Full-Time
Demand Generation Lead
Posted on 10/31/2025
ZeroTier
11-50 employees
Software-defined networking for secure, private networks
No salary listed
United States
Hybrid
US Citizenship, US Top Secret Clearance, Canada Citizenship, Canada Top Secret Clearance, UK Citizenship, UK Top Secret Clearance Required
 Growth & Marketing (1) |
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- 5+ years in B2B and/or B2C SaaS demand generation/growth, owning lead and conversion targets in partnership with other Marketing and Sales team members.
- Hands-on with HubSpot and marketing automation, attribution/reporting, dashboards, experimentation, and A/B and multivariate testing.
- A history of proven results supporting or running multi-channel programs that create direct sales, qualified conversions, and/or pipeline build.
- ABSM experience (intent data, sequences, webinars, discounts, gifting against segments or named targets) with tight Sales alignment.
- Strong analytical chops; fluent in data and funnel math, and cohort analysis.
- Familiarity with networking/security concepts (VPNs, SD-WAN, encryption, IoT/IIoT) or the ability to learn quickly on technical topics.
- Solid experience in enterprise-centric targeting/conversion.
- Excellent cross-functional communication, both written and verbal.
- Willingness and ability to travel domestically and potentially internationally on a periodic basis.
- BA/BS or equivalent experience required.
- Experience working in a startup or similar fast-paced marketing environment, creating, progressing, and maintaining growth is a strong plus.
- Design and launch multi-channel programs (content, email/nurture, webinars/events, partners/channel, and paid search/social acquisition) that turn interest into buys.
- Set targets and forecast marketing-sourced pipeline; track MQL/MQA→SQL and opportunity conversion of both product-led sales and solution-led growth, as well as significant direct product-led growth acquisition.
- Regular collaboration on account-based marketing motions on segments, target lists, intent data, sequences, and marketing plays that open doors in key industries and named accounts.
- Website & conversion: Improve landing pages and sign-ups; A/B test copy/CTAs/forms; raise visitor→lead and lead→trial/meeting conversions.
- Build reports and dashboards across HubSpot (+ a rich layer of AI, enrichment, and internal tooling for analytics), including CAC/CPL, ROMI/ROAS, and more.
- Maintain and improve lead scoring, routing, and SLAs; ensure clean attribution and feedback loops, both directly and with other teams.
- You'll partner closely and regularly with Marketing, Sales, Data Ops, and Product team members to hit strong growth goals.
- Experience in startup or similar fast-paced marketing environment as a strong plus.
- SEO/SEM hands-on management and page optimization is a plus.
- Knowledge of additional languages (ex. Dutch, Spanish, Portuguese, French, Japanese, Korean) are also a plus.
ZeroTier provides software-defined networking (SDN) solutions that let people create secure, private networks over the internet without relying on traditional hardware like routers and switches. It works by running client software on devices to form a virtual network fabric, securely routing traffic between remote sites, data centers, and endpoints through a centralized network stack. This makes it easier to connect devices and systems anywhere, supporting use cases like remote work, IoT management, and secure communications, with a freemium model that scales from individuals to enterprises. Unlike many networking products that depend on physical hardware and complex setups, ZeroTier focuses on software-based networking that can be deployed quickly across diverse environments. Its goal is to help users connect devices securely and efficiently across multiple locations by providing flexible, scalable private networks and enterprise-grade options.
Company Size
11-50
Company Stage
Series A
Total Funding
$17.2M
Headquarters
Irvine, California
Founded
2015
Simplify's Take
What believers are saying
- Reached 5,000 paid accounts with strong 2024 yearly and quarter-over-quarter growth.
- Secured $13.5M Series A from Battery Ventures for global expansion July 2024.
- Named Cyber Security Solution of the Year 2026 by The Cyber Security Review.
What critics are saying
- Tailscale erodes user base with superior WireGuard performance in 6-12 months.
- Netmaker undercuts pricing capturing cost-sensitive enterprises in 12-18 months.
- Cisco Splunk acquisition displaces ZeroTier in enterprise IT within 12-18 months.
