Full-Time

Senior Enterprise Product Marketing Manager

Base

Base

Base

Compensation Overview

$170.8k - $200.9k/yr

+ Equity + Bonus Eligibility

Remote in USA

Remote

Remote within the United States.

Category
Growth & Marketing (1)
Requirements
  • 6+ years in product marketing or GTM roles with demonstrated B2B/enterprise outcomes, ideally in crypto and/or financial markets.
  • Track record of owning end-to-end GTM and launches for technical financial products with measurable adoption or revenue results.
  • Fluency with how onchain trading, lending, and tokenization work, and demonstrated ability to partner with Product and Engineering on roadmap decisions.
  • Proven cross-functional leadership in 0-to-1 environments, with examples of stretching from strategy through hands-on execution.
  • Experience marketing to financial institutions in regulated environments (e.g., MiCA, AML/CFT) or building/scaling a sales-enablement engine for a BD-led motion.
  • Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality.
Responsibilities
  • Own the enterprise GTM roadmap for Base financial markets, including positioning, messaging, segmentation, and launch strategy across institutional use cases (trading, lending, tokenization).
  • Build a repeatable enterprise proof engine: written case studies, sales-enablement collateral, solution briefs, and flagship video content mapped to priority customer profiles.
  • Lead cross-functional launches with Product, BD, CDP, DevRel, Comms, Legal, and Compliance, translating complex and regulated capabilities into clear narratives for business buyers.
  • Drive competitive and market intelligence for enterprise crypto, bringing the voice of the enterprise customer into the product roadmap.
  • Define and report the metrics that matter - pipeline influence, partner amplification, launch performance, and adoption - then optimize against them.
  • Shape the working model for Base's enterprise marketing function and mentor junior PMMs as the team scales.

Company Size

N/A

Company Stage

N/A

Total Funding

N/A

Headquarters

San Francisco, California

Founded

N/A

Simplify Jobs

Simplify's Take

What believers are saying

  • Base handled 7.3 million x402 AI-agent transfers in the last 30 days.
  • Visa expanded its stablecoin pilot to Base on April 29, 2026, reaching $7 billion.
  • Base reported 90% of agentic stablecoin transaction volume in Q2 2026.

What critics are saying

  • Pollak's July 15, 2026 social reset proves Base already misread product-market fit.
  • Visa, Polygon, Solana, and Robinhood Chain can commoditize Base's payments and tokenization bets.
  • If Coinbase reallocates attention or changes Base economics, Base loses its sole sponsor.

What makes Base unique

  • Coinbase controls Base, giving it exchange liquidity, developer distribution, and USDC integration.
  • Base now targets trading, payments, and AI agents after Pollak's July 15, 2026 pivot.
  • Base Verify Onchain lets smart contracts enforce one-person rules without exposing personal data.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Performance Bonus

Company News

CoinTrust.com
Aug 20th, 2026
Base enables AWS AI agents to make crypto payments.

