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Full-Time

Product Marketing Manager

Confirmed live in the last 24 hours

Lucid

Lucid

1,001-5,000 employees

Visual collaboration and diagramming software suite

Senior

Raleigh, NC, USA

Category
Brand & Creative Marketing
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Sales
Marketing
Requirements
  • 1-5 years of product marketing or related experience in enterprise software
  • Bachelor’s Degree in marketing, business, or a related field
Responsibilities
  • Know our users better than anyone else, including what they need, why they buy, and what they want from us in the future.
  • Build and execute comprehensive go-to-market plans for critical product launches focused product integrations, ensuring marketing and product teams are working in concert to meet customer needs and rapidly grow the business.
  • Partner with product teams to research, develop, and launch specific solutions and integrations that will add value for current users, as well as acquire new customers.
  • Own positioning and messaging for given product launches and personas, ensuring we tell a highly-relevant, highly-impactful story across all user touchpoints.
  • Work closely with sales and customer success in all facets of the sales process, including assisting product marketing managers in creating sales enablement materials.
  • Perform detailed competitor research to understand where our products win and opportunities to improve our position in the market.
  • Work cross-functionally with the demand generation team and content marketing team to assist with programs, in conjunction with other marketing teams, that drive self-serve usage, and sales opportunities.
  • Develop industry-defining thought leadership materials.
  • Other duties as assigned.

Lucid Software offers a visual collaboration suite, which is designed to enhance productivity and collaboration among distributed, hybrid, and cross-functional teams. The company's platform, trusted by millions including industry giants like Google, GE, and Microsoft, focuses on virtual whiteboarding, intelligent diagramming, and cloud visualization technologies. This positions Lucid Software as a leader in facilitating effective team collaboration and data visualization in a digital-first world, making it a compelling workplace for those interested in driving cutting-edge technology solutions in the space of collaborative and visual communication tools.

Company Stage

Series D

Total Funding

$670.5M

Headquarters

South Jordan, Utah

Founded

2010

Growth & Insights
Headcount

6 month growth

2%

1 year growth

-5%

2 year growth

1%

Benefits

Competitive compensation packages

Comprehensive portfolio of health benefits

Equity

Eight-week paid sabbatical after 5 years

Paid parental/family leave

Annual Hackathon and frequent game nights

Personal and career development through Lucid Learning

Community engagement and giving through Lucid Heart