Full-Time

Product Marketing Manager

Posted on 4/18/2024

Lightspeed Commerce

Lightspeed Commerce

1,001-5,000 employees

Unified cloud-based point of sale and payments platform

Consumer Software
Data & Analytics

Mid

London, UK

Required Skills
Market Research
Management
Marketing
Requirements
  • Proven experience working in a product marketing or equivalent role for at least three years.
  • Knowledge of strategic planning, business analysis, marketing principles, research and analysis with strong project management skills.
  • Excelling in Fast-Paced Environments: Thrive under pressure and can effectively manage multiple deadlines, even when projects have tight turnaround times.
  • Independent Problem-Solver: Demonstrates strong initiative and resourcefulness, taking ownership of identifying solutions to challenges and proactively seeking answers
  • Highly organised, analytical and a motivated self-starter who thrives in a fast-paced environment.
  • Strong interpersonal and communication skills, including verbal, written and speaking at events; comfort working and communicating across multiple time zones through a combination of live and asynchronous channels.
  • Ability to build and maintain close working relationships and act as liaison with cross-functional and external stakeholders.
  • Ability to act as a positive, motivating leader who can inspire others to rise to new challenges.
  • Experience in Hospitality Services in any capacity is a strong asset.
Responsibilities
  • Becoming an expert in the hospitality industry in markets where we currently sell (UK, France, Germany, Belgium, Netherlands, Switzerland) or will expand in the future and understanding the technology landscape that helps restaurants, hotels or other hospitality businesses be successful.
  • Contributing to the market research roadmap and gleaning nuanced market insights that will help inform our roadmaps and hone our messaging and pricing.
  • Recommending current and future market positioning opportunities, including new functionality, offerings, improvements and business models.
  • Learning the competitive landscape and products inside-out so that you can effectively position our products in the market as well as arm customer-facing teams with that knowledge.
  • Being the go-to person for messaging around our Hospitality products and value proposition in EMEA.
  • Partnering with the regional Marketing teams, Product Management, Design, Operations & Customer Success teams to deliver your strategy, influencing product roadmaps and advocating for experiences that drive growth and customer satisfaction.
  • Collaborate with international Product Marketing and Product teams through weekly meetings, potentially scheduled in the evenings to accommodate global time zones. Time spent in these meetings can be flexed to the following morning to minimise disruption to your workday.
  • Responsible for defining and executing GTM strategies for new features and product releases.
  • In collaboration with product marketing and regional leadership, support long-term strategy development and priorities that will meet the brand and product marketing needs of our business.
  • Maintaining a deep understanding of our customer and buyer personas to translate insights into strategies that help support and drive our roadmap.
  • Partnering with cross-functional teams to develop strategies and action plans on product and brand marketing initiatives.
  • Stakeholder management across multiple industries, products and projects to ensure consistent messaging and delivery of impactful campaigns.

Lightspeed offers a unified cloud-based point of sale and payments platform for retail, hospitality, and golf businesses, integrating multichannel sales, global payments, and supplier network connections, utilizing cloud technology and multichannel sales integration to simplify operations, streamline workflows, and enable businesses to scale and grow by providing exceptional customer experiences. The platform leverages cloud technology and multichannel sales integration to simplify operations, streamline workflows, and enable businesses to scale and grow.

Company Stage

IPO

Total Funding

$1.2B

Headquarters

Montreal, Canada

Founded

2005

Growth & Insights
Headcount

6 month growth

↑ 4%

1 year growth

↑ 11%

2 year growth

↑ 17%
INACTIVE