Full-Time

VP – Director Media Relations

Healthcare

Posted on 11/20/2024

IPG DXTRA

IPG DXTRA

51-200 employees

Diverse communications network solutions provider

Consulting

Compensation Overview

$125k - $225kAnnually

Senior, Expert

New York, NY, USA

Category
PR & Communications
Growth & Marketing
Required Skills
Social Media
Requirements
  • 8+ years of healthcare, pharmaceutical, biotech, medical devices, hospital and health systems media relations experience
  • Proven people leader with ability to motivate, communicate and set clear direction.
  • Direct experience in maximizing media results for data publicity, regulatory milestones, medical meetings and high science stories as well as disease awareness and education
  • Knowledge of driving media coverage for corporate healthcare and market access business stories
  • Strong writer with excellent attention to detail who thrives in a fast-paced, rapidly changing environment.
  • Deep knowledge of the interplay between earned and social media
  • Strong relationships with national business and healthcare reporters, editors, and bloggers
  • A demonstrated passion for working on significant and complex issues at the intersection of business and healthcare
  • Agility in navigating the changing media landscape to evolve communications strategies in new and innovative ways
  • Experience securing national coverage in both traditional media (newspapers, magazines, TV) and online media (bloggers) a must
  • Solid writing and communication skills with the ability to develop news/story angles and pitches
  • Proactive, creative thinker and dynamic team player who is results-driven and works well under pressure
Responsibilities
  • Help to build media strategy for U.S. and global healthcare accounts
  • Contribute to new business strategy as it relates to media
  • Develop, execute and deliver effective earned media campaigns leveraging Golin tools
  • Provide counsel to clients
  • Continue to develop and maintain relationships with producers, reporters, bloggers and other influencers

IPG DXTRA is renowned for providing creative and meaningful communications solutions that address complex challenges across various sectors. This focus on dynamic and adaptive strategies makes it an ideal environment for professionals who thrive in innovative and thoughtful workspaces. The company's commitment to a diverse communications network not only ensures a broad and inclusive workplace culture, but also positions it as a leader in effectively handling multi-faceted communication needs.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York, New York

Founded

2006

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-8%

2 year growth

-28%