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Marketing Lead Automation Specialist
Posted on 1/11/2023
Clearwater, FL, USA
Experience Level
Desired Skills
Data Analysis
  • BA/BS in information technology or equivalent working experience
  • Minimum 3+ years of experience analyzing lead routing and workflows
  • Minimum 1+ years experience with development lead routing processes
  • Minimum 1+ years experience with marketing automation systems
  • Experience with Gmail and Google Docs
  • Experience with MS Office (Word and Excel)
  • Experience with web browsers (Chrome, Internet Explorer, etc.)
  • Problem solving
  • Strong verbal and written communications
  • Excellent time management and organization skills
  • Proficiency with a CRM, such as Salesforce
  • Experience with Hubspot or equivalent marketing automation system, a plus
  • Strong analytical skills (including mastery of Microsoft Excel) and experience with reporting and data analysis
  • Ability to manage multiple projects at the same time in a fast-paced environment
  • Technically capable, excellent communicator, and a desire to improve processes
  • Identify and manage reported lead routing issues
  • Use independent discretion to identify proper resolution for complex issues, including escalating such issues to the appropriate personnel
  • Coordinate with Sales Admin team on creation and maintenance of case escalation processes and procedures
  • Gather feedback from Sales Admin regarding escalated cases to determine the best approach for resolution
  • Establish and maintain reports detailing metrics for both lead distribution and marketing statistics
  • Assist with and execute updates or modifications to the lead routing system
  • Analyze reported lead routing issues to recommend changes to improve efficiency and accuracy
  • Manage development of test scripts
  • Administer HubSpot user access permissions and database management
  • Maintain and develop SalesForce reports
  • Perform SalesForce record quality control to ensure accurate and efficient lead assignment
  • Manage internal user records in SalesForce to ensure accurate lead routing
  • Coordinate with the Growth team to develop training for any needed changes to case escalation procedures or other leading routing processes

501-1,000 employees

Security platform for security awareness
Company Overview
KnowBe4 enables your employees to make smarter security decisions, every day.
  • Financial Security - 3.5% 401k Matching, Company-wide Monthly Bonuses Up To $2,000 A Month, Employee Referral Bonuses, Employee Stock Purchase Program
  • Health and Wellness - Fully Paid Medical Insurance, Vision and Dental Plans, FSA (Flexible Spending Account), Free Gym Benefits Through Classpass, Virtual Yoga Classes, Free Fresh Fruit Delivered Weekly
  • Vacation, Time Off and Leave - Open Paid Time Off, National Holidays, Fully Paid Military Leave
  • Continuing Education - Tuition Reimbursement Up To $5,250 A Year, Certification Completion Bonuses Up To $10,000 A Year
  • Remote Work Options
  • Supporting Families - 8-weeks Fully Paid Parental and Adoption Leave, Breast Milk Shipping for Traveling Parents, Adoption Assistance, Fertility Assistance, Knowster Parents Employee Resource Group
  • On-site Life Coach
Company Core Values
  • Radical Transparency
  • Extreme Ownership
  • Culture of Celebration
  • Diversity & Inclusion
  • Global Exposure