Full-Time

Integrated Media Planner

Basis Technologies

Basis Technologies

1,001-5,000 employees

Provides software tools for scalable, reliable business applications.

AI & Machine Learning
Fintech
Industrial & Manufacturing
Education
Consumer Software
Data & Analytics

Junior

United States

Required Skills
Datorama
Communications
Data Analysis
PowerPoint/Keynote/Slides
Requirements
  • 2+ years of experience in digital media planning and buying
  • Understanding and interest in programmatic media and real-time bidding
  • Experience working alongside a Demand Side Platform
  • Strategic thinking and proactive client service skills
  • Strong written and verbal communication skills
  • Strong issue resolution and problem-solving capabilities
  • Ability to work well in a cross functional team environment
  • Passion for staying current with the latest research and media tools to guide recommendations
  • Intermediate to Advanced Excel and Powerpoint skills
Responsibilities
  • Leveraging a strong understanding of the digital media landscape and the latest Basis products and solutions to craft strong media planning recommendations tied to the overarching strategy
  • Delivering integrated media plans considering all media channels based on clear rationale
  • Maintaining a deep understanding of all syndicated media tools and how they can contribute to the planning task at hand
  • Collaborating with our analytics team to ensure media strategies are aligned to business objectives and measures of success
  • Negotiating with vendors to secure the best inventory and pricing available for our clients
  • Cultivating strong internal relationships with associate media planners, ad operations, campaign analytics, and search and social media planners
  • Operating with a solutions-oriented approach and a high degree of client servicing
  • Contributing to high levels of campaign performance, client satisfaction, and retention, while working alongside the VP and Director of Integrated Client Solutions and Client Development team members
Desired Qualifications
  • Hands on DSP buying experience
  • Previous holistic media planning experience
  • Experience working with a 3rd party ad server
  • Experience in digital reporting dashboards such as Datorama
  • Experience in holistic media planning with a focus on search and social
  • Basis Certified

BASIS International stands out as a reliable global software company, providing customized solutions to over 7,000 application software developers across various industries, including banking, manufacturing, and healthcare. Their competitive advantage lies in their ability to deliver high-quality, scalable, and cost-effective business applications, serving as the foundation for thousands of mission-critical systems with over 1.7 million end users worldwide. The company's culture fosters a worldwide network of partners, emphasizing collaboration and flexibility, while their industry leadership is demonstrated by their stability and extensive global reach.

Company Stage

N/A

Total Funding

$133.6M

Headquarters

Chicago, Illinois

Founded

1985

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

12%

2 year growth

1%
INACTIVE