Full-Time

Senior Product Marketing Manager

Posted on 10/30/2024

Censys

Censys

51-200 employees

Data & Analytics
Consulting
Cybersecurity

Compensation Overview

$150k - $175kAnnually

+ Bonus + Equity

Mid, Senior

Ann Arbor, MI, USA + 3 more

More locations: Kirkland, WA, USA | Mountain View, CA, USA | Vienna, VA, USA

Requires onsite presence in one of the hub locations (Los Altos, CA; Seattle, WA; Ann Arbor, MI; or Washington DC) for three days a week.

Category
General Marketing
Growth Marketing
Growth & Marketing
Requirements
  • 3+ years of product marketing experience in the cybersecurity industry, with a strong preference in the threat intelligence/detection, vulnerability management, and asset discovery spaces.
  • Exceptional communication and writing skills, with a proven ability to translate complex technical concepts into clear, compelling messaging for diverse audiences, including C-level executives and technical practitioners.
  • Strong project management and time management abilities, demonstrating the capacity to handle multiple high-priority tasks in a fast-paced, deadline-driven environment.
  • Experience working collaboratively with sales teams, product management, press, and industry analysts to drive cohesive go-to-market strategies.
  • A highly motivated, proactive, and detail-oriented mindset, with a commitment to quality and a passion for achieving results.
  • Ability to excel in demanding environments, showcasing adaptability, initiative, and follow-through on complex projects.
  • Superior presentation and communication skills, with the capability to engage and persuade a variety of stakeholders, from internal teams to external partners.
  • A collaborative spirit and a hunger for success, thriving in team settings and contributing to shared goals.
Responsibilities
  • Establish the unique value proposition of your products, with a clear understanding of the target markets and buyer personas.
  • Work with the product and marketing teams to develop and execute a consistent product launch process.
  • Author compelling, high quality product content, both at a business and a technical level, in a variety of formats including print, web, social media, and video.
  • Collaborate with the content and demand gen teams to drive a marketing strategy that meets or exceeds pipeline, bookings and conversion targets.
  • Effectively work at building and executing plans that cross different functional groups, including product management, business development and sales.
  • Participate in the development and delivery of sales enablement materials to arm the sales team with strategies and competitive intelligence that increase sales productivity and pipeline conversion.
  • Engage in analyst relations with Gartner, Forrester, etc.
  • Partner closely with the sales team to understand and document personas, use cases, and common objections.
  • Consistently analyze win/loss reporting, close rates, and other key funnel metrics to help drive product marketing direction.

Company Stage

Series C

Total Funding

$100.3M

Headquarters

Ann Arbor, Michigan

Founded

2017

Growth & Insights
Headcount

6 month growth

5%

1 year growth

26%

2 year growth

42%
Simplify Jobs

Simplify's Take

What believers are saying

  • Censys' focus on ICS security expands its market share in critical infrastructure protection.
  • $75M funding round accelerates product development and global expansion for Censys.
  • Censys Community Forum boosts brand loyalty and customer engagement among security professionals.

What critics are saying

  • ICS targeting by state-sponsored groups poses risks to Censys' clients relying on ICS security.
  • ServiceNow integration may expose Censys to vulnerabilities if not properly managed.
  • Rapid Channel Partner Program expansion could lead to inconsistent security practices among partners.

What makes Censys unique

  • Censys offers a leading Internet Intelligence Platform for threat hunting and attack management.
  • Integration with ServiceNow enhances Censys' security ecosystem, streamlining operations for enterprises.
  • Censys' Predictive Scanning technology provides precise threat detection, enhancing its Internet Map.

Help us improve and share your feedback! Did you find this helpful?

INACTIVE