Full-Time
Director of Innovation Sales
Posted on 5/12/2026
NielsenIQ
10,001+ employees
Global provider of consumer purchasing data
Compensation Overview
$117.5k/yr
Chicago, IL, USA
Remote
 Sales & Account Management (1) |
|---|
- 7-10 years of research, consulting, or selling experience with a proven track record of developing new business and revenue streams
- Minimum 3 years of experience with Innovation-focused market research solutions (concept testing, product development, forecasting, etc.)
- Strong strategic prospecting and new business development skills
- Entrepreneurial mindset with creative thinking and consultative approach
- Excellent oral and written communication skills with the ability to influence at all levels
- Strong interpersonal skills and ability to build effective internal and external relationships
- Proficiency in CRM tools for pipeline management and forecasting
- Bachelor’s degree required; MBA preferred
- Strong analytical aptitude and ability to translate client needs into actionable solutions
- Own Innovation revenue target/quota for their assigned client portfolio
- Develop and execute account-level strategies focused on retention and growth within the Innovation practice
- Identify and capitalize on new Innovation sales opportunities through strategic prospecting and relationship building
- Clearly articulate the Innovation value proposition, aligning solutions to client KPIs and business challenges
- Navigate objections and resistance effectively, demonstrating consultative selling skills
- Maintain a deep understanding of client business strategies and market dynamics to inform sales approach
- Create and activate annual client strategies and account plans, including financial forecasting and pipeline management
- Manage an active sales pipeline with accurate and timely forecasting
- Lead proposal development for Innovation engagements, including first-time service use, complex study designs, and RFP responses
- Collaborate internally with Product Leadership, Operations, and Customer Success to ensure feasibility and successful delivery
- Drive C-suite engagement and thought leadership within the Innovation space
- Ensure adherence to internal processes, including CRM usage and operational guidelines
- Maintain strong product knowledge through ongoing learning and development
- Balance short-term revenue generation with long-term client relationship building
- Partner with NIQ Account Leads on joint-selling opportunities and integrated strategies
- MBA preferred
NielsenIQ collects and analyzes consumer purchasing data to help retailers and brands understand market behavior. It tracks what people buy, when, and where, using this data to measure market share and purchasing trends across categories. The product works by aggregating point-of-sale and other consumer data, then turning it into actionable insights and benchmarks that clients can use to optimize pricing, assortment, promotions, and marketing. NielsenIQ differentiates itself through its long history (dating back to 1923) and a broad global footprint (operating in over 100 countries), plus its expanded capabilities after merging with GfK in 2023 to strengthen data on technology and durable goods. Its goal is to provide objective, data-driven guidance that helps retailers and brands make informed decisions and improve performance.
Company Size
10,001+
Company Stage
IPO
Headquarters
Chicago, Illinois
Founded
1923
Simplify's Take
What believers are saying
- Price & Promo Optimizer automates elasticity modeling for real-time revenue decisions.
- Motivations IQ integrates behavioral science with purchase data for emotional insights.
- Hisense achieved 38% TV sales growth in Western Europe using NIQ's AI platform.
What critics are saying
- $353M net loss and 34% YTD share drop to $10.43 limit AI investments.
- EU AI Act high-risk rules enforced 2026 ban non-consented panel data matching.
- Comscore partnership commoditizes NIQ data, enabling advertisers to bypass subscriptions.
What makes NielsenIQ unique
- NIQ covers $7.4T consumer spend across 90 countries with omnichannel data.
- Precision Solutions unifies Spectra, Precision Areas, Test & Learn into one platform launched April 2026.
- Commerce Lab builds AI infrastructure for agentic, quick, social commerce measurement.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Remote Work Options
Hybrid Work Options
Paid Vacation
Paid Holidays
Wellness Program
Mental Health Support
Phone/Internet Stipend
Home Office Stipend
Conference Attendance Budget
Professional Development Budget
Stock Options
Company Equity
Family Planning Benefits
Fertility Treatment Support
Adoption Assistance
Parental Leave
Relocation Assistance
Mea
Company News
NIQ Global Intelligence plc has launched NIQ Growth Pathways, an advanced analytics platform combining qualitative and quantitative research with performance data to help businesses understand consumer behaviour and identify growth opportunities. The solution aims to provide companies with deeper insights into consumer attitudes, emotions and purchasing actions. Separately, NIQ partnered with location intelligence firm Adsquare to expand its GeoPurchase audience segments across Europe and North America. The integration allows advertisers to access consumer packaged goods purchase data for improved campaign targeting whilst maintaining privacy compliance. NIQ is a consumer intelligence company providing data analytics and insights into global consumer behaviour through measurement, market research and predictive analytics solutions.
