What You’ll Do

• Support the development and execution of marketing initiatives across various channels, such as email marketing and content creation. 
• Maintain a deep understanding of brand, audience, and company objectives.
• Project manage marketing campaigns and programs, adhere to timelines, and provide regular project status and updates.
• Effectively use Marketo to automate email programs.
• Validate and analyze data and draw insights to inform future marketing approaches. 
• Evaluate the effectiveness of current automation programming and make recommendations around the evolution of these programs.
• Deploy, monitor, and/or optimize programs for maximum performance and conversion rates.
• Manage and maintain email lists, segmentation and cohorts, and identify opportunities for future campaigns or automation. Stay up-to-date with email marketing best practices and trends. Utilize and explore competitor research, industry research and relevant reporting.
• Collaborate closely with other members of the Marketing and Data teams and bring a high level of organization. 
• Design creative solutions for print & digital placements that achieve specific sales and marketing needs. 
• Play a substantial role in the proofing and review of internal and external facing content and projects; assist with collateral updates and version control.
• Develop web pages consistent with the brand and visual guidelines. 
• Seek feedback from subject matter experts and successfully incorporate it into deliverables.
• Manage multiple, simultaneous, fast-paced projects and tasks.
• Collaborate effectively across multiple verticals and make suggestions as necessary.
• Contribute to other Marketing projects & initiatives as needed. 

Qualifications

• Bachelor’s degree 
• 1-3 years of related work experience in a Marketing or Operations role is highly preferred. 
• 1 year email marketing preferred, ideally in a B2B setting. 
• Experience using the Adobe Suite, in particular Illustrator, InDesign, Photoshop, and Experience. After Effects and Premiere Pro is a plus. 
• Strong analytical skills and experience with campaign analysis and reporting. 
• Composition skills; you have an eye for composition and always ensure that page elements are optimized for the reader.
• Typography skills; you have a strong grasp of typography principles and a keen understanding of how font sizes, hierarchy, and styles affect the reader’s experience.
• Proficiency in Marketo or email campaigns and automation is preferred. 
• Knowledge of HTML and CSS is preferred.
• Knowledge of email marketing best practices, including list management, segmentation, and deliverability is preferred. 
• Organized, with a proven ability to juggle multiple projects simultaneously and successfully. 
• Able to receive constructive feedback and refine work accordingly.
• Beneficial industry experience: data services, SaaS, or marketing technology
• Beneficial industry experience: Google Workspace Suite (Slides, Docs, Sheets), Google Analytics, and/or GA4

The Perks of Working With Us

• Take advantage of excellent benefits, including medical, dental, vision, life, and disability coverage.
• Invest in your future with our matching 401(k) program.
• Build relationships and find your home at Arrive through our Employee Resource Groups.
• Enjoy office wide engagement activities, team events, happy hours and more!
• Leave the suit and tie at home; our dress code is casual.
• Work in the booming city of Austin, TX – we are in a convenient location close to the airport and downtown.
• Park your car for free on site!
• Start your morning with a specialty drink from our fully stocked coffee bar, Broker’s Brew.
• Sweat it out with the team at our onsite gym.
• Maximize your wellness with free counseling sessions through our Employee Assistance Program
• Get paid to work with your friends through our Referral Program!
• Get relocation assistance! If you are not local to the area, we offer relocation packages and have a Candidate Engagement Specialist who can answer any questions.