What makes ZeroTier unique
- ZeroTier Quantum launches world's first end-to-end quantum-secure networking at RSAC 2026.
- ZeroTier Central introduces redesigned UI/UX with ReBAC for hierarchical permissions.
- Partnership with Active Security enables real-time HD video across 50+ OT devices.
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Benefits
Remote Work Options
Stock Options
Health Insurance
401(k) Retirement Plan
Unlimited Paid Time Off
Parental Leave
Employee Referral Bonus
Growth & Insights and Company News
6 month growth
↑ 7%1 year growth
↑ 3%2 year growth
↓ -3%ZeroTier has been named "Cyber Security Solution of the Year 2026" by The Cyber Security Review magazine. The San Francisco-based software-defined networking company was recognised for its secure networking platform that connects users, workloads and devices across cloud, edge and hybrid environments. ZeroTier replaces traditional infrastructure with direct, encrypted connectivity using peer-to-peer architecture and end-to-end encryption. The company recently launched ZeroTier Quantum, described as the world's first software-defined, end-to-end quantum-secure networking platform, meeting NIST and NSA's CNSA 2.0 standards. The platform enables enterprises to build flat networks across clouds, data centres and edge environments. ZeroTier is backed by Anorak Ventures, Battery Ventures and Bonfire Ventures.
ZeroTier wins Cybersecurity Excellence Award for best Software Industry Solution. E-mail Address StreetInsider.com Top Tickers, 3/24/2026 March 18, 2026 12:09 PM EDT The ZeroTier platform is recognized for its leadership and platform innovation, delivering end-to-end cybersecurity software built for today's enterprises facing tomorrow's attacks SAN FRANCISCO-(BUSINESS WIRE)- ZeroTier, one of the world's top software-defined networking companies, announced today it was named a winner in the Software Industry Solution category of the 2026 Cybersecurity Excellence Awards. This recognition highlights ZeroTier's commitment to providing a robust, resilient, end-to-end encrypted networking platform for customers across the globe. ZeroTier received the silver award in the 2026 Cybersecurity Excellence Awards in the category for Software Industry Solution. The Cybersecurity Excellence Awards, produced by Cybersecurity Insiders, celebrate companies, products, and notable professionals that demonstrate excellence, innovation, and leadership in information security. Each year, hundreds of nominations are reviewed by an independent jury of cybersecurity practitioners, analysts, CIOs and CISOs from the Cybersecurity Insiders community. Past Cybersecurity Excellence Award winners have included CISCO, CrowdStrike, AT&T Business, Palo Alto Networks, Fortinet, and Zscaler among many others. "We congratulate ZeroTier for your outstanding achievements in the 'Software' category of the 2026 Cybersecurity Excellence Awards," said Holger Schulze, founder of Cybersecurity Insiders and organizer of the Cybersecurity Excellence Awards. "As we celebrate 10 years of recognizing global excellence in cybersecurity, ZeroTier's innovation and leadership sets a powerful example for the entire industry." ZeroTier is critical for modern enterprises, defense and government organizations, and software and technology providers that need to securely connect users, workloads, and devices across an increasingly fragmented digital landscape. The recently released Central for ZeroTier One included a completely new streamlined user interface, enhanced onboarding, and a modernized backend architecture designed to make network management faster, simpler, and more powerful than ever. "With AI changing the landscape of cyberattacks and the quantum threat just around the corner, ZeroTier is leading the way with resilient, decentralized, identity-first networking that limits access by design," said Andrew Gault, CEO of ZeroTier. "This recognition by the Cybersecurity Excellence Awards is a testament to the hard work and relentless innovation of our team, who are committed to solving difficult connectivity challenges while securing organizations globally." In addition to the Software Industry Solution Cybersecurity Excellence Award, ZeroTier has also been nominated for a Community Choice Award, decided entirely by public votes. Voting closes July 18, 2026, and winners will be announced ahead of Black Hat USA. Interested in learning more about ZeroTier? Contact sales for a demo. About ZeroTier ZeroTier gives you exactly what you need: a modern solution to the overengineered chaos of legacy networking. It's secure, direct, global connectivity that actually works. Whether you're managing a single device or an entire enterprise fleet, ZeroTier connects everything directly through a secure network you create and control. Set it up in minutes. Skip the hardware. Forget the complexity. Just connect and go. ZeroTier is trusted by leaders across every industry and backed by Battery, Anorak, and Bonfire Ventures. Learn more at zerotier.com.
