Full-Time

Brand Marketing Manager

Events & Activations

Confirmed live in the last 24 hours

Constant Contact

Constant Contact

1,001-5,000 employees

Digital marketing solutions for small businesses

Consumer Software

Compensation Overview

$80.4k - $100.5kAnnually

+ On-target commission + Bonus

Mid

Waltham, MA, USA

Hybrid work model; in-office presence required.

Category
Brand & Creative Marketing
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • Bachelor degree, with 5-7 years of years experience in a fast-paced, data-driven marketing environment; brand marketing, event planning, and influencer marketing experience is a plus!
  • Excellent attention to detail and organizational skills, with the ability to manage multiple high priority projects simultaneously; comfort in a rapidly changing environment with competing and shifting priorities
  • Strong communication skills with proven ability to collaborate and communicate clearly with multiple stakeholders. Experience working with an agency (internal or external) is a plus.
  • Comfortable with data and making recommendations based on what you learn.
  • Experienced operator: Proven ability to both identify opportunities and drive action to pursue those opportunities
  • Strong collaborator with track-record of results working cross-functionally with team of peers spanning multiple functions
  • Self-starter who can operate with limited guidance but knows when to ask for help
  • Outstanding flexibility, adaptability and sense of accountability
  • Ability to travel up to 30%, including internationally
Responsibilities
  • Manage all aspects of external event planning and execution, including marketing plans, creative development, contract negotiation, budget tracking, logistics, staffing and reporting.
  • Establish and maintain event best practices like pre-event walkthroughs, on-site experience, post-event communications and reporting all to ensure consistent brand experience.
  • Attend and execute events to ensure successful end-to-end completion.
  • Research, find and track new small business event opportunities and provide recommendations for events to attend, sponsor or speak in the future.
  • Develop and maintain a calendar for confirmed events and activations.
  • Prepare contingency plans during events to minimize potential issues by anticipating and addressing challenges before they occur.
  • Coordinate with key stakeholders to execute the events plan. This includes tracking and updating details of upcoming events and ensuring all teams are aligned.
  • Manage relationships with external vendors leveraged for event operations, logistics and support; evaluate their services/performance and make recommendations as necessary.
  • Leverage expertise, data and insights gained through program management to optimize program performance, efficiency and results.
  • Work with the team to ensure initiatives are measurable and aligned to brand team goals; communicate clearly with team leaders and report on key performance indicators, providing recommendations for improvements / optimization.

Constant Contact offers digital marketing solutions for small businesses and nonprofits, focusing on email and social media marketing. Their user-friendly tools help clients create effective marketing campaigns to engage their target audiences and drive sales or donations. Operating on a subscription-based model, Constant Contact provides various pricing tiers to accommodate different business sizes, ensuring affordability. The company's goal is to empower clients to grow their businesses through effective marketing while maintaining a stable income for itself.

Company Stage

N/A

Total Funding

$420.8M

Headquarters

Waltham, Massachusetts

Founded

1995

Growth & Insights
Headcount

6 month growth

2%

1 year growth

2%

2 year growth

-5%
Simplify Jobs

Simplify's Take

What believers are saying

  • The recent appointment of new executives and a Chief Marketing Officer indicates a strong focus on growth and strategic leadership.
  • Innovations like AI-powered Campaign Planning and BrandKit demonstrate Constant Contact's commitment to leveraging advanced technologies to simplify marketing for small businesses.
  • Partnerships with companies like Square and HostGator expand Constant Contact's ecosystem, potentially increasing its user base and market reach.

What critics are saying

  • The digital marketing space is highly competitive, with major players like Mailchimp introducing advanced AI tools that could overshadow Constant Contact's offerings.
  • Frequent changes in executive leadership, such as the recent appointments in APAC, could lead to strategic misalignments and operational disruptions.

What makes Constant Contact unique

  • Constant Contact's focus on small businesses and nonprofits allows it to tailor its digital marketing tools to the unique needs of these clients, unlike broader marketing platforms.
  • The subscription-based model with various pricing tiers makes their services accessible to even the smallest businesses, providing a competitive edge over more expensive solutions.
  • Integration with over 300 apps, including popular platforms like Canva and Salesforce, enhances the versatility and appeal of Constant Contact's offerings.

Help us improve and share your feedback! Did you find this helpful?