Performance Marketing Project Manager

Overview:

We are seeking a highly organized, solutions-oriented Performance Marketing Project Manager to join our internal growth and creative team. In this role, you will sit at the vital intersection of data-driven growth marketing and high-velocity creative production. You will drive end-to-end project execution for conversion-focused campaigns, paid media creative, SEO, CRM initiatives, and branding workflows that directly fuel our customer acquisition and retention goals.

This is not a traditional, slow-moving project management role. We are looking for someone who thrives in a fast-paced, testing-heavy environment, embraces real-time data pivots, and brings a sense of urgency and precision to everything they do. You’ll need to balance the rigor of growth marketing timelines with the nuance of creative production—keeping our marketing engine moving forward while holding yourself and others to a high bar of strategic and operational excellence.

What You'll Do:

• Dual-Track Project Execution: Lead the planning and execution of growth-focused campaigns, managing both the technical growth marketing workflows and the creative asset production (e.g., static paid social ads, short-form video/UGC, landing pages, and email/CRM templates).
• Creative & Growth Synchronization: Translate marketing strategies, growth test hypotheses, and performance data into clear, actionable creative briefs, production timelines, and asset feedback loops.
• Cross-Functional Traffic Control: Serve as the central air traffic controller between growth marketers, internal creatives (designers, copywriters, video editors), external agencies (SEO and media partners), and broader internal stakeholders.
• Agile Resource & Sprint Management: Actively monitor creative bandwidth, copy/design resourcing, and shifting media budget priorities—escalating risks early, managing creative burnout, and unblocking bottlenecks before they delay a campaign launch.
• Support Rapid Experimentation: Coordinate the high-volume operational pipeline required for continuous A/B testing, ensuring variations of copy, hooks, and visuals are delivered on time for paid media deployment.
• Champion Growth Ops & Tooling: Maintain absolute clarity and documentation across all workflows using project management tools (e.g., Monday.com, Asana), ensuring data-driven performance insights easily loop back into future creative sprints.
• Marketing Technology Enablement: Partner with engineering and data infrastructure teams to scope, sequence, and drive cross-functional projects that build net-new marketing capabilities—such as multi-touch attribution and CRM data integrations—keeping both sides accountable to shared milestones.

What You'll Bring:

• Experience: 5+ years of experience in project management, creative operations, or production within an in-house growth marketing team, performance marketing agency, or fast-paced digital brand.
• Performance Literacy: A strong understanding of growth marketing ecosystems, creative testing frameworks, and the fast-turnaround requirements of paid social (Meta, TikTok, Google) and organic acquisition (SEO).
• Process Mastery: Demonstrated success managing fast-moving creative teams, with a hyper-focus on detail, QA/QC (making sure links work, specs match channel requirements, and branding is correct), and timeline tracking.
• Agency & Vendor Management: Proven experience coordinating with external partners, ensuring external SEO and media agencies receive the brand assets they need on schedule while keeping them accountable to internal deadlines.
• Communication & Influence: Exceptional interpersonal skills; you are a natural connector who can communicate effectively with technical data analysts, creative designers, and executive stakeholders alike.

Ideal Candidate Traits

• Bias toward action: You don’t wait for permission. You see a bottleneck in the creative pipeline or an upcoming campaign deadline and you actively move people and processes forward.
• Data-Informed Context: While you don't need to be a data analyst, you appreciate numbers. You understand that creative success in this role is tied directly to performance metrics (CTR, conversion rates, ROAS).
• Adaptability under pressure: Paid media landscapes change fast. You stay cool-headed when an ad account needs a creative pivot mid-week and can re-prioritize the team's sprint smoothly.
• Collaborative problem solver: You see yourself as the ultimate facilitator, building bridges between the "art" of the creative team and the "science" of the growth team.