Senior Marketing Operations & Technology Specialist

Updated on 3/22/2023

Locations

Remote

Experience Level

Entry

Junior

Mid

Senior

Expert

Desired Skills

HTML/CSS

Marketing

Salesforce

SQL

Communications

Requirements

Minimum 2 yr experience in lifecycle operations with at least one lifecycle platforms such as Iterable, Braze, Lob, Twilio, Salesforce Marketing Cloud, Cordial, etc. (Iterable a plus, but not necessary)
Strong knowledge in HTML/CSS with experience in coding mobile-first email templates
Strong understanding of email clients and strengths/limitations of each
Has experience with scripting languages
Has experience working with databases (Big Query a plus)
Action-oriented and deadline-driven
High level of project management to prioritize deadlines and requests
Strong communication skills to set expectations and provide progress with stakeholders
Impeccable attention to detail
Ability to collaborate with multi-teams

Responsibilities

Deploy marketing automated journeys and blast campaigns across channels of email, sms, push, and direct mail
Code logic in email template to personalize content for 1:1 experience using scripting language such as Liquid, Handlebars, AMPScript, etc
Lead and own improvements on operational processes to improve efficiency and scalability
Uncover hidden opportunities for the improvement of processes and data. Proactively find blockers and challenges to our growth, then take the initiative to solve them
Collaborate with engineering team to setup data pipelines (API, webhooks, scheduled file ingestions, etc) between marketing systems for real time data updates, event triggers, and customer profile updates
Develop and document best practices approach for gathering and analyzing data to identify performance indicators, prioritization, and optimization strategies
Become subject matter expert on marketing tech stack, including ESP, CDP, recommendation engines, and personalization platforms

Desired Qualifications

SQL skill is a plus

Each year, 2 billion people across the world are limited by physical pain. By helping people live without pain, they are free to do the things they love most with the people they love—and never miss a moment. This is what we do. We create and design new technologies to solve one of the biggest problems in healthcare: taking care of our Physical Health. Sword Health is the world’s fastest-growing digital musculoskeletal (MSK) care provider on a bold mission to free two billion people from acute, chronic, and post-surgical physical pain. Our customers include some of the most progressive Fortune 100 and 500 companies, as well as over 350 other established businesses across the world.

The Sword program allows members to complete a personalized physical therapy program from the comfort of home, with continued support and supervision from one of our talented Sword specialists. Sword’s personalized care is more effective than traditional standards of care and has proven to deliver best-in-class clinical results. Since breaking into the market less than three years ago, Sword has worked with insurers, health systems, and employers in the U.S., Canada, Europe, and Australia to make high-quality musculoskeletal care accessible to everyone.

This is an opportunity to join Sword during a time of hyper-growth and expansion. After our recent $2bn valuation, we’re excited to continue accelerating our impact by scaling with high-caliber people with passion, commitment, and energy to create and deliver technologies, services, and products that drive human progress forward.

We welcome you to join our mission, to make a difference on a grand scale, and play a pivotal role with a global team at Sword– working alongside great people pioneering novel products and cutting-edge technologies.

Sword Health is looking for an exceptional go-getter to join our team as a Senior Marketing Operations & Technology Specialist to own the execution and deployment of our data driven marketing initiatives. This role requires an independent self-starter who can flawlessly deliver the baseline but also proactively seeks to improve existing foundations/processes to increase efficiency and scalability. A subject-matter-expert who can architect technical solutions against requirements from various stakeholders. Collaborating intimately across Data, Product, Engineering, and Marketing will be a core exercise to success.

What You’ll Do:

• Deploy marketing automated journeys and blast campaigns across channels of email, sms, push, and direct mail

• Code logic in email template to personalize content for 1:1 experience using scripting language such as Liquid, Handlebars, AMPScript, etc.

• Lead and own improvements on operational processes to improve efficiency and scalability

• Uncover hidden opportunities for the improvement of processes and data. Proactively find blockers and challenges to our growth, then take the initiative to solve them

• Collaborate with engineering team to setup data pipelines (API, webhooks, scheduled file ingestions, etc) between marketing systems for real time data updates, event triggers, and customer profile updates

• Develop and document best practices approach for gathering and analyzing data to identify performance indicators, prioritization, and optimization strategies

• Become subject matter expert on marketing tech stack, including ESP, CDP, recommendation engines, and personalization platforms

What You’ll Bring:

• Minimum 2 yr experience in lifecycle operations with at least one lifecycle platforms such as Iterable, Braze, Lob, Twilio, Salesforce Marketing Cloud, Cordial, etc. (Iterable a plus, but not necessary)

• Strong knowledge in HTML/CSS with experience in coding mobile-first email templates

• Strong understanding of email clients and strengths/limitations of each

• Has experience with scripting languages

• Has experience working with databases (Big Query a plus)

• Action-oriented and deadline-driven

• High level of project management to prioritize deadlines and requests

• Strong communication skills to set expectations and provide progress with stakeholders

• Impeccable attention to detail

• Ability to collaborate with multi-teams

• SQL skill is a plus

We are proud to be an Equal Employment Opportunity employer. We champion diversity and are committed to building a team that represents a variety of backgrounds, perspectives and skills. At SWORD, we believe that diversity and inclusion among our applicants and teammates is critical to our success as a global company. The more inclusive we are the better our work will be.

Sword Benefits - Portugal

Health, dental and vision Insurance

Meal Allowance

Equity Shares

Sword Perks - Portugal

Phone Stipend

Flexible working hours

Work from home

Unlimited Vacation

Free Digital Therapist for your family

Snacks and Beverages

English Class

201-500 employees

Website

Virtual musculoskeletal (MSK) care provider

Company Overview

SWORD Health wants to free 2 billion people from physical pain.

Benefits

A stimulating, fast-paced environment with lots of room for creativity
A bright future at a promising high-tech startup company
Career development and growth, with a competitive salary
The opportunity to work with a talented team and to add real value to an innovative solution with the potential to change the future of healthcare
A stimulating environment with room for creativity - fast-paced, fun, and energetic startup
A flexible environment where you can control your hours (remotely) with unlimited vacation
Access to our health and well-being program (digital therapist sessions)

Company Core Values

Do it for the patients
Deliver more than expected, always
You only fail if you fail to learn
Success and failure belongs to everyone
Embrace change
Stay thrifty