Full-Time

Senior Manager

Customer Strategy

Posted on 6/20/2025

Zoro

Zoro

501-1,000 employees

Online retail of industrial MRO equipment

Compensation Overview

$113k - $188.5k/yr

Chicago, IL, USA

Hybrid

Hybrid work model requires onsite presence at least two days a week.

Category
Growth & Marketing (2)
,
Required Skills
Marketing
Data Analysis
Requirements
  • 7+ years of experience with marketing and content planning/strategy
  • Bachelor's degree or related professional experience
  • Demonstrated strategic thinking skills with a proven ability to develop, articulate, and execute effective strategies that drive business outcomes
  • Ability to measure performance and translate data into actionable objectives
  • Excellent communication skills – written, interpersonal, and presentations that translate data, statistical, and financial analysis into clear recommendations.
  • Ability to develop strategic working relationships across the business with technical personnel, senior leadership, and various teams such as Creative Services, Analytics, Merchandising.
  • Ability to project manage/prioritize multiple projects simultaneously
  • Self-starter who thrives in a fast-paced environment
Responsibilities
  • You will be responsible to drive customer growth for key customer segments and to lead the development of short and long-range strategic marketing plans.
  • You will partner with analytics teams to understand customer trends and drive the creation of customer segments and targets
  • You will define and communicate customer strategies across the organization, to ensure all teams have a clear, consistent understanding of who our customers are and how best to serve them
  • You will lead the development of creative briefs with content and messaging direction for customer segments including messaging hierarchy, creative direction, and content structure to ensure consistent and targeted communication across channels
  • You will oversee the creation and maintenance of a content calendar by customer segment that will drive content strategy across all channels and on our website.
  • You will manage a team of at least one individual contributor
Desired Qualifications
  • Knowledge of B2B industrial market is a plus

Zoro.com serves business customers by operating an online retail platform for industrial equipment, MRO supplies, and tools. Products are sourced from multiple manufacturers and sold directly to end users through a user-friendly website, with detailed specifications and fast order processing. The platform works by offering a large catalog, competitive prices achieved through high-volume purchasing, and optional expedited shipping for an extra fee, enabling quick restocking and maintenance. Zoro differentiates itself with a broad selection, clear product information, and strong customer service aimed at keeping manufacturing, construction, healthcare, and education operations running smoothly. Its goal is to provide a convenient, cost-effective one-stop online source for MRO products, helping businesses save time and reduce procurement costs.

Company Size

501-1,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Canteleu, France

Founded

2011

Simplify Jobs

Simplify's Take

What believers are saying

  • Revenue grew from $500M in 2018 to $1.2B today.
  • 11 distribution centers and 4600 suppliers enable fast shipping.
  • New products launch in 10 days versus six months previously.

What critics are saying

  • Amazon Business erodes Zoro's MRO market share in 12-24 months.
  • Grainger vertically integrates, bundling offerings Zoro cannot match.
  • DeWalt direct sales bypass Zoro, cutting high-volume margins now.

What makes Zoro unique

  • Zoro adopted MACH architecture for composable commerce empowering SMBs.
  • Zoro scales 15M SKUs with 42% tech team driving agility.
  • Zoro's cloud-native platform offers 10-year data advantage over distributors.

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Benefits

Performance Bonus

Company News

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Anacostia Rail Holdings appoints Aimee Nolan as Chief Legal Officer. Anacostia Rail Holdings (ARH) has appointed Aimee Nolan as Chief Legal Officer, effective immediately. She joins the executive leadership team and will oversee legal, compliance, governance, and risk functions as the company continues to grow. Nolan succeeds Mark Sidman, General Counsel and Corporate Secretary, who will retire on March 31, 2026, after more than ten years with ARH. Since joining the company in 2013, Sidman played a key role in supporting long-term growth and strengthening governance and integrity across the organisation. Nolan joins ARH from Zoro Tools, Inc., a subsidiary of W.W. Grainger, Inc., where she served as General Counsel and executive leadership team member. She helped guide the business through rapid growth and transformation. Before that, she spent more than 25 years at W.W. Grainger, most recently as Vice President and Associate General Counsel. Her experience spans technology and e-commerce, data protection, crisis management, global sourcing, mergers and acquisitions, regulatory compliance, and risk management. Peter Gilbertson, Chief Executive Officer of ARH, thanked Sidman for his long-standing service and leadership. He said Nolan brings the strategic focus and operational discipline needed to support ARH's responsible growth and future ambitions. Nolan holds a Juris Doctor from the University of Detroit Mercy School of Law and a Bachelor of Arts in International Relations and French from Michigan State University. She also completed executive leadership training at Northwestern University's Kellogg School of Management and is active in civic and nonprofit organisations. ARH said the leadership transition supports its continued focus on disciplined growth, strong governance, and long-term value creation.

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