In this role, you will:

• The Director, Content Design is responsible for developing a cohesive content design strategy, scaling our content processes, and standardizing rules for scalability and localization.
• Lead content strategy by actively engaging in the end-to-end product development process, including defining the problem, brainstorming on the product vision, writing the interface language, and reviewing user research to understand user behavior to craft the tone and voice.
• The team you lead will define our content standards and influence the overall writing direction of Tinder, which will affect the experience of Tinder members globally.
• Influence strategic decisions across and within our product to improve the overall experience and ensure consistency. 
• Lead discovery efforts, from the design and interpretation of quantitative and qualitative research efforts to facilitating team sessions and focus groups
• Help scale our user experience by collaborating with our Design Systems team to embed content recommendations at the systems level.
• Partner with our Senior Director of Program Management to facilitate smooth cross-functional collaboration by implementing an effective process for collecting and prioritizing requests for content.
• Evaluate new and existing user experiences on an ongoing basis and ensure content strategy is successfully implemented across the app.

You Have:

• 8+ years of experience in content strategy with a focus on writing, including experience with a global audience 
• 5+ years of experience leading dynamic teams with successful outcomes in creating and delivering user-centered, data-driven consumer experiences.
• Proven, senior-level content strategy development, ideally at a consumer tech company.
• Be an outstanding collaborator with product management, engineering, user research, content, and design.
• Full-stack content strategy skills from discovery through maintenance, including content audits, gap analyses, content modeling, UX writing, and using content management systems.
• Portfolio of writing samples and style guidelines for web and/or mobile applications.