Full-Time

Growth – Community

Ecosystem & Events

Posted on 10/30/2025

Pocus

Pocus

11-50 employees

Revenue data platform for GTM teams

No salary listed

California, USA + 1 more

More locations: New York, NY, USA

In Person

Category
Growth & Marketing (1)
Required Skills
Hubspot
Marketing
Data Analysis
Excel/Numbers/Sheets
Requirements
  • 4–6 years of experience in marketing, partnerships, or event-driven growth at a B2B SaaS company.
  • Strong event management skills — from ideation and sourcing venues to handling logistics, invites, and follow-up.
  • A portfolio of successful programs in referrals, partnerships, or community — and a clear understanding of how those programs contributed to business goals.
  • Strong project management chops — you’re able to juggle multiple workstreams and drive them to the finish line.
  • A creative thinker who loves coming up with new campaign ideas and isn’t afraid to experiment.
  • Comfort with basic analytics and reporting tools (HubSpot, Google Sheets, Notion dashboards) — you know how to measure results and tell a story with data.
  • High agency — you take ownership, move fast, and know how to get things done with limited resources.
Responsibilities
  • Own and scale relationship-driven growth programs that drive awareness, trust, and pipeline.
  • Plan and execute events — from intimate executive dinners and customer meetups to virtual webinars and community-led sessions. You’ll own it end-to-end: theme, guest list, invites, logistics, follow-up.
  • Launch and manage referral programs that incentivize customers and fans to spread the word — from selecting tools to tracking performance and coordinating launch assets.
  • Build and execute co-marketing campaigns with partners (e.g. joint webinars, toolkits, list swaps), managing timelines, creative, and shared distribution.
  • Build on our almost 4K+ community in Slack with refreshed programming, digital events or in person meetups.
  • Collaborate with customer success to launch our very first customer evangelism programs like a user group, CAB, or beta club.
  • Track and report on program performance (e.g. # of leads, pipeline sourced, referral conversion rates, event-influenced deals).
  • Share learnings weekly and collaborate with the broader GTM team to iterate quickly on what’s working.
Desired Qualifications
  • You’ve hosted your own event series or led field marketing programs
  • You’ve launched a customer referral or ambassador program before
  • You’ve built co-marketing campaigns with partners from scratch
  • You’ve been part of an early-stage team where you wore a lot of hats and helped build GTM programs from the ground up

Pocus.io provides a revenue data platform that combines product usage data with customer data to give a single view of how customers interact with a product. It helps GTM teams (sales, marketing, customer success) understand behavior, identify opportunities, and act quickly to grow revenue. The platform centralizes data so downstream tools stay in sync, and it does not require developers to use it, putting business teams in control. Pocus focuses on reducing churn, increasing retention, and uncovering hidden revenue by giving actionable insights for prospecting, expansion, and customer success. Its goal is to help businesses align sales, marketing, and customer success around unified data to drive growth.

Company Size

11-50

Company Stage

Series A

Total Funding

$23M

Headquarters

San Francisco, California

Founded

2021

Simplify Jobs

Simplify's Take

What believers are saying

  • Apollo acquisition on March 19, 2026, integrates Pocus with 230M contacts database.
  • Enterprise accounts grew 400% in past 12 months, adding Asana, Canva, Monday.com.
  • Generates $500M qualified pipeline quarterly, boosting rep productivity 10x.

What critics are saying

  • Acquisition eliminates Pocus independence, redirecting to Apollo's decisions.
  • Integration failures cause 20-30% churn from Asana, Canva in 6-12 months.
  • Salesforce Einstein Copilot steals 400% growing enterprises in 12-18 months.

What makes Pocus unique

  • Pocus combines product usage and CRM signals into Revenue Data Graph for GTM teams.
  • No-engineer platform empowers sales, success, and marketing with 360-degree insights.
  • AI knowledge agents scrape external intent signals like hiring trends and tech stacks.

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Your Connections

People at Pocus who can refer or advise you

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Wellness Program

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Home Office Stipend

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

11%
PR Newswire
Mar 19th, 2026
Apollo.io acquires Pocus to build AI-native GTM operating system amid 400% enterprise growth

Apollo.io, an AI-native go-to-market platform, has acquired Pocus, an enterprise-grade revenue intelligence platform, though financial terms were not disclosed. Pocus helps teams convert buying signals into prioritised action and counts Asana, Canva and Monday.com among its customers. The acquisition strengthens Apollo's position as it expands upmarket, with enterprise accounts growing over 400% in the past 12 months. Apollo's platform includes a database of 230 million contacts, alongside prospecting, engagement workflows and deal management capabilities. Pocus adds an intelligence layer that surfaces CRM signals and behavioural data. Since launching its AI Assistant in October, Apollo has doubled credit consumption and increased AI adoption from 35% to 75% amongst customers. The company now serves over 600,000 companies globally, with more than 100,000 paying customers.

PR Newswire
Apr 18th, 2023
Pocus, Leader In Product-Led Sales, Launches Revenue Data Platform

SAN FRANCISCO, April 18, 2023 /PRNewswire/ -- Pocus, the leader in Product-Led Sales, has launched its Revenue Data Platform to democratize data for go-to-market teams. Pocus' Revenue Data Platform accelerates revenue by enabling go-to-market teams to analyze, visualize, and action data about their prospects and customers without needing engineers.Pocus Revenue Data Platform"When we first started Pocus, people called us PLG CRM or Product-Led Sales (PLS) tool, because it was the primary use case we enabled for customers," said Alexa Grabell, CEO and Co-Founder at Pocus. "As we've onboarded more customers, their needs have expanded beyond sales and PLG use cases. Our customers have explicitly called Pocus the engine that runs their go-to-market, and Revenue Data Platform accurately captures that value."Modern GTM teams rely heavily on product usage data to drive better experiences at every point of the customer journey. These teams get the most value from consuming data. Yet, go-to-market teams are underserved by existing data platforms built for more technical teams.Pocus was founded to solve this problem for sales teams and has since evolved to serve the entire go-to-market function - sales, success, growth, and marketing.Key components of our updated platform include:Revenue Data Graph: Break down data silos by combining data from various sources into a format that is accessible for GTM teams to run any playbook.Break down data silos by combining data from various sources into a format that is accessible for GTM teams to run any playbook

InvestorsObserver
Apr 18th, 2023
Pocus, Leader in Product-Led Sales, Launches Revenue Data Platform

Pocus, the leader in Product-Led Sales, has launched its Revenue Data Platform to democratize data for go-to-market teams.

Forbes
Jun 23rd, 2022
Pocus, Which Helps Companies Manage Product Data, Raises $23 Million

“I was building these hacky solutions,” Grabell says. “The tools did half the job.” The startup aims to bridge the gap in data access between technical and non-technical teams.

Forbes
Jun 23rd, 2022
Pocus, Which Helps Companies Manage Product Data, Raises $23 Million

“I was building these hacky solutions,” Grabell says. “The tools did half the job.” The startup aims to bridge the gap in data access between technical and non-technical teams.

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