Job Description

We’re looking for a senior copywriter to lead our product marketing efforts, including large campaigns targeted to key audiences, new product launches, and ongoing improvements to our website. This role sits on a centralized writing team, between the product and creative writers, and will be uniquely positioned to help us drive consistency of voice and tone across product and brand touchpoints.

You will:

• Partner with creative leaders and design partners on innovative concepts that showcase our product offering and resonate with our audience, bringing value to the business and elevating our brand
• Work closely with product marketing managers on messaging strategy, value propositions, and communication goals
• Craft a compelling narrative and contribute to the creative vision 
• Work alongside creative/art directors, designers, product marketing managers, and product managers on high-priority initiatives across multiple verticals like banking and investing
• Lead copywriting from concept to execution for campaigns, landing pages, email, in-app promotions, and more
• Seek feedback on your work, build consensus among your team, and bring stakeholders along with your recommendations
• Set standards for the brand voice across formats and review the work of other writers to ensure consistency
• Work with both product and brand writers to build out and maintain our voice and tone style guide

Qualifications

• 10+ years experience as a copywriter for an agency or in-house creative team
• Exceptional writing/editing skills and passion for the craft
• Attention to detail, strategic and conceptual thinking, plus creativity and instincts for storytelling
• Experience building successful partnerships with creative/art directors, designers, and product marketing managers
• The ability to work pretty independently on multiple projects with deadlines
• A portfolio that showcases copywriting and concepting, with a focus on product marketing