Digital Marketing Manager

Role overview

We’re looking for a Digital Marketing Manager to run day-to-day marketing operations in HubSpot, partner with internal teams, and help drive full-funnel growth—from acquisition through lifecycle for partner and direct marketing. You’ll own email execution, list building and workflows, site updates in Webflow, and reporting that ties activity to the pipeline. Bonus points if you’ve touched Iterable or similar cross-channel messaging tools.

This hybrid role is based in our Denver office three days a week (Tuesday through Thursday). 

What you’ll do

• Run HubSpot marketing operations: build, maintain and scale email strategy plus execution, lists/segments, nurture/drip programs, lifecycle workflows, lead scoring, and optimization.
• Manage intake & prioritization: triage incoming requests from the marketing team and cross-functional partners (Sales, RevOps, Product, CS), set SLAs, and keep stakeholders informed.
• Keep the site fresh (Webflow): publish and QA new pages, implement basic SEO/meta updates, and run A/B tests with clear hypotheses with the help of external resources for development and design.
• Contribute to strategy: partner on acquisition and lifecycle strategy, translating goals into experiments, campaigns, and measurable plans.
• Drive demand gen: support paid media (search, social, display), retargeting, direct mail, and other channels, audience targeting, and landing page alignment.
• Maintain data quality: monitor syncs, dedupe/normalize records, and enforce naming/UTM conventions for clean reporting.
• Report & iterate: ship weekly insights on channel performance, email engagement, pipeline/SQL impact, and recommendations.
  
  

What you’ll bring

• 3–6+ years in digital/lifecycle marketing with deep hands-on HubSpot experience (Marketing Hub required).
• Fluency in email marketing best practices (deliverability, segmentation, personalization, testing).
• Experience with Webflow is a bonus(editing, CMS collections, basic HTML/CSS comfort for tweaks).
• Exposure to demand gen channels (Google/LinkedIn Ads, retargeting, direct mail platforms).
• Strong project management: can manage a queue, set priorities, and hit deadlines.
• Analytical chops: comfortable with marketing analytics, UTMs, and building actionable dashboards.
• Nice to have: Iterable (or similar cross-channel platform), basic SQL/Looker/Tableau, direct-mail orchestration, B2B/B2B2C or fintech/insurtech experience.
  
  

How we’ll measure success

• Email: deliverability %, CTR/CTO, unsubscribe/spam rates, workflow conversion.
• Pipeline: MQL→SQL rate, revenue, CAC trends.
• Web: landing page CVR, site, SEO hygiene on new pages.
• Ops: request SLA adherence, process documentation coverage.
  
  

Tech stack you’ll touch

HubSpot Marketing Hub, Webflow, Google Analytics/Tag Manager, ad platforms (Google/LinkedIn), spreadsheet tools; AI tools, Iterable experience is a plus.

Benefit & Compensation:

• Salary range: $90,000 - $110,000 and Bonus
• ISO stock options
• Medical, dental, and vision coverage for you and your dependents
• HSA with company contributions
• 401(k) (non-matching)
• Flexible time off 
• 10 company-paid holidays
• Paid family leave 

Honeycomb is committed to fair and equitable compensation practices. The base salary range listed in each job posting represents our good faith estimate of what we expect to pay for the role. Actual compensation may vary based on skills, experience, education, and location, as well as internal alignment and market factors.