Full-Time

B2B Product Marketing Manager

Paytient

Paytient

51-200 employees

Payroll-integrated financing for medical costs

No salary listed

United States

In Person

Category
Growth & Marketing (1)
Required Skills
Marketing
Requirements
  • 5-7 years of experience in B2B or B2B2C marketing, with a heavy emphasis on product marketing and sales enablement
  • Analytical rigor: ability to take qualitative data and consolidate it into clear, actionable insights for diverse stakeholders
  • Strategic project orchestration: exceptional organizational skills with a 'problem-solver first' mentality and a track record of proactively resolving project risks, creating the structure necessary to move high-priority initiatives from conception to completion
  • Healthcare/FinTech Fluency: experience in a complex industry such as healthcare, FinTech, SaaS, or benefits
  • Content Excellence: storytelling skills that demonstrate an ability to simplify complex concepts with craft and diligence
  • Proactive Ownership & Adaptability: an autonomous owner-operator who navigates ambiguity with ease
Responsibilities
  • Product Expertise & Go-To-Market Strategy: Manages new product features or enhancements and pilot programs
  • Initiative Orchestration: Coordinates with project management to ensure strategic initiatives stay on track, meeting milestones for Go-To-Market launches and partnership activations
  • Market & Competitive Intelligence: Monitor competitors and emerging healthcare trends, translating these into 'battle cards' and strategic briefs that keep Paytient ahead of the curve
  • Case Study Development: Aid in the development of B2B case studies, partnering with the Account Management and Sales teams to identify success stories, and translate data into compelling narratives that prove ROI
  • Sales Collateral & Enablement Support: Support the creation and maintenance of high-impact sales collateral, ensuring the Sales team is equipped to communicate Paytient’s value proposition to employers, brokers & consultants, and health plans; build and manage a centralized repository to house all materials, ensuring the most up-to-date research and pitch decks are organized and easily accessible

Paytient offers a payroll-integrated platform that helps employees manage out-of-pocket medical costs by setting up flexible repayment plans. It works through partnerships with employers and insurers, integrating with payroll to collect repayments over time instead of upfront payments at care moments. Unlike standalone financing, Paytient embeds this benefit within health plans via employer/insurer collaborations to ease short-term financial burden and boost satisfaction. The goal is to reduce healthcare financial stress, improve well-being and productivity, and support employer retention by making medical costs more affordable over time.

Company Size

51-200

Company Stage

Debt Financing

Total Funding

$84.4M

Headquarters

Columbia, Missouri

Founded

2018

Simplify Jobs

Simplify's Take

What believers are saying

  • Secured $40M from Trinity Capital in 2025 to expand into ACA and Medicare markets.
  • Serves 23M members and 6,000 employers including Anthem, Centene, Cigna by 2025.
  • Launched Paytient Care telehealth and added Dayne Williams to board for growth.

What critics are saying

  • CFPB classifies HPA as consumer credit, imposing bank-level compliance in 12 months.
  • UnitedHealth embeds native payments, undercutting Paytient partnerships in 18 months.
  • Recession spikes defaults on HPAs, absorbing losses in 2026.

What makes Paytient unique

  • Paytient's HPA offers interest-free credit up to $10k for medical, dental, vision, pharmacy, mental health, and vet care.
  • HPA integrates seamlessly with payroll systems like Paychex and Paylocity without credit checks.
  • Paytient provides transaction insights into employee healthcare spending for benefit optimization.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Health Savings Account/Flexible Spending Account

Unlimited Paid Time Off

401(k) Company Match

401(k) Retirement Plan

Parental Leave

Stock Options

Growth & Insights and Company News

Headcount

6 month growth

-2%

1 year growth

4%

2 year growth

6%
PR Newswire
Jun 3rd, 2025
Paytient Secures $40 Million from Trinity Capital to Fuel Market Expansion

/PRNewswire/ -- Paytient, the healthcare payments company helping people better access and afford care, has secured $40 million from Trinity Capital, a trusted...

Yahoo Finance
Jun 3rd, 2025
Paytient Secures $40M for Expansion

Paytient has secured $40 million from Trinity Capital to support its expansion into large group employer-sponsored plans, alternative health plans, the ACA marketplace, and Medicare. The funding will help Paytient enhance its cost-smoothing solutions, which are becoming standard in health plan benefits. Paytient currently serves over 23 million members and partners with nearly 7,000 employers, insurers, and providers. The company aims to make cost-smoothing a standard part of every health plan.

Paytient
Apr 15th, 2025
Welcoming Dayne Williams: A Proven Leader in Health Benefits Joins Paytient's Board

Paytient is pleased to announce the appointment of Dayne Williams to its Board of Directors.

IBS Intelligence
Jan 12th, 2023
Paytient raises $63m to help Americans access and afford healthcare

IBS Intelligence (IBSi) is the world’s only pure-play Financial Technology focused research, advisory, and fintech news analysis firm, with a 30-year track record and clients globally. We take pride in covering 400+ technology vendors globally – the largest by any analyst firm in this space.