ZeroTier has launched ZeroTier Quantum, described as the world's first end-to-end quantum-secure networking platform. The software-defined networking solution meets NIST and NSA's CNSA 2.0 standards, exceeding post-quantum cryptography requirements for governments and regulated industries from 2026 onwards. The platform features the ZeroTier Transport Protocol, which embeds hybrid FIPS-compliant post-quantum cryptography into the transport layer. Built in Rust with an API-first design, it integrates across cloud, on-premise, edge and embedded systems, and can operate in SaaS cloud, sovereign-gapped or air-gapped configurations. ZeroTier Quantum targets use cases including defence and government communications, enterprise IT connectivity, healthcare, banking, manufacturing and high-throughput data-intensive environments. The company is backed by Anorak Ventures, Battery Ventures and Bonfire Ventures.
ZeroTier wins Cybersecurity Excellence Award for best Software Industry Solution. 2 minutes read The ZeroTier platform is recognized for its leadership and platform innovation, delivering end-to-end cybersecurity software built for today's enterprises facing tomorrow's attacks SAN FRANCISCO-(BUSINESS WIRE)-ZeroTier, one of the world's top software-defined networking companies, announced today it was named a winner in the Software Industry Solution category of the 2026 Cybersecurity Excellence Awards. This recognition highlights ZeroTier's commitment to providing a robust, resilient, end-to-end encrypted networking platform for customers across the globe. The Cybersecurity Excellence Awards, produced by Cybersecurity Insiders, celebrate companies, products, and notable professionals that demonstrate excellence, innovation, and leadership in information security. Each year, hundreds of nominations are reviewed by an independent jury of cybersecurity practitioners, analysts, CIOs and CISOs from the Cybersecurity Insiders community. Past Cybersecurity Excellence Award winners have included CISCO, CrowdStrike, AT&T Business, Palo Alto Networks, Fortinet, and Zscaler among many others. "We congratulate ZeroTier for your outstanding achievements in the 'Software' category of the 2026 Cybersecurity Excellence Awards," said Holger Schulze, founder of Cybersecurity Insiders and organizer of the Cybersecurity Excellence Awards. "As we celebrate 10 years of recognizing global excellence in cybersecurity, ZeroTier's innovation and leadership sets a powerful example for the entire industry." ZeroTier is critical for modern enterprises, defense and government organizations, and software and technology providers that need to securely connect users, workloads, and devices across an increasingly fragmented digital landscape. The recently released Central for ZeroTier One included a completely new streamlined user interface, enhanced onboarding, and a modernized backend architecture designed to make network management faster, simpler, and more powerful than ever. "With AI changing the landscape of cyberattacks and the quantum threat just around the corner, ZeroTier is leading the way with resilient, decentralized, identity-first networking that limits access by design," said Andrew Gault, CEO of ZeroTier. "This recognition by the Cybersecurity Excellence Awards is a testament to the hard work and relentless innovation of our team, who are committed to solving difficult connectivity challenges while securing organizations globally." In addition to the Software Industry Solution Cybersecurity Excellence Award, ZeroTier has also been nominated for a Community Choice Award, decided entirely by public votes. Voting closes July 18, 2026, and winners will be announced ahead of Black Hat USA. Interested in learning more about ZeroTier? Contact sales for a demo. About ZeroTier ZeroTier gives you exactly what you need: a modern solution to the overengineered chaos of legacy networking. It's secure, direct, global connectivity that actually works. Whether you're managing a single device or an entire enterprise fleet, ZeroTier connects everything directly through a secure network you create and control. Set it up in minutes. Skip the hardware. Forget the complexity. Just connect and go. ZeroTier is trusted by leaders across every industry and backed by Battery, Anorak, and Bonfire Ventures. Learn more at zerotier.com. 14 minutes ago 27 minutes ago 28 minutes ago