NIQ Global Intelligence, a Chicago-based consumer intelligence company, is trading at approximately $10.43 after recent weakness, with shares down 12.50% over 30 days and 33.90% year-to-date. The company currently trades at a price-to-sales ratio of 0.7x, significantly below the US media industry average of 1.1x and peer group average of 2.1x. This valuation appears conservative given NIQ reported $4.2 billion in revenue, though it posted a $353.3 million loss. A discounted cash flow model suggests NIQ may be undervalued, estimating fair value at approximately $39.48 per share versus the current $10.43 price. However, ongoing losses and reliance on a single data processing segment may be weighing on investor sentiment despite the company's software applications, analytics solutions and AI-powered consumer data platform.
MRI-Simmons and NIQ have joined Comscore's Data Partner Network, an initiative enabling data providers to create privacy-focused contextual audiences using Proximic's predictive technology. The partnership allows ID-free targeting whilst maintaining audience reach and measurement capabilities. MRI-Simmons, a joint venture majority-owned by NIQ, will provide contextual targeting solutions based on comprehensive consumer research and shopping insights. The collaboration combines their audience intelligence with Comscore's media consumption data, available through programmatic platforms. The Data Partner Network aims to help advertisers reach consumers at scale, enable publishers to improve monetisation, and assist data providers in adapting to privacy-first advertising. NIQ operates in over 90 countries, covering approximately 82% of the world's population and more than $7.4 trillion in global consumer spending.
NIQ Global Intelligence has launched its Packaging Strategic Planner Global solution to help organisations track packaging performance more consistently. The platform provides monthly visibility into packaging performance across materials, formats and pack configurations globally. The solution addresses challenges businesses face from relying on fragmented or annual data for packaging decisions. It offers monthly data across regions, covering over 200 categories, 30 package types, 20 package materials and 10 markets, with plans to expand to 30 markets by year-end. The launch includes NIQ's EQ2 metric, which monitors actual volume movement rather than unit sales alone, helping businesses assess pack sizes, material choices and multi-pack configurations. The solution aims to help organisations identify trends, grow revenue and strengthen relationships with consumer packaged goods and retail partners.
NIQ redefines packaging intelligence with monthly, harmonized global performance visibility. NIQ Global Intelligence plc NIQ's new solution brings unprecedented clarity into package types, materials, and true consumption across markets, closing critical industry gaps CHICAGO-BUSINESS WIRE- NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today announced the launch of its Packaging Strategic Planner Global (SPG) Solution, the first harmonized global platform to deliver monthly visibility into packaging performance across materials, formats, and pack configurations. As packaging innovation accelerates, many organizations continue to rely on fragmented or annual data to inform packaging decisions. The Packaging SPG Solution closes this gap by providing real-time data delivered monthly across regions, enabling brands and packaging partners to uncover trends, grow revenue, and strengthen relationships with CPG and retail partners. Key Highlights: * New monthly global packaging tracking capability * Coverage across 200+ categories * Visibility into 30+ package types and 20 package materials * 10+ markets at launch, expanding to 30 by the end of 2026 * Introduction of NIQ's exclusive EQ2 metric, multiplying units by number in pack to reflect true consumption "The pace of packaging change has increased significantly, from material innovation to pack-size diversification," said Matt Trask, SVP of Global Packaging at NIQ. "With monthly, harmonized visibility and our EQ2 metric, we're closing long-standing data gaps and empowering partners to make smarter decisions, innovate with confidence, and unlock new growth across markets worldwide." The new EQ2 metric provides a more accurate understanding of packaging performance by accounting for actual volume movement rather than unit sales alone. This enables organizations to better understand how pack sizes, material choices, and multi-pack configurations are performing across markets. The SPG Packaging solution and exclusive EQ2 metric are available now through NIQ Discover or via customized reporting. To learn more about NIQ's packaging solutions, visit niq.com/packaging. NielsenIQ (NYSE: NIQ) is a leading consumer intelligence company, delivering the most complete and trusted understanding of consumer buying behavior and revealing new pathways to growth. By combining an unmatched global data footprint and granular consumer and retail measurement with decades of AI modeling expertise, NIQ builds decision systems that help companies turn complex data into confident action. With operations in more than 90 countries, NIQ covers approximately 82% of the world's population and more than $7.4 trillion in global consumer spend. Through cloud-based platforms, advanced analytics and AI-driven insights, NIQ delivers The Full View(TM)- helping brands and retailers understand what consumers buy, why they buy it, and what to do next. #NIQ-General Contact details: