The Social Buyer oversees the day to day responsibilities within the paid social team. The Social Buyer will report to our Manager, Paid Media, and will be responsible for running digital campaigns across multiple platforms (Meta, TikTok, Youtube & Google, Programmatic, etc). 

What You’ll Do Here:

• Support the team to ensure that marketing efforts are best aligned with clients business objectives
• Launching, maintaining and reporting on paid media efforts on paid social, search and programmatic platforms.
• Responsible for managing communications internally (clients, vendors, media reps) 
• Daily monitoring, reporting and optimizing of paid media
• Retain quality control and adherence to overall media plan objectives
• Prepare and present planning documents and POVs internally and to the client
• Actively participate in agency workshops (i.e.) ideation sessions, training, new business, research, etc.
• Compile and analyze marketing and media data to support implementation decisions
• Constantly review and optimize the full user journey, to maximize efficiency of each campaign to ensure that targets and goals are being met, or better: surpassed
• Work with various departments to obtain buy in and appropriate resources to develop the proposed recommendation
• Be able to speak to the media plans and strategies developed 
• Ability to work effectively with a variety of internal teams and business groups, including Creative, Account Management, Finance and Project Management
• Manage multiple clients/projects simultaneously while maintaining high level of organization

You’ll Need To Have:

• 3+ years of paid media buying experience at a performance marketing agency
• Strong attention to detail
• Must have an understanding of paid media both on a qualitative and quantitative aspect
• Effective cross-functional collaboration and verbal/written communication skills
• Proficient in Google/Microsoft Suite 
• Experience with managing workflows through project management software such as monday.com, Asana, ClickUp, etc
• Must have a strong eye for creative and overall marketing trends
• High level accountability of managing timelines and deliverables
• High level understanding of data/analytics and how they function within all marketing efforts
• Have a strong understanding of marketing best practices, testing methodology, and optimization