Active Security partners with ZeroTier to deliver secure networking solutions for defense, enterprise clients. Active Security uses ZeroTier to securely stream real-time video worldwide across diverse networks SAN FRANCISCO-(BUSINESS WIRE)-Active Security, a defense contracting firm specializing in the design, implementation, and sustainment of C5ISR solutions, announced it has entered into a strategic partnership with ZeroTier, one of the world's leading software-defined networking and cybersecurity companies. The collaboration enables Active Security to offer secure, software-defined networking capabilities to federal, military, and enterprise clients requiring secure, real-time operations across distributed environments. "Our technical team at Active Security engineered a purpose-built, software-defined network leveraging ZeroTier's advanced platform." - JP Rike, Active Security, CTO Share The partnership was proven through several successful high-visibility event deployments where Active Security used ZeroTier's platform to securely stream low-latency, real-time HD video from operational technology sensors to global audiences across cellular, satellite, and fiber networks. "Traditional VPN and hardware-based solutions simply couldn't meet the speed, flexibility, and security requirements our discerning clients demand," said JP Rike, Chief Technology Officer at Active Security. "So, our technical team at Active Security engineered a purpose-built, software-defined network leveraging ZeroTier's advanced platform." The solution addresses key challenges facing organizations with distributed operations through rapid deployment, 256-bit end-to-end encryption, universal connectivity across network types, and real-time performance for extremely mission-critical applications. Across multiple events and deployments, Active Security's ZeroTier-based architecture has connected more than 50 OT devices across a variety of networks, delivering continuous, high-quality video in real time. The system handled surges in usage, seamlessly adapted to fluctuating network conditions, and provided a reliable backbone for mission-critical visibility. "We were pleased to be able to help Active Security deliver mission-critical video workflows with zero disruption," said Angelo Rodriguez, SVP of Operations at ZeroTier. "Active Security's deep expertise in physical security integration combined with ZeroTier's leading software-defined networking and cybersecurity platform creates a powerful solution for any organization requiring secure, scalable connectivity." This partnership opens opportunities across multiple sectors, including smart city infrastructure, emergency response coordination, large-scale IoT projects, and critical infrastructure monitoring. To learn more about ZeroTier's full slate of offerings, request a demo. If you're interested in joining ZeroTier's Partner Program to sell and leverage ZeroTier solutions to expand your business, contact us today. About Active Security Active Security is a defense contracting firm specializing in the design, implementation, and sustainment of C5ISR, physical, electronic and cybersecurity solutions. At Active Security we strive to provide just that - active security. Integrated solutions that are smarter, faster, and more prevalent in the moment. Learn more at activesecurityconsulting.com. About ZeroTier ZeroTier gives you exactly what you need: a modern solution to the overengineered chaos of legacy networking. It's secure, direct, global connectivity that actually works. Whether you're managing a single device or an entire enterprise fleet, ZeroTier connects everything directly through a secure network you create and control. Set it up in minutes. Skip the hardware. Forget the complexity. Just connect and go. ZeroTier is trusted by leaders across every industry and backed by Battery Ventures, Anorak Ventures, and Bonfire Ventures. Learn more at zerotier.com. MEDIA CONTACT Katie Kailus ZeroTier [email protected] More News From ZeroTier SAN FRANCISCO-( BUSINESS WIRE )-ZeroTier has launched its new Central release, featuring an updated UI/UX, advanced performance, integrated billing, and the introduction of ReBAC... IRVINE, Calif.-( BUSINESS WIRE )-ZeroTier has reached 5,000 paid accounts on its secure networking platform. This news comes as ZeroTier closes out 2024 with strong yearly growth... IRVINE, Calif.-( BUSINESS WIRE )-Software-defined networking company ZeroTier is closing out 2024 with strong quarter-over-quarter growth...