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Full-Time

Content Marketing Strategist

Posted on 8/12/2024

Fruition

Fruition

51-200 employees

Digital marketing and technology services provider

Consulting
Consumer Software

Compensation Overview

$60k - $80kAnnually

+ Bonus

Mid, Senior

Denver, CO, USA

Category
Copywriting Marketing
Growth & Marketing
Required Skills
Sales
SEO
Marketing
Requirements
  • Bachelor’s degree in English, marketing, communications or similar
  • 4+ years of professional writing and editing experience
  • Knowledge of and experience in AP style
  • Excellent verbal and written communication skills
  • The ability to write for a variety of clients in a variety of industries (healthcare, travel & tourism, e-commerce & retail, B2B, government and education)
  • Denver based
Responsibilities
  • Manage content development from start to finish for multiple clients consecutively
  • Work closely with project Strategists and account directors to develop creative content ideas and content marketing plans
  • Research and write blog posts, press releases, articles and other onsite content as needed
  • Assist development team with production of content-drive site maps for new builds
  • Provide content audits for new clients
  • Assist with content strategy and content writing for social media platforms and email marketing
  • Copy edit and provide quality control for content received from writers or clients
  • Post content to client site or submit to appropriate outlet
  • Perform keyword research and follow SEO best practices for content development
  • Perform reporting and analysis regarding content performance
  • Assist with proposal development and writing for sales team as needed
  • Represent the content team on new business calls
  • Lead brand, tone, and messaging workshops
  • Assist in the development of creative briefs and establishing long- and short-term content/creative strategy across channels

Fruition.net provides digital services aimed at improving the online presence and organic growth of businesses and government agencies. Their offerings include user experience (UX) audits, digital strategy development, and marketing solutions tailored to the specific needs of their clients. Fruition.net serves a wide range of clients, from large national companies to regional IT providers, and is recognized for its deep understanding of the digital landscape and industry best practices. What sets Fruition.net apart from competitors is their commitment to transparency, client satisfaction, and a fun working environment, which fosters clear communication and collaboration. The company's goal is to deliver measurable results that help clients achieve their business objectives through innovative and effective digital strategies.

Company Stage

N/A

Total Funding

N/A

Headquarters

Denver, Colorado

Founded

2003

Growth & Insights
Headcount

6 month growth

-1%

1 year growth

-1%

2 year growth

-1%
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Simplify's Take

What believers are saying

  • Recognition as one of the best design teams in Denver enhances Fruition.net's reputation and can attract top-tier clients and talent.
  • The company's diverse service offerings, from UX audits to digital strategy development, provide employees with opportunities to work on varied and innovative projects.
  • A strong emphasis on core values like passion, hard work, and a fun working environment fosters a positive and motivating workplace culture.

What critics are saying

  • The highly competitive digital services market requires Fruition.net to continuously innovate to maintain its edge.
  • Reliance on project-based fees and retainer agreements can lead to revenue volatility, especially during economic downturns.

What makes Fruition unique

  • Fruition.net's commitment to transparency and client satisfaction sets it apart in the digital services sector, where such values are often overlooked.
  • Their ability to offer tailored digital solutions across a wide range of industries demonstrates a versatile and adaptive approach, unlike competitors who may specialize in niche markets.
  • The company's proactive response to crises, such as offering free web hosting during COVID-19, highlights their dedication to social responsibility and client support.
INACTIVE