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Full-Time

Director – Product Management Activation

Posted on 3/19/2024

Mediabrands

Mediabrands

10,001+ employees

Marketing solutions provider utilizing advanced technologies

Data & Analytics

Senior

London, UK

Category
Product Management
Product Research
Product Strategy
Product
Required Skills
Agile
Communications
Marketing
SCRUM
Requirements
  • Experience working as a product manager in high performing, cross-functional teams
  • Experience with media planning and activation
  • Knowledge or experience with machine learning solutions for advertising and marketing
  • Experience managing products through the full life cycle
  • Strategic and tactical thinking
  • Experience working with Agile Methodologies
  • People management experience with strong team motivational skills
  • Presentation skills to senior leadership
  • Superior organization and communication skills
  • Experience working with distributed teams across multiple offices and time zones
Responsibilities
  • Lead the definition of a Product Vision and communicate its narrative through short-term and long-term roadmaps
  • Serve as subject matter expert, contributing practitioner, thought leader on campaign optimization
  • Drive innovation through the Identification of unmet industry needs and disruption opportunities in Martech/Adtech
  • Synthesize research from agency users and marketing partners to balance big ideas with day-to-day feature requests
  • Lead a globally distributed and matrixed scrum team
  • Partner with stakeholders across the organization to solicit ideas and influence strategy
  • Collaborate with data scientists and product team subject matter experts to integrate functionality across the Kinesso ecosystem
  • Partner with product marketing to bring product features to market
  • Define key performance indicators (KPIs) to measure success/failure
  • Encourage a data-driven, agile culture as a role model and influencer
  • Manage scrum team towards a healthy balance of innovation, technical debt reduction, and day-to-day maintenance and support

IPG Mediabrands offers tailored marketing solutions through specialized business units, including Healix, KINESSO, MAGNA, and Mediabrands Content Studio, utilizing advanced technologies to manage global marketing investments.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

INACTIVE