Simplify Logo

Full-Time

Field Marketing Manager

12month Fixed term Contract

Posted on 7/9/2024

Diligent Corporation

Diligent Corporation

1,001-5,000 employees

Offers comprehensive GRC and ESG platform

Enterprise Software

Mid

London, UK

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Sales
SEO
Salesforce
Marketing
Data Analysis
Requirements
  • Experience across digital marketing responsibilities (SEO, SEM, ABM strategies and best practices)
  • Experience utilizing modern platforms across the MarTech stack including Marketing Automation (eg Marketo) and Salesforce.com
  • Experience building ABM strategies and campaigns
  • A team player who loves to collaborate with cross-functional and regional teams
  • Excellent communication skills, both written and verbal
  • Ability to analyse data and use as the basis to make data-led decisions
  • Exceptional project management skills
  • 3+ years experience required
Responsibilities
  • Build pipeline across new logos and expansion of existing accounts, including generating marketing-qualified leads, by building connected customer journeys through the buying cycle via multi-channel online and offline programs
  • Optimize and nurture lead performance via marketing automation, lead nurturing and ABM processes
  • Establish closed-loop analytics and work closely with Marketing, Sales and Customer Success teams to understand how our marketing activity drives conversions and delivers value to our clients
  • Lead campaign reporting to analyze performance and optimize as necessary
  • Establish, maintain and optimize scalable processes that ensure best practices in campaign and lead management, e.g., paid media performance, analyzing landing page and email best practices
  • Work in partnership with our Digital team to build and track SEO and SEM campaigns, developing content and campaigns based on keyword research
  • Track campaign ROI and influence the allocation of marketing spend based on past performance

Diligent Corporation offers a comprehensive GRC platform that integrates governance, risk, compliance, and ESG data, providing automated workflows and centralized compliance management. The platform is designed to empower leaders with informed decision-making and accountability through its robust ESG reporting solution.

Company Stage

IPO

Total Funding

$35M

Headquarters

New York City, New York

Founded

1994

Growth & Insights
Headcount

6 month growth

10%

1 year growth

6%

2 year growth

58%
INACTIVE