Full-Time

Head of Member Intelligence & Insights

Posted on 10/29/2024

CLEAR

CLEAR

1,001-5,000 employees

Biometric identity verification for security access

Consumer Software
Cybersecurity

Compensation Overview

$250k - $315kAnnually

+ Bonus + Commission + Restricted Stock Units

Senior, Expert

New York, NY, USA

Hybrid work environment provides flexibility.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • Proven expertise in data analytics with a strong track record of turning insights into actionable strategies.
  • Demonstrated ability to work cross-functionally and influence stakeholders across marketing, operations, and customer service teams.
  • Creative problem-solving skills with a knack for combining analytical rigor with innovative thinking.
  • Extensive experience in driving revenue growth and optimizing customer engagement in a dynamic environment.
  • High level of intellectual curiosity, ambition, and practical common sense.
Responsibilities
  • Maximize member retention and win-backs by leveraging customer insights to segment and personalize tactics, collaborating with marketing, operations, and call center teams.
  • Use predictive analytics to identify potential cancellations based on usage patterns and customer engagement, implementing proactive measures to retain at-risk members.
  • Work cross-functionally to drive ARPU by guiding pricing, tiering and affiliate strategies.
  • Accelerate platform upgrades by developing, testing, and optimizing strategies to convert platform additions into paying members.
  • Inform and enhance member acquisition strategies through detailed customer profiling, TAM segmentation, and innovative pricing strategies.

CLEAR specializes in speeding up the identity verification process at security checkpoints, primarily for frequent travelers, sports fans, and event-goers. The service allows members to use dedicated lanes at airports, stadiums, and other venues, significantly reducing wait times. CLEAR uses biometric technology, such as fingerprints and iris scans, to provide touchless ID verification, replacing traditional identification methods. Unlike its competitors, CLEAR operates on a subscription-based model, where customers pay a membership fee for quicker access, and it partners with major airlines to enhance the user experience. The company's goal is to streamline security processes while ensuring the protection of personal data, as evidenced by its SAFETY Act Certification from the Department of Homeland Security.

Company Stage

IPO

Total Funding

$131.3M

Headquarters

New York City, New York

Founded

2010

Simplify Jobs

Simplify's Take

What believers are saying

  • Expansion of TSA PreCheck locations enhances convenience and strengthens market position.
  • Partnership with Wellstar Health System opens new revenue streams in healthcare.
  • EnVe Pods technology speeds up verification, increasing customer satisfaction and retention.

What critics are saying

  • Privacy concerns over biometric data collection could lead to reputational damage.
  • Reliance on airline partnerships poses risks if partners switch to competitors.
  • Operational challenges in expanding TSA PreCheck locations may affect market share.

What makes CLEAR unique

  • CLEAR uses biometric technology for faster identity verification at security checkpoints.
  • The company is SAFETY Act-certified, ensuring high standards for data protection.
  • CLEAR offers a subscription model, providing dedicated lanes for quicker security access.

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Benefits

Food and beverage

Unlimited PTO

Comprehensive benefits

Continued education

CLEAR membership

Diversity and Inclusion counsel

Sprint demos and hackathons

Innovation guild

On-site gym

INACTIVE