Base enables AWS AI agents to make crypto payments. Coinbase and Stripe integration brings managed payments to AI agents. Reading Time: 3 mins read Base has introduced support for cryptocurrency payments by AWS-based artificial intelligence agents, allowing autonomous software agents to conduct transactions directly on the Ethereum layer-2 network through an integration involving Coinbase and Stripe. The development follows the general availability of AgentCore Payments, an AWS service designed to provide AI agents with controlled access to payment capabilities. Through the integration, agents can use Base to settle transactions for digital services, data, content, and interactions with other autonomous agents. The integration enables AWS AI agents to make crypto payments on Base while applying spending limits and monitoring controls, giving developers a more structured framework for autonomous transactions. The move represents an expansion of blockchain-based payment infrastructure into the rapidly developing market for AI agents. As autonomous software becomes increasingly capable of selecting services, purchasing resources and executing tasks without direct human intervention, payment systems that can operate within predefined rules are becoming more important. Managed payments for autonomous agents. AgentCore Payments is designed to address one of the challenges associated with autonomous AI systems: allowing an agent to spend money while keeping its activity within defined boundaries. Under the Base integration, developers can establish spending limits for AI agents, reducing the risk of unrestricted transactions. The system also provides observability, enabling activity to be monitored as agents interact with payment-enabled services. This combination could be useful for applications in which AI agents need to purchase information, access specialized APIs, obtain digital content or compensate other software agents for services. Instead of requiring a human to approve each transaction, an agent could operate within a predefined budget and complete eligible payments automatically. Blockchain settlement could further support programmable transactions between different parties and software systems. Base expands its role in AI-driven payments. Base, an Ethereum layer-2 network developed by Coinbase, is positioning itself as infrastructure for applications that require lower-cost and scalable blockchain transactions. Its integration with AWS AgentCore Payments extends that role into machine-to-machine commerce. The arrangement involving Coinbase and Stripe connects established payment infrastructure with blockchain settlement capabilities. Stripe provides payment technology used across online commerce, while Coinbase supplies access to cryptocurrency and Base. As AI agents become more autonomous, traditional payment systems may face challenges in supporting transactions initiated by software rather than individual consumers. Agent-focused payment infrastructure could address this by providing authentication, spending controls, and transaction visibility specifically for autonomous systems. By connecting AgentCore Payments with Base, developers can give AWS agents a controlled mechanism for purchasing APIs, data feeds, content and other digital services through blockchain-based settlement. Potential applications across digital services. The technology could support a range of use cases in which software agents need to transact with other systems. An AI research agent, for example, could potentially pay for access to a specialized data feed, while another agent could purchase computing resources or an API call based on the task it has been assigned. Such transactions could occur without requiring users to manually authorize every payment, provided the agent remains within the spending rules established by its developer. The ability to combine automated decision-making with programmable payments could also contribute to the development of machine-to-machine commerce, where software systems independently negotiate and settle transactions. Security and oversight remain important. The integration does not eliminate the need for developers to establish appropriate safeguards. Autonomous payment systems must account for incorrect decisions, excessive spending, compromised agents, and unexpected interactions with third-party services. Spending limits and observability therefore represent important components of the system. They can provide developers with greater control over how agents use payment capabilities while allowing transaction activity to be tracked. The broader significance of the Base integration will depend on how quickly developers adopt autonomous payment systems and whether AI agents generate sufficient demand for machine-driven transactions. Still, the development highlights a growing convergence between artificial intelligence, cloud infrastructure and blockchain payments. If adoption expands, Base could become part of an emerging payment layer for AI agents that independently acquire digital services and settle transactions under developer-defined controls.

AsiaTokenFund Group
Aug 19th, 2026
Coinbase's x402 handles 14 million AI agent payments in 30 days.

Coinbase's x402 handles 14 million AI agent payments in 30 days. Key takeaways. * Coinbase's x402 handled 14M AI-agent transfers in 30 days, with Base leading at 7.3M. * USDC powered nearly all 14M transfers, signaling AI agents as a new stablecoin demand source. * Base and Polygon processed 12.9M transfers, setting up the next battle for machine payments. USDC dominates x402 transfers as machine payments scale. Stablecoins are beginning to acquire a new class of user: software that can spend money without waiting for a human to click pay. AI agents initiated about 14 million transfers through the x402 protocol over the past 30 days, according to data from Token Terminal. Base led with 7.3 million transfers, while Polygon processed 5.6 million. USDC was used for virtually all of those transactions, accounting for roughly 14 million transfers. The concentration suggests that autonomous agents are already gravitating toward a common settlement asset as machine-to-machine commerce develops. Stablecoins find a new payments market. Agentic commerce plays directly to stablecoins' strengths. AI software can make frequent cross-border payments in amounts too small or irregular for traditional payment systems. An agent might independently purchase computing power, data, or access to an application programming interface whenever it needs the service. X402 is designed for that environment. Developed by Coinbase, the open standard uses the web's HTTP 402 "Payment Required" mechanism to let software request and complete payments automatically. Coinbase has expanded its facilitator across Base, Solana and Polygon, with USDC supported as a settlement asset. The activity does not mean 14 million individual AI agents are making purchases. One agent can initiate many transfers. Still, the frequency offers an early look at a payments market that did not exist at meaningful scale only recently. For Circle, the issuer of USDC, that could expand stablecoin demand beyond human trading, remittances, and corporate settlement. Coinbase's 'high-conviction' bet starts taking shape. The growth follows Coinbase's July rollout allowing businesses to accept USDC payments directly from AI agents through Coinbase Business. Coinbase described agentic payments as one of its "high-conviction bets." Businesses can receive, reconcile, and cash out agent payments through the same account used for other Coinbase services. That rollout connected the merchant side of the market with Coinbase's wider agent infrastructure, including x402 and its Base network. The emerging pattern is notable. Base and Polygon are competing to process the transactions, but USDC is so far capturing the monetary layer. Stablecoins were built to move dollars quickly across blockchain networks. AI agents may give that infrastructure a much larger addressable market, one where customers transact continuously, globally, and without ever opening a checkout page.

