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Full-Time

Associate Paid Search Manager

Updated on 9/13/2024

Wpromote

Wpromote

501-1,000 employees

Digital marketing agency for business growth

Data & Analytics
Consulting
Enterprise Software
Consumer Goods

Compensation Overview

$58k - $69kAnnually

Junior

Remote in USA

Category
Growth Marketing
Growth & Marketing
Required Skills
SEO
Marketing
Data Analysis
Excel/Numbers/Sheets
Google Analytics
Requirements
  • 1-2 years of experience working in paid media advertising comprised of media buying and planning within an agency/client environment
  • Bachelor’s degree in communications, advertising, marketing, or related discipline
  • Understanding of search engines such as Google, Microsoft, etc
  • Familiarity with keyword research tools and web analytics tools (Google Analytics)
  • The ability to work under tight deadlines, think on your feet, work with limited resources, and manage multiple campaigns.
  • General knowledge of search engine optimization (SEO), social advertising, and web usability
  • Strong Microsoft Excel skills: pivot tables, VLOOKUPS and chart building
  • The ability to quickly pick up new skills and learn new tasks while demonstrating strong attention to detail
  • Excellent oral, written, and interpersonal skills, with the ability to identify and respond to situations with the sense of urgency
  • Experience with Google Suite and MS Office
Responsibilities
  • Put through a comprehensive training program to learn the ins and outs of paid search and how it impacts a client’s overall business
  • Responsible for managing your own book of business with team support for both paid search and paid social
  • Supporting and assisting the wider team with growth and enterprise level strategies
  • Researching performance numbers in order to find ways to improve the efficiency of campaigns on the enterprise level accounts that you’ll be supporting
  • Conducting keyword research, writing ad copy, and implementing bid optimizations
  • Building performance reports to share with clients
  • Proactively doing competitive research in order to isolate new opportunities
  • Applying best practices and providing new recommendations to clients

Wpromote helps businesses grow through digital marketing strategies that combine paid media and SEO. Their services include social media ads, search engine marketing, and content optimization, all tailored to meet the unique needs of each client. By using data analytics and predictive modeling, Wpromote creates customized marketing campaigns that aim to increase sales and audience engagement. Unlike many competitors, Wpromote focuses on delivering measurable results that directly impact their clients' revenue. Their goal is to provide effective marketing solutions that drive significant growth for businesses of all sizes.

Company Stage

Private

Total Funding

N/A

Headquarters

El Segundo, California

Founded

2001

Simplify Jobs

Simplify's Take

What believers are saying

  • Wpromote's strategic partnerships, such as with PubMatic and ZMC, enhance its capabilities and market reach.
  • The appointment of industry veterans like Steven Power and Amanda Richman to leadership positions strengthens Wpromote's strategic direction and growth potential.
  • Innovative tools like the Meta Creative Accelerator have demonstrated significant performance improvements, offering clients a competitive edge in digital marketing.

What critics are saying

  • The rapidly changing digital marketing landscape requires constant innovation, which can be resource-intensive and challenging to sustain.
  • Dependence on major platforms like Meta for campaign success could pose risks if platform policies or algorithms change unfavorably.

What makes Wpromote unique

  • Wpromote's integration of paid media and content SEO, combined with advanced data analytics, sets it apart from competitors who may focus on only one aspect of digital marketing.
  • Their proprietary tech platform, Polaris, and tools like the Meta Creative Accelerator provide unique, AI-powered solutions that enhance campaign performance.
  • Wpromote's recognition as a top digital agency and its consistent ranking on Ad Age's Best Places to Work highlight its strong corporate culture and employee satisfaction, which contribute to superior client service.