Full-Time

Developer Marketer

Confirmed live in the last 24 hours

Svix

Svix

11-50 employees

Webhook API for secure data exchange

Enterprise Software
Cybersecurity

Senior

New York, NY, USA

Category
Growth Marketing
Copywriting Marketing
Growth & Marketing
Required Skills
Git
Social Media
Data Analysis
Requirements
  • Solid understanding of the developer ecosystem and developer tools (APIs, SDKs, programming languages, cloud technologies, etc.).
  • Experience with hands-on coding or a background in software development.
  • 5+ years of experience in B2D (Business to Developer) or B2B marketing strategies with a proven track record of creating successful marketing campaigns for technical audiences.
  • Expertise in content marketing, especially for technical audiences, with the ability to simplify complex concepts for developers.
  • Strong understanding of developer-centric social media, and content distribution channels.
  • Excellent written and verbal communication skills, with the ability to create compelling technical content.
  • Adept at translating complex technical concepts into digestible, developer-friendly messaging.
  • Experience engaging with developer communities, open-source contributors, and technical influencers.
  • Data-driven mindset, capable of analyzing performance metrics and adjusting strategies accordingly.
Responsibilities
  • Develop and execute marketing campaigns that lead to increased sign-ups, product adoption, and active usage by developers.
  • Optimize the developer onboarding process, reducing time-to-value and improving conversion from trials to active users.
  • Act as a product evangelist, ensuring the developer community understands how to implement the product effectively and provide ongoing feedback to internal teams for continuous improvement.
  • Create developer-centric content (tutorials, documentation, blog posts, case studies, videos) that educates and engages developers, leading to greater product understanding and adoption.
  • Ensure all technical marketing content is accurate, useful, and well-aligned with the product’s value proposition.
  • Build, manage, and grow a thriving developer community through engagement on platforms like Slack, GitHub, Stack Overflow, and developer forums.
  • Organize and participate in developer events such as webinars, hackathons, and conferences, increasing community engagement and brand visibility.
  • Launch marketing campaigns that directly impact key metrics such as engagement, sign-ups, and conversion rates, continuously optimizing based on data.
  • Track performance and measure the ROI of developer-focused campaigns, ensuring they align with broader company goals.
  • Lead the execution of product launches and go-to-market strategies specifically targeting developers.
  • Build marketing campaigns around product integrations, open-source contributions, and third-party developer tools.

Svix provides a solution for managing webhooks, which are automated messages sent between applications when specific events occur. Their main product is a webhook API that simplifies the process of sending and receiving these messages, helping businesses save time and resources in software development. Svix stands out from competitors by ensuring compliance with various security and privacy standards, such as SOC 2 Type II, HIPAA, GDPR, and CCPA, making it a trusted choice for industries like healthcare and finance. Additionally, Svix supports the open-source community by releasing many of its components as open-source software and contributing to existing projects. The company's goal is to offer a secure and user-friendly webhook management solution while fostering a strong relationship with the open-source community.

Company Stage

Seed

Total Funding

$10.1M

Headquarters

New York City, New York

Founded

2021

Growth & Insights
Headcount

6 month growth

-21%

1 year growth

0%

2 year growth

37%
Simplify Jobs

Simplify's Take

What believers are saying

  • Recent funding rounds led by prominent investors like Andreessen Horowitz and Y Combinator provide strong financial backing and growth potential.
  • The introduction of features like Transformation Templates and event type feature flags demonstrates Svix's continuous innovation and responsiveness to customer needs.
  • The tiered subscription model, including a free tier, allows businesses of all sizes to adopt and scale their use of Svix's services.

What critics are saying

  • The niche focus on webhooks may limit market size and growth opportunities compared to broader API management solutions.
  • Dependence on highly regulated industries means that any changes in compliance requirements could necessitate costly adjustments.

What makes Svix unique

  • Svix specializes in webhook management, a niche yet critical area in real-time data exchange, unlike broader API management platforms.
  • Their compliance with stringent security standards like SOC 2 Type II, HIPAA, GDPR, and CCPA makes them particularly appealing to highly regulated industries such as healthcare and finance.
  • Svix's commitment to the open-source community not only fosters innovation but also builds trust and credibility among developers.

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