Crypto Briefing
Aug 13th, 2026
Base emerges as a dominant force in stablecoin card payments.

Base emerges as a dominant force in stablecoin card payments. Coinbase's Layer 2 network now handles roughly 19% of all tracked crypto card spending as Visa's stablecoin settlement pilot hits a $7B annualized run rate 2 hours ago Via techcrunch.com Sponsored: CryptoSlots - Cryptoslots Play now! The idea of paying for your morning coffee with stablecoins used to sound like a crypto fever dream. Now it's a $759 million-per-month business, and Coinbase's Base network is quietly becoming the infrastructure layer that makes it work. As of July 2026, Base accounts for approximately 19% of all tracked crypto card spending volume, making it one of the largest blockchain networks powering stablecoin-linked payment cards. That puts it in a dead heat with Solana, also at 19%, while Optimism leads the pack at 29%. The numbers behind the growth. Monthly on-chain transaction volumes for crypto card programs reached around $759 million in July 2026, with nearly 9 million individual purchases recorded. Annualized, that puts the stablecoin card market in the neighborhood of $18 billion. Visa has been the single most important accelerator of this trend. On April 29, 2026, the payments giant expanded its stablecoin settlement pilot to include Base, bringing the total number of supported blockchains to nine. After that expansion, the pilot reached a $7 billion annualized run rate. Visa's stablecoin-linked card programs now exceed 130 across more than 50 countries. The dominant assets flowing through these programs are USDC and USDT, the two largest dollar-backed stablecoins by market cap. Why Base keeps winning card issuers. Base's appeal to card program issuers comes down to three things: low transaction fees, fast finality, and native USDC support from Circle. Transaction fees on Base typically run a fraction of a cent, which matters enormously when you're processing millions of small-ticket purchases per month. Base's architecture as an Ethereum Layer 2, using optimistic rollup technology, delivers transaction confirmations quickly enough to meet the expectations of traditional payment rails. Circle, the issuer of USDC, has deep integration with Base, which isn't surprising given that Coinbase is both a Circle investor and the operator of Base. That tight relationship means USDC minting, redemption, and settlement on Base are essentially first-class operations. Card issuers building on Base don't have to worry about liquidity gaps or bridging headaches when their users spend USDC at checkout. The competitive landscape. Base isn't operating in a vacuum. Optimism currently handles a larger share of crypto card spend at 29%, and Solana matches Base's 19% share while offering its own advantages in speed and developer ecosystem. Visa's decision to support nine blockchains rather than picking a single winner suggests the payments giant is hedging its bets. That multi-chain approach gives card issuers flexibility but also means no single network has a monopoly on Visa's stablecoin volume. Mastercard has been making its own moves in the stablecoin space, adding another dimension to the competitive picture. Disclosure: This article was edited by Editorial Team. For more information on how Crypto Briefing create and review content, see its Editorial Policy.

Doppler Finance
Jul 29th, 2026
Doppler Finance expands to Base, bringing infrastructure for cbXRP and tokenized assets.

Doppler Finance expands to Base, bringing infrastructure for cbXRP and tokenized assets. July 29, 2026 Announcements Official updates from the Doppler Finance team. Doppler Finance, the protocol building financial infrastructure for productive digital capital, today announced its expansion to Base, extending its infrastructure beyond the XRP Ledger to support Coinbase Wrapped XRP (cbXRP) and the growing ecosystem of tokenized assets. The expansion marks one of the first steps in Doppler's broader multi-chain strategy as tokenized financial assets continue to emerge across blockchain ecosystems. By integrating with Base, Doppler aims to provide infrastructure that enables tokenized assets to become productive financial assets through institutional-grade onchain utility. Initially, the expansion will focus on supporting cbXRP, with additional support for tokenized assets planned as the Base ecosystem continues to grow. "The next phase of tokenized finance requires infrastructure that extends beyond any single blockchain," said Rox, Head of Institutions at Doppler Finance. "As tokenized assets continue to expand across multiple ecosystems, financial infrastructure must evolve alongside them. Base represents one of the fastest-growing environments for onchain finance, and we're excited to bring Doppler's infrastructure to support cbXRP and future tokenized assets as the ecosystem continues to mature." Base has become one of the fastest-growing blockchain ecosystems for onchain applications and digital assets, attracting developers, institutions, and financial applications building around tokenized assets, stablecoins, and decentralized finance. "The next wave of onchain finance is about making tokenized assets productive in novel ways. Once an asset is onchain, it becomes usable as collateral, lendable, borrowable. We're excited about this new utility on Base and cbXRP is a compelling early use case." add Antonio Garcia-Martinez, Head of Growth at Base. Beyond cbXRP, Doppler plans to expand support for additional tokenized assets over time, including assets issued through emerging tokenization platforms and other forms of on-chain financial products. Doppler's long-term vision remains focused on building infrastructure for tokenized capital markets, enabling institutions and digital asset holders to access financial utility across an expanding range of blockchain ecosystems. The Base expansion is expected to roll out in phases, with additional product details and supported assets to be announced at a later date.

