We have a significant opportunity to accelerate the growth of our product portfolio and empower our merchants by leveraging the growing trend of self-service kiosks. As a Head of Go-to-Market (GTM) for Kiosk at SumUp, you will play a pivotal role in transforming SumUp from a single-product company to a leading product-ecosystem provider.
Kiosks are experiencing a surge in demand as consumers increasingly prefer ordering from a screen, a trend accelerated by recent shifts in consumer behaviour. As the Head of GTM, you will spearhead the end-to-end GTM strategy for SumUp’s Kiosk product, setting ambitious business targets and cultivating a highly motivated cross-functional team. Your mission will be to drive growth metrics, oversee product improvement initiatives, and build strong stakeholder connections to ensure market fit and success in achieving organisational objectives.
You’ll have the opportunity to make a significant impact by owning the GTM strategy for SumUp’s Kiosk product, striving to capture the largest market share in the SME segment and making it your personal mission to drive its success.
What you’ll do
- Develop go-to-market strategies and execution plans for the Kiosk product by collaborating with key stakeholders on a daily basis to identify and define growth opportunities, set ambitious growth goals, and devise strategic plans to achieve them
- Identify potential partnerships and collaborations with other fintech companies, financial institutions, or relevant entities to expand the customer base and reach new markets
- Together with the channel experts in your team, leverage data and metrics to measure the success of growth initiatives, identify areas of improvement, and make data-driven decisions to optimise performance continually
- Encourage and support your channel experts to conduct A/B testing and experimentation to validate hypotheses and find effective ways to improve user acquisition, activation, and retention strategies
- Stay ahead of market trends, customer behaviour, and the competitive landscape, and ensure that these insights are communicated to the product team to capitalise on potential growth opportunities.
You’ll be great for this role if
- You have 8+years experience in Marketing, Growth or Commercial roles
- You have experience in setting up, leading and evaluating multiple complex projects, including resource planning, effective risk and stakeholder management
- You have experience in developing GTM strategies by executing growth campaigns/initiatives across performance marketing, CRM, retail, and partnership channels
- You are skilled in developing business cases and making swift, initial assessments
- You have leadership experience with interdisciplinary teams and are great at fostering a culture of open, constructive feedback.
Why you should join SumUp
- Opportunity to work with a truly global, multicultural team (we are 3200+ people from over 90 nationalities, spread across 4 continents).
- 28 days’ paid leave
- Competitive salary package and virtual stock option programme
- Health Insurance Cover with Vitality (including optical, dental)
- Life Assurance cover with MetLife for 2 x your salary
- Learning & development budget for attending conferences and external training
- SumUp Corporate Pension Scheme
About SumUp
We believe in the everyday hero.
Small business owners are at the heart of all we do, so we’re creating tools that help them run their businesses. With a founder’s mentality and a ’team-first’ attitude, our diverse teams across Europe, South America and the United States work together to ensure that the small business owners we partner with can be successful doing what they love.
SumUp is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. SumUp does not make hiring or employment decisions on the basis of race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age or any other basis protected by applicable laws or prohibited by company policy. SumUp also strives for a healthy and safe workplace and strictly prohibits harassment of any kind.
SumUp will not accept unsolicited resumes from any source other than directly from a candidate
Job Application Tip
We recognise that candidates feel they need to meet 100% of the job criteria in order to apply for a job. Please note that this is only a guide. If you don’t tick every box, it’s ok too because it means you have room to learn and develop your career at SumUp.