Full-Time

Account Manager

Posted on 7/23/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

Data & Analytics
Consumer Goods

Junior, Mid

London, UK

Category
Customer Success Management
Sales & Account Management
Required Skills
Social Media
Requirements
  • B2B experience working agency-side within a similar role
  • Ability to demonstrate strong copywriting skills
  • A keen demonstratable interest in the news, media and trending topics
  • Ability to create coherent, intelligent and well-thought-through communications plans
  • Proactive, personable and self-motivated
  • Excellent communication skills, both verbal and written
  • Highly developed interpersonal, team building and relationship management skills in order to gain trust with established clients and mentor team members
  • Extremely organised with meticulous planning and project management skills and the ability to work independently and meet deadlines
  • Nice to have: Proven experience/understanding of multi-channel campaigns and content marketing disciplines
Responsibilities
  • Coordinating and driving world-class PR programmes for an established portfolio of tech clients
  • Guiding and motivating a team of Account Executives to drive client success
  • Working with Account Directors to develop creative and highly effective PR and influencer campaigns
  • Developing hands-on PR and social media plans aligned to client objectives
  • Leading from the front in media and influencer engagement to secure opportunities for clients in target media
  • Developing measurement and evaluation models for clients to track and demonstrate ROI
  • Regular copywriting and content quality control for a diverse range of content types including blogs, bylined articles, social media posts, press releases, case studies, awards and client Q&As
  • Arranging and leading team and client update meetings including preparation of reports, proactive ideas etc.
  • Supporting client development alongside Account Directors and client owners
  • Being day-to-day contact for clients, providing consultancy and communicating in a proactive and timely manner to show progress
  • Relationship building and networking with colleagues, clients and the media
  • Providing well-informed and timely advice to both clients and internal departments in order to continually optimise client PR programs
  • Staying abreast of key news and evolving stories in client sectors and more broadly and using insight to drive new ideas and creativity for clients

Publicis Groupe focuses on marketing, communications, and digital transformation for a wide range of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates various agencies and services to offer cohesive and effective solutions. The goal of Publicis Groupe is to drive client success through tailored marketing strategies that leverage the latest in data and technology.

Company Stage

IPO

Total Funding

$32M

Headquarters

Paris, France

Founded

1926

Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Profitero positions Publicis as a leader in commerce solutions.
  • Tremend acquisition expands software engineering capabilities for robust digital transformation.
  • Publicis Sapient AI Labs boosts AI capabilities for innovative marketing solutions.

What critics are saying

  • European advertising market downturn impacts Publicis's financial performance.
  • Multiple acquisitions may lead to integration challenges and cultural clashes.
  • Expansion into AI and digital transformation faces technological and implementation risks.

What makes Publicis Groupe unique

  • Publicis Groupe's 'Power of One' approach integrates diverse services for seamless client solutions.
  • Acquisitions like Profitero enhance Publicis's e-commerce and digital transformation capabilities.
  • Publicis Sapient's Salesforce expansion strengthens its global digital transformation services.

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