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Full-Time

Senior Marketing Manager

Europe

Posted on 7/12/2024

Payoneer

Payoneer

1,001-5,000 employees

Global payment platform for cross-border transactions

Data & Analytics
Fintech
Financial Services

Senior, Expert

London, UK

Category
General Marketing
Growth & Marketing
Required Skills
Sales
Management
Marketing
Requirements
  • Bachelors or Masters in marketing and communications
  • 7+ years in an all-round marketing role including performance marketing, life cycle management, digital marketing, social media and events
  • Experience of working in the European market with market knowledge and insights
  • Project management experience, with a high level of organizational skills and the ability to hit deadlines
  • Strong stakeholder management skills and able to collaborate effectively with colleagues across multiple countries and teams
  • The ability to be proactive and have experience in working remotely with global teams, handling communication at all hours and maintaining strong relations with colleagues
  • Excellent writing and verbal communication skills
  • Hard working multi-tasker skills and the willingness to handle urgent matters across different time zones and off-hours when necessary.
Responsibilities
  • Building and executing a comprehensive marketing strategy in UK & Eastern Europe
  • Run initiatives that increase brand visibility and generates quality leads for our sales team
  • Expanding and challenging the current marketing strategy in UK & Eastern Europe
  • Driving increase in profitable active customers through integrated marketing activity
  • Engaging with existing customers through a robust life cycle marketing program
  • Running a retention strategy for high value customers in the region
  • Build relationships with local media and influencers and build the brand ambassador program in UK and Eastern Europe
  • Developing effective working relationships with central marketing team to deliver campaigns across PR / CRM and Growth marketing

Payoneer provides a global payment platform that makes international business transactions easier and more affordable. The platform allows businesses to send and receive payments in various currencies, which helps them expand into new markets without the hassle of traditional international wire transfers. By enabling companies to transact as if they were local, Payoneer reduces the complexity and costs associated with cross-border payments. It serves a diverse clientele, from small businesses to large corporations, and connects users to major online marketplaces, enhancing their growth opportunities. Payoneer generates revenue by charging lower service fees compared to traditional banks, making it a cost-effective choice for businesses looking to operate internationally.

Company Stage

IPO

Total Funding

$876.2M

Headquarters

New York City, New York

Founded

2005

Growth & Insights
Headcount

6 month growth

2%

1 year growth

2%

2 year growth

6%
Simplify Jobs

Simplify's Take

What believers are saying

  • Payoneer's significant growth in merchant services volume, which increased by 400%, indicates strong market demand and potential for further expansion.
  • The company's strategic partnerships, such as with Airbnb, enhance its global reach and service offerings, benefiting both Payoneer and its clients.
  • The adoption of AI-powered tools and diverse vendor networks by SMBs, as highlighted in Payoneer's SMB Ambitions Barometer, suggests a forward-thinking approach that can drive future growth.

What critics are saying

  • The complexity of cross-border payments and geopolitical risks could pose challenges for Payoneer's clients, potentially impacting the company's growth.
  • Cybersecurity threats remain a significant concern, with SMBs increasingly prioritizing risk reduction, which could strain Payoneer's resources.

What makes Payoneer unique

  • Payoneer simplifies international transactions by allowing businesses to pay and get paid as if they were local, reducing the need for costly international wire transfers.
  • The platform's connections to leading marketplaces provide unique opportunities for businesses to expand globally, setting it apart from traditional financial institutions.
  • Payoneer's focus on cost-effective solutions with lower fees than traditional banks makes it an attractive option for businesses of all sizes.
INACTIVE