Director of B2B Marketing
Updated on 12/1/2023
AI-powered cultural taste prediction and mapping
Qloo is a leader in the field of cultural AI, utilizing advanced machine learning and AI algorithms to predict and map cultural tastes across a wide range of domains. The company's competitive edge lies in its ability to provide highly personalized recommendations based on demographics, preferences, and geolocation, making it a valuable tool for a variety of industries. With a culture that values technical innovation and industry leadership, Qloo offers a dynamic and intellectually stimulating work environment.
Data & Analytics
AI & Machine Learning
New York, New York
Growth & Insights
6 month growth↑ 47%
1 year growth↑ 56%
2 year growth↑ 78%
New York, NY, USA
Growth & Marketing
- 5-10 years of professional experience in B2B Marketing, preferably within a tech company.
- Bachelor’s degree in marketing, business, or a related field. MBA is a plus.
- Proven expertise in crafting and executing successful B2B marketing strategies.
- Exceptional communication and leadership skills.
- Strong analytical mindset, with a penchant for measuring and optimizing campaign performance.
- Ability to lead cross-functional teams and manage multiple projects simultaneously.
- Passionate about Qloo's mission and the transformative potential of Cultural AI in the business landscape.
- Develop and execute a comprehensive B2B marketing strategy, driving brand awareness and positioning Qloo as an industry leader.
- Collaborate closely with sales, product, and executive teams to ensure alignment in strategy and execution.
- Use data-driven insights to tailor marketing campaigns, ensuring effective reach and engagement with the target audience.
- Lead content creation efforts – from thought leadership pieces to white papers, webinars, and case studies.
- Oversee digital marketing channels, including SEO, SEM, email campaigns, and social media.
- Manage marketing budgets efficiently, ensuring optimal ROI on campaigns.
- Understand the offerings of Qloo deeply, translating its capabilities into compelling marketing narratives.
- Utilize marketing automation tools and CRM (Salesforce) for campaign tracking, lead scoring, and nurturing.
- Foster relationships with industry analysts, influencers, and partners to amplify our brand presence.
- Experience working with marketing automation tools and CRM systems
- Experience in the tech sector
- Experience in cultural AI or related fields