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Full-Time

Director – US Public Sector Marketing

Posted on 12/18/2023

Cloudflare

Cloudflare

1,001-5,000 employees

Unified networking and security platform

Data & Analytics
Consulting
Hardware
Consumer Software
Enterprise Software
Cybersecurity

Senior

Washington, DC, USA

Category
Brand & Creative Marketing
General Marketing
PR & Communications
Growth & Marketing
Required Skills
Sales
Management
Salesforce
Marketing
Data Analysis
Requirements
  • Minimum 10 years in US public sector marketing role in $1B+ BtoB technology organization in cybersecurity or networking; minimum 5 years as a manager
  • Direct experience in Federal, State & Local, and Education market segments, including field programs, Federal cybersecurity events, paid & earned media, web-site strategy, campaign planning & management, and event marketing.
  • Knowledge of predominant public-sector focused resellers, distributors, and systems integrators.
  • Public Sector experience with global scope is a plus (e.g. applying US based programs and best-practices to other countries, as well as collaborating with geo teams, campaigns and product marketing on a global strategy and approach)
  • Proven results achieving quantifiable contribution metrics such as qualified leads, pipeline, closed business
  • Hands on experience with predominant sales and marketing systems such as Salesforce, analytics platforms, and ABM platforms such as 6sense or Demandbase.
  • Able to be effective working across organizational boundaries and building relationships to accomplish objectives
  • Thorough knowledge and understanding of enterprise lead-management processes and marketing attribution approaches
  • Experience designing and building field-focused marketing programs across digital, first & third party events, and partner ecosystem including resellers, tech partners, and GSIs
  • BA/BS in Marketing, Business, Communications, Engineering or other related fields
Responsibilities
  • Team leadership: proven experience as a manager, building team performance and culture in a high-growth environment
  • Planning & execution: demonstrable skill working with teams to build & execute quarterly and yearly plans including budget management and projection of results
  • Performance monitoring & management: proven track record using enterprise analytics to monitor and optimize program performance, including investment rationalization, based on past performance and results
  • Sales alignment & partnership: experience working in partnership with sales leaders, including BDR leadership, to enable sellers with account engagement programs leading to opportunity discovery and pipeline generation.
  • Opportunity & Market Development: responsible for coordinating with business development and strategic capture teams for market presence and customer engagement

Cloudflare, Inc.

Company Stage

Series E

Total Funding

$354.3M

Headquarters

San Francisco, California

Founded

2009

Growth & Insights
Headcount

6 month growth

11%

1 year growth

15%

2 year growth

34%

Benefits

Competitive salaries

Take-what-you-need paid vacation policy

Comprehensive health plans and benefits

Paid maternity and paternity leave

Commuter and ride share options

Returnships

INACTIVE