Full-Time

Business Development Coordinator

Posted on 9/13/2024

Applecart

Applecart

201-500 employees

Maps social relationships for targeted outreach

Data & Analytics
Consulting

Compensation Overview

$60k - $65kAnnually

Entry, Junior

New York, NY, USA

Hybrid role: Work from anywhere on Monday and Friday; in-office Tuesday through Thursday.

Category
Business Development
Business & Strategy
Required Skills
Communications
Public Policy
Marketing
Data Analysis
Requirements
  • Experience in media monitoring, potentially at a Public Affairs / Public Relations / Communications agency
  • Strong interest in tracking current events and monitoring the most pressing issues across a wide variety of industries
  • Ability to thrive in a fast-paced, entrepreneurial environment and manage tight timelines while maintaining a cool confidence
  • Excellent written and verbal communication skills
  • Impeccable attention to detail and organizational skills
  • Energetic, upbeat disposition and excellent sense of humor
  • Comfort and confidence in problem-solving both as a team and autonomously
  • Excited to learn more about marketing, communications, advertising, business, management consulting, public policy, economics, international affairs, technology, data analytics, or a related field
Responsibilities
  • Monitor the news for developments relevant to Applecart’s prospective and existing clients, with a focus on developments that Applecart can use to pitch business to those clients. Flag and summarize these developments for the Applecart Business Development team members responsible for selling to the relevant account.
  • Monitor the sponsors of relevant newsletters (e.g., Axios, Politico, etc.)
  • Set up and maintain news alerts in Applecart’s news monitoring platform (Critical Mention)
  • Maintain a priority list of prospective and existing clients for whom we should monitor news; update that list based on guidance from members of the Applecart’s Business Development team
  • Assist staff with ad hoc research tasks, including preparing research briefings on company business models and news developments ahead of client pitch meetings
  • Data entry and information management

Applecart uses data science to analyze and map social relationships, helping clients in the political, corporate, and nonprofit sectors to identify and target key decision makers and their networks. Their main product is a social graph that visually represents these connections, allowing clients to run more effective advertising and advocacy campaigns. Unlike many competitors, Applecart focuses specifically on influential individuals and their relationships, which enhances the precision of their targeting efforts. The goal of Applecart is to enable clients to reach the right audience with the right message, maximizing their impact while keeping costs low.

Company Stage

N/A

Total Funding

$14.1M

Headquarters

New York City, New York

Founded

N/A

Growth & Insights
Headcount

6 month growth

9%

1 year growth

22%

2 year growth

72%
Simplify Jobs

Simplify's Take

What believers are saying

  • Applecart's advanced data science capabilities provide clients with highly efficient and cost-effective targeting solutions, maximizing impact while minimizing costs.
  • The launch of the proprietary social graph platform enhances Applecart's value proposition, potentially attracting a broader range of high-profile clients.
  • Working at Applecart offers the opportunity to be at the forefront of innovative data-driven advocacy and advertising strategies.

What critics are saying

  • The reliance on publicly available data could pose limitations in data accuracy and comprehensiveness, affecting the quality of insights.
  • Operating in highly regulated sectors like politics and corporate advocacy may expose Applecart to legal and ethical scrutiny.

What makes Applecart unique

  • Applecart's proprietary social graph platform uniquely maps over 25 billion social relationships, offering unparalleled precision in targeting decision makers and their networks.
  • The company's focus on leveraging publicly available data for relationship mapping sets it apart from competitors who may rely on less transparent data sources.
  • Applecart's specialization in political, corporate, and nonprofit sectors allows for highly tailored and effective advertising and advocacy campaigns.

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