelling ability, knack and wit for creating funny, entertaining content that stops readers and compels them to inquire
  • Thrive in a fast-paced and dynamic environment
  • Carries a hustle mentality and is down to be a owner of this domain
  • Strong portfolio showcasing your work in short-form video content
  • Proven experience as a Social Media Manager, Content Creator, or Influencer
  • A self-starter, who’ll take ideas from concept to execution, navigating feedback like a pro
Responsibilities
  • Strategically scale our social presence: Launch bold, innovative social media campaigns that not only reach but captivate an ever-growing audience across X, TikTok, and YouTube.
  • Create and curate engaging content: Harness the full power of HeyGen’s platform to produce videos that don’t just follow trends—they set them.
  • Analyze and optimize: Use analytics to steer the ship. See what’s buzzing and why, then use that intel to refine our strategy and boost engagement.
  • Collaborate: Work hand-in-glove with product teams to spotlight new launches and turn new features into hot topics.
  • Build relationships with top influencers: Cultivate a network of trusted creators to drive word-of-mouth, collaborate on content ideas, and execute bold campaigns.
  • Own influencer performance: Track, measure, and analyze influencer KPIs, ensuring campaigns hit the mark. If numbers aren’t your thing, this role isn’t for you.
  • Leverage your network: Tap into your strong connections with influencers and creators across platforms like Instagram, YouTube, and TikTok.

HeyGen provides an AI video editor that enables users to create professional spokesperson videos without needing human actors. The platform uses AI-generated avatars, allowing clients to produce high-quality video content quickly and affordably. Users can select from various virtual actors, apply automatic translations, and choose different accents to cater to diverse audiences. This service is particularly beneficial for small businesses, educational institutions, and marketing professionals who require engaging video content, such as explainer videos and promotional materials. HeyGen operates on a subscription model, offering different service levels to accommodate both small and large clients, ensuring a steady revenue stream while continuously updating its features. The company's goal is to simplify video content creation and make it accessible to a wide range of users.

Company Stage

Series A

Total Funding

$72.6M

Headquarters

Los Angeles, California

Founded

2020

Growth & Insights
Headcount

6 month growth

92%

1 year growth

254%

2 year growth

907%
Simplify Jobs

Simplify's Take

What believers are saying

  • HeyGen raised $60M in Series A, valuing the company at $500M.
  • The company grew from $1M to $35M in ARR within a year.
  • Increased demand for AI-generated video content benefits HeyGen's growth.

What critics are saying

  • Increased competition from companies like OpenAI with advanced voice cloning.
  • Rapid valuation increase may lead to heightened investor expectations.
  • Reliance on AI may face ethical scrutiny and regulatory challenges.

What makes HeyGen unique

  • HeyGen uses AI to create videos without actors, cameras, or editing.
  • The platform offers virtual actors with diverse accents and automatic translations.
  • HeyGen's subscription model provides continuous updates and customer support.

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