Marketing Intern
Global Campaigns, Summer 2023
Posted on 3/29/2023
San Francisco, CA, USA • Austin, TX, USA
Experience Level
Desired Skills
  • Understanding of account based marketing and all digital marketing channels
  • Ability to “get inside the head” of our prospects, relate to their pain points, craft campaigns that resonate with them, and that they will want to engage with
  • Proficiency or willingness to learn Salesforce, Marketo, 6sense, Sendoso, Contentful and other demand gen tech stack tools
  • Must be comfortable with reporting and communicating campaign efforts and impact across the organization
  • Analytically inclined, exceptional organizational skills, with rigorous attention to detail
  • Excellent written and stellar presentation skills
  • Extreme curiosity
  • Support the development of strategy and implementation of integrated online campaigns through multiple channels (email, display, paid social, webinars, etc.) to drive pipeline and revenue targets for Cloudflare's applications or network services product portfolio
  • Develop campaign content and messaging for the customer journey, and determine the proper channels for deployment and A/B testing
  • Create target account segmentation for ABM programs based on ideal customer profile, top industries, purchase intent, and sales-named accounts
  • Track campaign budget and analyze reports to determine performance and ROI of digital marketing campaigns
  • Build and scale email nurture programs to push qualified leads further down the funnel for conversion
  • Collaborate with other campaign team members to develop processes and enhance workflows for marketing and sales collaboration
Desired Qualifications
  • Interest in B2B marketing for a technical buyer and audience. Basic understanding of cloud technology is a

1,001-5,000 employees

Web performance & security platform
Company Overview
Cloudflare's mission is to help build a better Internet. The company specializes in providing a content delivery network and DDoS mitigation services.
  • Competitive salaries
  • Take-what-you-need paid vacation policy
  • Comprehensive health plans and benefits
  • Paid maternity and paternity leave
  • Commuter and ride share options
  • Returnships
Company Core Values
  • Be curious to learn and grow
  • Communicate clearly, directly, and transparently
  • Do the right thing
  • Embrace diversity to make Cloudflare better
  • Get your work across the finish line
  • Lead with empathy and assume good intentions