Principal Product Marketing Manager

Posted on 9/22/2023

INACTIVE

1,001-5,000 employees

Comprehensive infrastructure monitoring for predictive insights

Company Overview

LogicMonitor stands out as a leader in the tech industry due to its comprehensive monitoring capabilities, from on-premises to the cloud, ensuring smooth business operations across various sectors. The company's commitment to customer empowerment is evident in its extensible monitoring platform, which allows businesses to shift from maintenance to innovation by identifying and solving problems before they arise. Furthermore, LogicMonitor's use of artificial intelligence and machine learning to anticipate customer needs and risks showcases its forward-thinking approach, providing insights that facilitate business growth and reduce operational expenses.

AI & Machine Learning

Company Stage

Series A

Total Funding

$142.9M

Founded

2007

Headquarters

Santa Barbara, California

Growth & Insights

Headcount

6 month growth

↑ 0%

1 year growth

↓ -4%

2 year growth

↑ 11%

Locations

Austin, TX, USA

Experience Level

Entry

Junior

Mid

Senior

Expert

Desired Skills

Marketing

Sales

CategoriesNew

Growth & Marketing

Requirements

10+ years of experience in B2B enterprise software selling in a Product Marketing, Product Management, Sales or Pre-sales role
Domain experience with IT Monitoring solutions e.g. ITIM, APM, NPM, Log monitoring
Technical acumen - willing and able to deliver a demo and dig into the details of the product to surface differentiation and value
Dynamic, bold personality with ability to successfully drive projects with limited guidance amidst multiple shifting priorities and goals
Proactive in engaging stakeholders to get alignment around messaging, positioning marketing plans
Experience with business processes like sales, finance, operations, marketing and customer support
Experience with cloud-based enterprise software
Ability to present clearly and concisely in front of executives, vendors, partners, press, analysts and customers
Proven creative thinker who generates and executes on innovative marketing ideas with limited guidance
Proven track record in crafting compelling sales-orientated presentations
Hands-on ability to create a range of marketing assets (including viral on-message product demo videos, sharp and succinct slide pitch-decks and demos)
Proven track record in performing well in a fast-paced environment and organizational skills to manage multiple projects with tight deadlines effectively
Strong skills in communication, writing and ability to work well cross-functionally
MBA preferred, but not required

Responsibilities

Report to the Senior Director, Product Marketing, working together to continuously improve messaging, content, enablement and advocacy for our solutions
Own the message map for the ITIM + network monitoring domains and build alignment with stakeholders to ensure consistent production and delivery of on-message content and enablement
Engage stakeholders - product management, sales, enablement, and customer experience teams to align on messaging and marketing plans while contributing input to the product roadmap, sales enablement improvements and new marketing ideas
Partner with campaigns team to create and deliver ITIM-related campaigns
Represent the ITIM domain as a spokesperson for enablement, analyst, partner and customer audiences
As THE leading domain expert in the marketing organization for infrastructure monitoring and network monitoring
Overall, drive needed changes across our GTM motions to improve LogicMonitor operations and to ensure business success

About Us:

LogicMonitor is the leading fully automated, cloud-based infrastructure monitoring and observability platform for enterprise IT and managed service providers.

We love going to work and think you should too. We are customer obsessed, work as one agile team, and strive to be better every day while building trust. These are our core values. We foster a culture of performance and recognition, allowing us to transform growth as we enable our employees to do the best work of their careers.

This position is located in Austin, TX. Our Austin team is based downtown in the San Jacinto Center, overlooking the scenic Lady Bird Lake. We call our offices Centers of Energy, because they’re where we accelerate work, spark creativity, and ignite our culture of connection and celebration. Our teams coordinate their time in Centers of Energy to reflect how they work best.

LogicMonitor is an equal opportunity employer. We deeply care about our employees’ well-being, creating an environment where everyone feels valued and respected. We celebrate the diversity of our team and are committed to fostering a culture of inclusivity. When you join LogicMonitor, you’re not just an employee to us, but a valued member of our community. Come as you are, be yourself, and let’s grow together.

