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Marketing Automation Specialist
Posted on 5/4/2022
INACTIVE
Locations
San Francisco, CA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Hubspot
Marketing
Sales
Salesforce
Excel/Numbers/Sheets
Requirements
  • 2+ years of experience in marketing operations or similar type role
  • Experience working for B2B SaaS companies a plus
  • Experience with marketing automation tools(HubSpot preferred)
  • Experience with CRM tools(Salesforce preferred)
  • Comfortable manipulating and analyzing data using Excel or Google Sheets
  • Strong attention to detail
  • Ability to self-teach and find solutions to technical problems without being told
  • Ability to manage projects and collaborate with stakeholders across teams and organizations
Responsibilities
  • Assist with Front's email campaign strategy and execution; including planning, executing, testing, and optimizing our email campaigns across all business verticals and segments
  • Design and build workflows in HubSpot that will facilitate the efficient/scalable execution of our day-to-day marketing campaigns
  • Manage marketing nurture campaigns; including nurture strategy, setting up in HubSpot, testing, and analyzing performance
  • A/B test, analyze, and monitor email performance, and provide recommendations for enhancing effectiveness
  • Manage an email campaign calendar to prevent overlap of campaigns, monitor email frequency for each target audience, and set expectations for stakeholders across marketing, sales, and product
  • Work with our Data, Product Marketing, and Demand Gen teams to design, implement, and maintain database segmentations that will allow us to accurately target specific audiences for marketing campaigns
  • Process contact/company list uploads into our database while ensuring proper data quality and attribution
  • Become a proficient HubSpot admin, strategize about effective ways to set up campaigns/workflows, and constantly look for ways to improve our use of the product
  • Assist in managing our overall marketing automation tech stack; ensure it is optimized, well-maintained, and cost-effective
  • Build strong relationships with campaign managers, content marketing, and sales development
Front

201-500 employees

Shared inbox for teams
Company Overview
Front was started to actually make a difference in people's lives, and create a work environment where employees thrive. They combine the simplicity of email with the intelligence of a CRM, so clients can provide tailor-made service at scale.
Benefits
  • Competitive compensation - We offer compensation that matches the top talent we hire
  • Healthcare - We take care of your premiums for medical, dental, and vision
  • Flexible PTO - Take time to recharge so you can bring your best self to work
  • 401(K) - Invest in your future by saving for retirement
  • Parental leave - Paid time off for birthing and non-birthing parents alike
  • Volunteer time off - Take time to give back to our communities
  • Commuter benefits - Flexible options to make getting to work a little easier
  • Wellness benefits - We help you prioritize your physical and mental wellness
Company Core Values
  • Transparency
  • Collaboration
  • High Standards
  • Care
  • Low ego
  • Inclusion