CryptoTimes
Jul 28th, 2026
Base unveils onchain identity tool for smart contract verification.

Base unveils onchain identity tool for smart contract verification. Base Verify Onchain lets smart contracts verify user credentials for claims, mints, deposits, and voting without exposing personal information. Published 3 hours ago · Updated 3 hours ago Key Highlights * Base has launched Base Verify Onchain, a smart contract-based verification system for Web3 applications. * The tool uses an identity hash to help prevent users from claiming rewards through multiple wallets while keeping personal data private. * Developers can create access rules based on credentials such as verified X accounts or active Coinbase One memberships. Coinbase-backed Layer-2 network Base has introduced Base Verify Onchain, a verification system designed to help decentralized applications identify unique users and reduce abuse caused by multiple wallet accounts. According to guides published on Tuesday, the tool allows smart contracts to verify user credentials directly during blockchain actions such as token claims, NFT mints, deposits, and votes. Instead of relying on separate verification databases, applications can use Base Verify's signed proofs within their contracts to confirm whether a user meets specific requirements. Base said the system addresses two major challenges faced by Web3 applications: Sybil resistance and policy-based access control. How Base Verify works onchain. Sybil attacks, where a single user creates multiple wallets to gain additional rewards or influence, have remained a challenge for airdrops, governance systems, and incentive programs across the crypto industry. Base Verify Onchain tackles this issue through an identity hash, a unique identifier linked to a user's verified credentials rather than their wallet address. The same user accessing an application through different wallets would generate the same identity hash, allowing smart contracts to recognize duplicate participation and prevent repeated claims. Base said the identity hash is designed to protect user privacy by not revealing a user's real identity. It is also created separately for each application, preventing different platforms from tracking users across ecosystems. Developers can now control who gets access. Beyond preventing duplicate participation, Base Verify Onchain allows developers to introduce eligibility rules based on external credentials. Applications can restrict access based on requirements such as verified X accounts, follower thresholds, or active Coinbase One memberships. The verification process only confirms whether a user meets the required condition, while the underlying account information remains hidden from the application. This allows Web3 projects to introduce identity-based controls without requiring users to publicly share personal information onchain. How projects are using Base Verify today. The broader Base Verify infrastructure has already processed more than 200,000 verifications, according to Base. Several applications have integrated the system for different use cases. Reward platform Cody uses verification to limit claims to unique users, while Scratch uses it to direct token distributions toward specific user groups instead of anonymous wallets. Sports-focused Mini App Bracket has also used Base Verify to restrict eligibility for its $BRACKY airdrop to Coinbase One members. The smart contract-focused version of Base Verify Onchain is currently available on Base Sepolia, the network's test environment, allowing developers to experiment with onchain verification features. Why onchain identity is becoming more important. The launch comes as blockchain applications increasingly look for ways to reduce wallet farming and improve fairness in token distributions, governance participation, and reward programs. Base's focus on Sybil resistance also drew attention from the community in previous months. In June 2026, developers identified references to a "Sybil-Resistant Airdrop" and potential mainnet migration activity in an official Base GitHub repository, leading to speculation around whether the network was exploring future airdrop mechanisms or testing developer tools focused on fair participation. While Base did not confirm an upcoming token distribution, the discovery highlighted the growing importance of identity verification and anti-Sybil solutions as the ecosystem expands. With Base Verify Onchain, the network now provides developers with infrastructure to verify unique users and apply eligibility rules directly through smart contracts. While several identity verification systems focus on analyzing wallet activity, Base is taking a credential-based approach by bringing verification directly into smart contracts. As Web3 applications move beyond simple wallet-based interactions, identity verification tools are becoming an important part of blockchain infrastructure, especially for projects seeking more transparent and controlled participation models. Disclaimer: The information researched and reported by The Crypto Times is for informational purposes only and is not a substitute for professional financial advice. Investing in crypto assets involves significant risk due to market volatility. Always Do Your Own Research (DYOR) and consult with a qualified Financial Advisor before making any investment decisions.