Compensation Overview

Where you shine

AsSVP Engagement Strategy, you will quarterback a human-centered approach to translating human empathy and an understanding of the world into meaningful and impactful experiences that help drive HCPs, Patients and other key healthcare stakeholders to better patient outcomes and more fulfilling experiences. As a key leader, you will drive understanding of the root client business challenges, framing problems in unexpected ways, and providing inspiration and clarity through thought leadership. Engagement strategy is core to the VML Strategy & Insights practice, providing leadership across strategy, insights, and innovation.

The SVP Engagement Strategy operates independently, leveraging a team of Associate Directors, Directors, Strategists and cross-functional CX teams to help drive projects. The SVP of Engagement Strategy is expected to manage the investigation, synthesis and business impact of CX efforts. Like all strategists on our team, you’ll be expected to inspire change through innate curiosity, a drive for impact, and an orientation that puts strategy into immediate action.

What your success will look like

• Develop a deep understanding of our clients’ customers’ wants, needs, and behaviors across the full customer journey
• Oversee the development and orchestration of engagement and omnichannel strategy – connection of strategic goals to engagement priorities to channel specific strategies (e.g. social, CRM, website, paid media, apps, rep-delivered and more)
• Leads department initiatives and training
• Help ensure client alignment and expectation setting
• Engages with and helps manage senior client relationships as a key strategic and business partner
• Challenges team’s thinking to ensure clear, compelling, and actionable profiles for the client’s projects
• Builds relationships with third parties and vendors to help bolster our access to innovative platforms, research methodologies, and information sources
• Oversees strategic development across multiple large client engagements
• Noticeably improves colleagues or clients’ capabilities over time, and helping to overcome challenges and roadblocks on high-stake projects
• Provides key support and partnership in leading key strategy deliverables by guiding the strategic direction in relation to our clients’ brand development and marketing approach
• Actively seeks opportunities to further develop their team; identifies and secures resources across network as needed to meet client needs and offer new solutions
• Embodies collaboration and team first approach
• Demonstrates the ability to think critically, use data and uncover key insights and build innovative strategies and solutions
• Inspires team to take risks and challenge convention, and appropriately challenges clients to consider new perspectives
• Oversee workshop planning and proposals, development of measurement strategy and analytics approaches, execution of CX planning and tactical exercises, and content generation and presentation strategies
• Lead and support strategy development on new business pitches

Who you are and what you bring

• 10-15 years of experience in overall research and strategic planning experience
• HCP and DTC marketing agency experience
• 3-5 years of oncology experience
• Critical and analytical thinker, innovator and visionary that inspires creativity
• Demonstrates passion, familiarity, and curiosity with the CX practice
• Able to develop strong client relationships and trust based on deep immersion in the client’s business
• Highly collaborative and able to work effectively across internal and external stakeholders
• Excellent written and verbal communication skills
• Minimum of a bachelor’s degree and a multidisciplinary background, including developing business strategy, marketing strategy, consumer insight, and/or account planning

What you’ll need:

• A portfolio of clever creative work
• Strong design skills that turn ideas into impactful and meaningful work
• Thorough knowledge of design software such as Adobe Creative Cloud (specifically InDesign, Photoshop, and Illustrator)
• Knowledge in the Microsoft Suite
• Understanding of typography, in print and screen media
• Attention to detail in all aspects of design and production
• General understanding of social media platform constraints as they impact digital design
• Experience with video editing, photography, and studio production a plus

What we offer: 

• Passionate, driven people | We champion a culture of people that do extraordinary work.
• Consciously cultivated culture | We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.
• Competitive benefits | What we offer full time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.
• Growth-minded opportunities | We aim to nurture a culture of real-time feedback, growth-oriented mindset, and plenty of training opportunities through VML and WPP, so you can continue to grow personally and professionally.

VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.