Full-Time

Associate Director

Programmatic

Posted on 12/3/2024

Mediabrands

Mediabrands

10,001+ employees

Global media and marketing solutions provider

Data & Analytics
Consumer Goods
Entertainment

Compensation Overview

$120k - $130kAnnually

Senior, Expert

New York, NY, USA

Category
General Marketing
Growth & Marketing
Required Skills
Google AdWords
Data Analysis

You match the following Mediabrands's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Experience seeking and curating new business relationships and/or solutions; developing solutions using new or existing processes; and building team leadership qualities and soft skills needed to manage up/down/laterally (e.g., ability to navigate and be effective with multiple personalities)
  • Knowledge of technology or measurement ad tech solutions, including platforms (Examples include DV360, Adwords, The Trade Desk, Roku, Vistar, Facebook, Snapchat, etc.)
  • Intermediate to strong data analysis skills
  • Ability to collaborate with partners/colleagues across functions and/or centers of excellence
  • Accountability for the performance, development, and results of a small client account or across multiple accounts; leads account decisions, budget spending, and staffing
  • Provides technical guidance to employees, colleagues and/or clients
  • A history of team management/mentorship and a comfort with internal/external-facing communication
  • KINESSO does not require candidates to have a college degree
Responsibilities
  • Builds relationships with mid to senior level stakeholders at clients; builds capabilities and serves as customer relationship manager
  • Approves vendor selections and scopes; oversees the team meeting with vendors; brings own expertise to vendor selection
  • Departmental standards and process are customized to fit the specific needs of assigned clients and are implemented across all campaigns; advises on and/or conducts advanced setup, troubleshooting, and optimization; vets vendor capabilities through RFIs and demos
  • Leads design of reporting dashboards and develops presentations to ensure results are clearly communicated. Owns accuracy of all reporting
  • Develops long-term solutions for clients including custom data management solutions and data solutions
  • Tactically manages a small group of managers and/or professional employees; has responsibility for performance, development and coaching of direct team
  • Adapts account plans and priorities to address resource and operational challenges
  • Collaborates with partners/colleagues across functions and/or centers of excellence
Desired Qualifications
  • Anticipates, recognizes and clearly defines problems using various techniques to systematically analyze, weigh alternatives and propose solutions
  • Managing existing business relationships, partnerships, and alliances internally and externally
  • Assesses and ranks issues and tasks in order of importance for taking action

Mediabrands focuses on providing media and marketing solutions that help clients grow their businesses. The company uses data analysis and technology to create effective advertising strategies tailored to the needs of various clients, from large corporations to local businesses. Their services include media planning, buying, and optimization, as well as content creation and distribution. What sets Mediabrands apart from its competitors is its emphasis on data-driven approaches and the ability to adapt to changes in the media landscape. The goal of Mediabrands is to maximize the return on investment for its clients while fostering an inclusive work environment that values diverse perspectives.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased focus on personalized marketing strategies enhances Mediabrands' service offerings.
  • AI-driven content creation tools boost efficiency in Mediabrands' marketing campaigns.
  • The rise of AR in advertising offers new engagement opportunities for Mediabrands.

What critics are saying

  • Ad-blocking technology reduces the effectiveness of Mediabrands' digital advertising.
  • Privacy regulations limit data collection, affecting Mediabrands' data-driven strategies.
  • Economic uncertainties lead to reduced demand for Mediabrands' media services.

What makes Mediabrands unique

  • Mediabrands leverages data-driven strategies to deliver tailored media solutions.
  • The company integrates advanced analytics and technology for optimized media planning.
  • Mediabrands fosters an inclusive work environment, valuing diverse perspectives.

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Benefits

Health Insurance

Dental Insurance

Life Insurance

Disability Insurance

401(k) Company Match

401(k) Retirement Plan

Paid Vacation

Paid Sick Leave

Paid Holidays

Unlimited Paid Time Off

Flexible Work Hours

Remote Work Options

Employee Stock Purchase Plan

Group Personal Pension Plan

Generous Parental Leave & Pay

Employee Assistance Programme

Wellbeing Programme

Free Eye Tests

INACTIVE