To learn more about life at LogicMonitor, check out our Careers Page.

What You’ll Do:

LogicMonitor is disrupting the hybrid cloud monitoring market by changing the way businesses use disparate sources of data. We are already a leader in this space – and we started by solving the hardest, most complicated problem first. With roots in the IT Infrastructure Monitoring space, we have carved out excellent product-market fit in hybrid cloud monitoring. Our customers love LogicMonitor’s ability to bring cloud and traditional IT together into one view, as seen in minimal churn rates, expansion business, and exciting new customer references.

As we enter this next phase of growth, we are in search of a Principle Product Marketing Manager. In this role, you will own the creation, assessment and refinement of messaging and key deliverables for LogicMonitor’s platform (LM Envision) and IT Infrastructure monitoring solutions. You will have the unique opportunity to influence and significantly impact marketing, sales, customer success, our product - and our overall business.

Here’s a closer look at this key role:

Report to the Senior Director, Product Marketing, working together to continuously improve messaging, content, enablement and advocacy for our solutions.
Own the message map for the ITIM + network monitoring domains and build alignment with stakeholders to ensure consistent production and delivery of on-message content and enablement.
Engage stakeholders - product management, sales, enablement, and customer experience teams to align on messaging and marketing plans while contributing input to the product roadmap, sales enablement improvements and new marketing ideas
Partner with campaigns team to create and deliver ITIM-related campaigns
Represent the ITIM domain as a spokesperson for enablement, analyst, partner and customer audiences
As THE leading domain expert in the marketing organization for infrastructure monitoring and network monitoring.
Overall, drive needed changes across our GTM motions to improve LogicMonitor operations and to ensure business success.

What You’ll Need:

10+ years of experience in B2B enterprise software selling in a Product Marketing, Product Management, Sales or Pre-sales role.
Domain experience with IT Monitoring solutions e.g. ITIM, APM, NPM, Log monitoring
Technical acumen - willing and able to deliver a demo and dig into the details of the product to surface differentiation and value
Dynamic, bold personality with ability to successfully drive projects with limited guidance amidst multiple shifting priorities and goals.
Proactive in engaging stakeholders to get alignment around messaging, positioning marketing plans
Experience with business processes like sales, finance, operations, marketing and customer support.
Experience with cloud-based enterprise software.
Ability to present clearly and concisely in front of executives, vendors, partners, press, analysts and customers.
Proven creative thinker who generates and executes on innovative marketing ideas with limited guidance.
Proven track record in crafting compelling sales-orientated presentations.
Hands-on ability to create a range of marketing assets (including viral on-message product demo videos, sharp and succinct slide pitch-decks and demos).
Proven track record in performing well in a fast-paced environment and organizational skills to manage multiple projects with tight deadlines effectively.
Strong skills in communication, writing and ability to work well cross-functionally.
MBA preferred, but not required.

Benefits:

At LM we believe that a total rewards package should be built with the whole person in mind, so we’ve designed a total rewards package that’s almost as complex as you are. We want to support our employees to be healthy and happy!

Whether you’re working from home or one of our Centers of Energy, US benefits for LMers include but are not limited to: unlimited vacation, health, vision, and dental insurance, robust parental leave, a 401K with company matching, a monthly Work Well reimbursement, Employee Equity Program, Professional Development funds, unlimited opportunities for growth, and more.

We are committed to our employees’ physical and mental health, and offer various wellness programs (including a Calm membership for you and your family!) as part of our holistic approach to employee success.

For more information on our benefits and culture, visit https://www.logicmonitor.com/careers

#LI-TD1 #BI-Hybrid

LogicMonitor believes in pay transparency, so we provide the base salary ranges for all of our jobs in the United States. Actual base salary offered will vary depending on factors including but not limited to: location, education, experience, skills, and qualifications.
LogicMonitor also offers many competitive elements in our total compensation package for US employees, such as a bonus, MBO, or commission compensation in addition to the base pay, an equity program, 401K matching, and other rewards.

Expected Base Salary Range

$144,000—$198,000 USD