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Full-Time

Director – Product Marketing

Posted on 6/27/2024

Circle

Circle

1,001-5,000 employees

Provides regulated digital currency USDC

Consulting
Hardware
Fintech
Crypto & Web3
Financial Services

Compensation Overview

$197.5k - $255kAnnually

+ Bonus + Equity

Expert

Chicago, IL, USA

Category
Growth Marketing
Growth & Marketing
Required Skills
Sales
Marketing
Requirements
  • 10+ years of experience; B2B experience preferred.
  • 5+ Experience leading a product marketing team in a B2B organization
  • Direct product marketing experience with a track record of driving rapid growth of innovative technologies
  • Strong understanding of platform services businesses, and ability to carry complex technical conversations at a conceptual level; experience in Payments, Fintech or Blockchain technology is a plus.
  • Demonstrated ability to coach, develop and grow a diverse and global team of Product Marketing Managers to achieve desired results
  • Executive presence with an ability to influence and drive requirements across a diverse set of stakeholders.
  • Critical thinker with excellent written and verbal communication skills. Must be capable of writing and creating content that tells a compelling Circle story to customers and prospects.
  • You thrive in unstructured environments and bring order to chaos.
  • You love crypto and are a constant learner in this space.
  • Proficiency in Google Suite, Slack and Macbook preferred.
Responsibilities
  • Grow, hire and mentor a global team of product marketers focused on customer solutions
  • Work with a cross-functional team of product managers, marketers, leadership and customer facing Circlers to build and launch products globally - from initial market validation, positioning & messaging, to go-to-market strategy and launch execution.
  • Build data-driven, actionable insights that inform product & marketing strategy
  • Define new packages and narratives to drive growth and engagement
  • Develop sales enablement strategies including training, customer and partner assets
  • Build out the in-depth competitive analysis for positioning against like offerings from competitors so Circle makes the right decisions
  • Support partner promotions, brand campaigns, and other marketing initiatives to increase product adoption

Circle offers USDC, a regulated digital currency that enables near-instant, near-zero cost settlements and fully programmable capabilities, facilitating over $1.4 trillion in transactions. The main technologies/methods used include public blockchains for payments and financial applications.

Company Stage

Seed

Total Funding

$1.2B

Headquarters

Boston, Massachusetts

Founded

2013

Growth & Insights
Headcount

6 month growth

1%

1 year growth

5%

2 year growth

24%

Benefits

Paid time off - We offer flexible paid time off — take what you need as long as it works with you and your team, and all Circle employees get mobile phone and home office reimbursements.

Health coverage - No matter where you live, we offer a market competitive suite of benefits. Enroll in health, dental, vision, disability, and life insurances, and Circle covers some or all of the premiums.

Invested in your future - All U.S. full-time and part-time employees enjoy 401(k) and pensions (with 4% company match if you contribute 5% or more), and share Circle’s success via company equity awards.

Learning & development - Your individual growth and development is important to us and we provide the resources to help you grow your career while at Circle.

INACTIVE