Responsibilities:

• Manage email marketing campaigns (email creation, list segmentation, lead nurturing, testing, scheduling & deployment).
• Write and propose new content and outreach copy.
• Collaborate with sales to ensure all marketing-generated activities are being handled by the appropriate sales resources in a timely manner.
• Track, measure and evaluate program effectiveness/ROI to improve marketing campaigns.
• Contribute to overall marketing strategy by providing feedback, sharing stories, and brainstorming new ideas.

Requirement:

• Interested in learning to use a marketing automation tool (e.g. HubSpot, SurveyMonkey)..
• Strong writing and organization skills, and ability to maintain exceptional attention to detail in hands-on execution.
• A hustler personality, someone who takes initiative with a natural drive to get things done

Education/Experience:

• Bachelors (or currently enrolled) in Marketing, Communications or a similar field or have some marketing experience.

Bonus points:

• Fun-loving & creative personality with a spirited sense of humour
• Passion for knowledge and education
• Marketing experience is a huge plus